Global micronutrients market is expected to grow over the forecast period on account of increasing demand from agriculture industry since they significantly improve uniformity and quality in crop yield. Micronutrients deficiency results in yellowing of leaves, withering of buds in crops, health hazards and eventually resulting in crop productivity decline. Micronutrients are utilized by humans and other organisms in micro quantities for various physiological functions. As opposed to macronutrients, micronutrients are required in minute quantities in soil and humans, generally less than 100 milligrams per day. They are naturally found in plants & certain animal-based foods and can also be artificially synthesized. These aforementioned properties are anticipated to be key factors driving the global market growth over the forecast period. Micronutrients are known to have a profound impact on body’s immune system and further reducing the risk of blindness, dementia, mental retardation and death during childbirth. Hence, increasing health issues along with shift in consumer preference toward a nutrient rich diet is expected to complement the global market growth in the upcoming years.
On the basis of product types, the market can be broadly segmented into boron, iron, cooper, manganese, molybdenum, zinc, cobalt and chromium. Micronutrients also include vitamins required in minute quantities in organisms as well as phytochemicals. Zinc micronutrient product segment is expected to witness rapid growth on account of its increasing demand as an antioxidant to prevent cancer and for maintaining ideal hormone levels. Molybdenum, although required in very small quantities for plant nutrition, is also anticipated to witness rapid growth in the upcoming years. Major applications in agriculture include soil fertilization, foiler, hydroponics and fertigation. Soil is the most important application followed by foiler. Hydroponics application is anticipated to grow at a rapid rate owing to increasing arable land depletion particularly in emerging economies with high urban migration. Commercially, these nutrients are available in chelated and non-chelated forms. Based on major end-use agricultural segments, the market can be segmented into cereals, fruits & vegetables, pulses & oilseeds and floriculture. Cereals accounted for the highest demand owing to increasing wheat, maize, rice, barley, and oats consumption. Fruits & vegetables is projected to be the fastest growing end-use segment owing to their increasing cultivation and requirements for high vegetable yield. Shift in food consumption from meat to vegetarian diet is likely to further support the aforementioned end-used segment. Hence, increasing micronutrients utility in greater quantities to meet the global cereals and food & vegetables demand is anticipated to drive the market growth over the forecast horizon.
However, high cost and lack of awareness among farmers in developing countries regarding micronutrients benefits has limited their application scope. Additionally farmers are unable to gauge the appropriate quantity to be injected into the soil due to lack of standardized permissible levels established by regulatory agencies. These factors are expected to act as major restraining factors for the global market growth over the next seven years.
Asia Pacific is a major regional market and is characterized by growing agriculture industry particularly in China and India. Depletion of arable land in the U.S. and Canada are expected to be major driving factors for North American market over the forecast period. With gradually eroding arable land and consequently rising food demand, micronutrients are expected to register high demand in the region. Increasing vegan population in Europe coupled with high awareness regarding nutrient rich diet among consumers is expected to drive the regional market growth over the forecast period. Middle East & Africa is predicted to witness stable demand in the upcoming years owing to increasing agricultural yield and evolving farming technology in Northern Africa.
Global micronutrients market is moderately consolidated with no major players accounting for greater market share. Thus, companies are on a drive to penetrate new markets with high growth potential. Major players are involved in R&D to improve their product specifications, which is also a key factor for market development. Key players operating in the global market include BASF SE, Agrium Inc., Coromandel International Ltd., Aries Agro Ltd., Yara International, Gujarat State Fertilizers & Chemicals, Valagro, Tradecorp International, AkzoNobel, Mosaic and Cheminova.
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