Global Beauty Subscription Box Market Size & Outlook
The global beauty subscription box market size was estimated at USD 1,115.6 million in 2024 and is projected to reach USD 2,990.2 million by 2030, growing at a CAGR of 17.7% from 2025 to 2030.
Revenue, 2024 (US$M)
$1,115.6
Forecast, 2030 (US$M)
$2,990.2
CAGR, 2025 - 2030
17.7%
Report Coverage
Worldwide
Global beauty subscription box market, 2018-2030 (US$M)
Related Markets
Global beauty subscription box market highlights
- The global beauty subscription box market generated a revenue of USD 1,115.6 million in 2024 and is expected to reach USD 2,990.2 million by 2030.
- The market is expected to grow at a CAGR (2025 - 2030) of 17.7% by 2030.
- In terms of segment, skincare accounted for a revenue of USD 559.2 million in 2024.
- Haircare is the most lucrative product segment registering the fastest growth during the forecast period.
- In terms of region, North America was the largest revenue generating market in 2024.
- Country-wise, India is expected to register the highest CAGR from 2025 to 2030.
Global data book summary
| Market revenue in 2024 | USD 1,115.6 million |
| Market revenue in 2030 | USD 2,990.2 million |
| Growth rate | 17.7% (CAGR from 2025 to 2030) |
| Largest segment | Skincare |
| Fastest growing segment | Haircare |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Skincare, Haircare, Makeup, Fragrance, Nail Care |
Other key industry trends
- In terms of revenue, the North America accounted for 42.0% of the global beauty subscription box market in 2024.
- By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
- By country, India is the fastest growing regional market and is projected to reach USD 90.8 million by 2030.
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Beauty Subscription Box Market Scope
Beauty subscription box market segmentation & scope
Makeup
Cleansers & Face Wash
Facial Serums
Others (Exfoliants, Face Scrubs, etc.)
Lotions, Face Creams, & Moisturizers
Face Masks
Sunscreen/Sun Care
Hair Removal Products
Lotions, Creams, & Moisturizers
Body Sunscreen/Sun Care
Body Scrub
Others (Exfoliants, Face Scrubs, etc.)
Fragrance
Nail Care
Others
Conditioner
Others (Hair Masks, etc.)
Oils
Shampoo
Serums
Beauty Subscription Box Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Bomibox | View profile | - | Los Angeles, California, United States, North America | https://bomibox.com |
| Lookfantastic | View profile | 251-500 | Manchester, Manchester, United Kingdom, Europe | http://www.lookfantastic.com |
| FabFitFun | View profile | 251-500 | Los Angeles, California, United States, North America | http://fabfitfun.com |
| Petit Vour | View profile | 11-50 | Austin, Texas, United States, North America | https://petitvour.com/ |
| Allure Beauty Lounge | View profile | 1-10 | River Forest, Illinois, United States, North America | https://allurebeautylounge.com |
| GLOSSYBOX | View profile | 101-250 | Berlin, Berlin, Germany, Europe | http://www.glossybox.com |
| ipsy | View profile | 101-250 | San Mateo, California, United States, North America | http://www.ipsy.com |
| Birchbox | View profile | 251-500 | New York, New York, United States, North America | http://www.birchbox.com |
| The Beauty Box | View profile | 11-50 | Los Angeles, California, United States, North America | https://www.thebeautybox.com |
Global beauty subscription box market size, by regions, 2018-2030 (US$M)
Top 10 countries: Beauty subscription box market size, 2024 (US$M)
Global beauty subscription box market share, by product, 2024 & 2030 (%, US$M)
Beauty subscription box market: Opportunity assessment by country
Global beauty subscription box market, by region, 2024 (US$M)
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