Oral Care Market Size, Share & Trends Analysis Report, By Product (Toothbrush, Toothpaste, Mouthwash/Rinse, Denture Products, Dental Accessories), By Distribution Channel, By Region, And Segment Forecasts, 2024 - 2030
- Report ID: GVR-1-68038-478-9
- Number of Pages: 120
- Format: Electronic (PDF)
- Historical Range: 2018 - 2022
- Industry: Healthcare
Market Segmentation
- Oral Care Product Outlook (Revenue, USD Billion, 2018 - 2030)
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Distribution Channel Outlook (Revenue, USD Billion, 2018 - 2030)
- Supermarkets/Hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and Drug stores
- Others
- Oral Care Market Regional Outlook (Revenue, USD Billion, 2018 - 2030)
- North America
- North America Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- North America Oral Care Market, By Distribution Channel
- Supermarkets/Hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- U.S.
- U.S. Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental Accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- U.S. Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- U.S. Oral Care Market, By Products
- Canada
- Canada Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Canada Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Canada Oral Care Market, By Products
- North America Oral Care Market, By Products
- Europe
- Europe Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental Accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Europe Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Toothbrush
- UK
- UK Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- UK Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- UK Oral Care Market, By Products
- Germany
- Germany Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Germany Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Germany Oral Care Market, By Products
- France
- France Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- France Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- France Oral Care Market, By Products
- Italy
- Italy Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Italy Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Italy Oral Care Market, By Products
- Spain
- Spain Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Spain Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Spain Oral Care Market, By Products
- Denmark
- Denmark Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Denmark Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Denmark Oral Care Market, By Products
- Sweden
- Sweden Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Sweden Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Sweden Oral Care Market, By Products
- Norway
- Norway Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Norway Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Norway Oral Care Market, By Products
- Europe Oral Care Market, By Products
- Asia Pacific
- Asia Pacific Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental Accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Asia Pacific Oral Care Market, By Distribution Channel
- Supermarkets/Hypermarkets
- Convenience Stores
- Online Retail Stores
- Pharmacies and Drug Stores
- Others
- Toothbrush
- Japan
- Japan Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Japan Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Japan Oral Care Market, By Products
- China
- China Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- China Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- China Oral Care Market, By Products
- India
- India Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- India Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- India Oral Care Market, By Products
- South Korea
- South Korea Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- South Korea Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- South Korea Oral Care Market, By Products
- Thailand
- Thailand Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Thailand Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Thailand Oral Care Market, By Products
- Australia
- Australia Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Australia Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Australia Oral Care Market, By Products
- Asia Pacific Oral Care Market, By Products
- Latin America
- Latin America Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental Accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Latin America Oral Care Market, By Distribution Channel
- Supermarkets/Hypermarkets
- Convenience Stores
- Online Retail Stores
- Pharmacies and Drug Stores
- Others
- Toothbrush
- Brazil
- Brazil Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Brazil Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Brazil Oral Care Market, By Products
- Mexico
- Mexico Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Mexico Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Mexico Oral Care Market, By Products
- Argentina
- Argentina Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Argentina Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Argentina Oral Care Market, By Products
- Latin America Oral Care Market, By Products
- Middle East & Africa
- Middle East & Africa Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental Accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Middle East & Africa Oral Care Market, By Distribution Channel
- Supermarkets/Hypermarkets
- Convenience Stores
- Online Retail Stores
- Pharmacies and Drug Stores
- Others
- Toothbrush
- South Africa
- South Africa Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- South Africa Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- South Africa Oral Care Market, By Products
- Saudi Arabia
- Saudi Arabia Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Saudi Arabia Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Saudi Arabia Oral Care Market, By Products
- UAE
- UAE Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- UAE Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- UAE Oral Care Market, By Products
- Kuwait
