Europe Augmented Reality Packaging Market Size & Outlook

The augmented reality packaging market in Europe is expected to reach a projected revenue of US$ 150.2 million by 2030. A compound annual growth rate of 6.2% is expected of Europe augmented reality packaging market from 2025 to 2030.
Revenue, 2024 (US$M)
$105.1
Forecast, 2030 (US$M)
$150.2
CAGR, 2025 - 2030
6.2%
Report Coverage
Europe

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Europe augmented reality packaging market, 2018-2030 (US$M)

Europe augmented reality packaging market, 2018-2030 (US$M)

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Europe augmented reality packaging market highlights

  • The Europe augmented reality packaging market generated a revenue of USD 105.1 million in 2024.
  • The market is expected to grow at a CAGR of 6.2% from 2025 to 2030.
  • In terms of segment, food & beverages was the largest revenue generating end use in 2024.
  • Healthcare & Pharmaceuticals is the most lucrative end use segment registering the fastest growth during the forecast period.
  • Country-wise, Germany is expected to register the highest CAGR from 2025 to 2030.


Europe data book summary

Market revenue in 2024USD 105.1 million
Market revenue in 2030USD 150.2 million
Growth rate6.2% (CAGR from 2025 to 2030)
Largest segmentFood & beverages
Fastest growing segmentHealthcare & Pharmaceuticals
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationFood & Beverages, Healthcare & Pharmaceuticals, Personal Care & Cosmetics, Other End Use


Other key industry trends

  • In terms of revenue, Europe region accounted for 29.6% of the global augmented reality packaging market in 2024.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • MEA is the fastest growing regional market and is projected to reach USD 22.0 million by 2030.

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Augmented Reality Packaging Market Companies

Name Profile # Employees HQ Website
PlugXR View profile 11-50 San Jose, California, United States, North America https://www.plugxr.com
BrandXR View profile 1-10 Ann Arbor, Michigan, United States, North America https://brandxr.io/
THIMM View profile 1001-5000 Northeim, Niedersachsen, Germany, Europe https://www.thimm.de
FlippAR View profile 1-10 Bangalore City, Karnataka, India, Asia http://flippargo.com
SmartTek Solutions View profile - Austin, Texas, United States, North America http://smarttek.solutions
Vossle View profile 11-50 Long Beach, Washington, United States, North America https://www.vossle.com
Zappar View profile 51-100 London, England, United Kingdom, Europe http://www.zappar.com

Europe augmented reality packaging market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to augmented reality packaging market will help companies and investors design strategic landscapes.


Food & beverages was the largest segment with a revenue share of 38.63% in 2024. Horizon Databook has segmented the Europe augmented reality packaging market based on food & beverages, healthcare & pharmaceuticals, personal care & cosmetics, other end use covering the revenue growth of each sub-segment from 2018 to 2030.


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Target buyers of Europe augmented reality packaging market databook

  • Our clientele includes a mix of augmented reality packaging market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the Europe augmented reality packaging market , including forecasts for subscribers. This continent databook contains high-level insights into Europe augmented reality packaging market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Europe augmented reality packaging market size, by country, 2018-2030 (US$M)

Europe Augmented Reality Packaging Market Outlook Share, 2024 & 2030 (US$M)

Europe augmented reality packaging market size, by country, 2018-2030 (US$M)

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