- Kuwait Oral Care Market, By Products
- Toothbrush
- Manual
- Electric
- Battery powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/Rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental accessories
- Cosmetic whitening product
- Fresh breath dental chewing gum
- Tongue scrappers
- Fresh breaths strips
- Others
- Oral irrigators
- Countertop
- Cordless
- Mouth freshener sprays
- Oral irrigators
- Toothbrush
- Kuwait Oral Care Market, By Distribution Channel
- Supermarkets/hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and drug stores
- Others
- Kuwait Oral Care Market, By Products
- Middle East & Africa Oral Care Market, By Products
- North America
Oral Care Market Dynamics
Driver: Growing awareness related to dental hygiene
Awareness regarding dental hygiene has significantly increased in the past years. Several big players are undertaking various initiatives to drive awareness conducting various programs. For instance, in 2014 World Oral Health Day, Johnson & Johnson initiated awareness programs through its Listerine brand. The American Dental Association (ADA) in partnership with the ADA Foundation conducted a National Children's Dental Health Month (NCDHM) campaign in 2017. This program aimed at bringing together dental professionals and other healthcare providers for promoting cognizance about maintaining oral health among children, healthcare professionals, adults, and others. In 2016, Colgate-Palmolive (India) Ltd. collaborated with Jeevika—a women empowerment organization—to promote education about oral health and provide basic oral care products in the rural areas of Eastern India. Other initiatives undertaken by Colgate-Palmolive, such as the Bright Smiles and Bright Futures (BSBF) program, are also expected to raise the awareness among underdeveloped regions of the world. Such awareness programs have created significant opportunities to expand in untapped markets.
Driver: Rising prevalence of dental caries
Rising prevalence of dental caries is another important driver impacting demand for oral care products. According to 2015 CDC statistics, 91% of the U.S. population aged 20 - 64 years had dental caries. Such high number of dental caries cases led to increased demand for oral care products, specifically, medicated products. Among these, 27% people have untreated dental caries. This has further created opportunities for market growth. Tooth decay commonly occurs among children due to their unhealthy food habits and lack of oral hygiene. Hence, the young population is more prone to dental caries. According to a recent study, nearly 50% of preschool children throughout the world have dental caries. As a result, the need for effective oral care products for dental caries for children is increasing. Consulting a dentist helps chose appropriate oral care products, which increases the demand for these products.
Restraint: Limitations of oral irrigator & electric toothbrush
The main drawback of oral irrigator is the price. The replacement of the irrigator head needs to be every few months, which makes it tedious in comparison than normal floss. The oral irrigator does not clean plaque like flossing. Similarly, electric toothbrushes are expensive as compared to manual. The price of these toothbrushes starts from USD 15, and those with advanced technology might cost up to USD 100. Such huge cost of these powered toothbrushes is expected to impede their demand, thereby restraining growth of the overall market. According to dental hygienists, in order to maintain good oral health, a toothbrush needs to be replaced every 3 months. People using electric toothbrushes are also required to bear the cost of replacing these electric toothbrushes. These factors affect their adoption in developing countries. In addition, electric toothbrushes are not suitable for people with tooth sensitivity due to their harder bristles in comparison to manual toothbrushes. Electric toothbrushes rotate 3000 to 4000 times in a minute. Thus, people with sensitive teeth are not recommended electric toothbrushes.
What Does This Report Include?
This section will provide insights into the contents included in this oral care market report and help gain clarity on the structure of the report to assist readers in navigating smoothly.
Oral care market qualitative analysis
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Industry overview
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Industry trends
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Market drivers and restraints
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Market size
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Growth prospects
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Porter’s analysis
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PESTEL analysis
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Key market opportunities prioritized
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Competitive landscape
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Company overview
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Financial performance
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Product benchmarking
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Latest strategic developments
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Oral care market quantitative analysis
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Market size, estimates, and forecast from 2018 to 2030
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Market estimates and forecast for product segments up to 2030
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Regional market size and forecast for product segments up to 2030
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Market estimates and forecast for application segments up to 2030
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Regional market size and forecast for application segments up to 2030
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Company financial performance
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