Asia Pacific Connected Toys Market Size & Outlook
Asia Pacific connected toys market highlights
- The Asia Pacific connected toys market generated a revenue of USD 2,852.8 million in 2024.
- The market is expected to grow at a CAGR of 24.2% from 2025 to 2030.
- In terms of segment, 0- 5 years was the largest revenue generating age group in 2024.
- 0- 5 years is the most lucrative age group segment registering the fastest growth during the forecast period.
Asia Pacific data book summary
| Market revenue in 2024 | USD 2,852.8 million |
| Market revenue in 2030 | USD 10,491.0 million |
| Growth rate | 24.2% (CAGR from 2024 to 2030) |
| Largest segment | 0- 5 years |
| Fastest growing segment | 0- 5 years |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | 0- 5 years |
Other key industry trends
- In terms of revenue, Asia Pacific region accounted for 24.3% of the global connected toys market in 2024.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 10,491.0 million by 2030.
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Connected Toys Market Scope
Connected Toys Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| WowWee | View profile | 51-100 | Hong Kong, Hong Kong Island, Hong Kong, Asia | http://www.wowwee.com |
| UBTech Robotics | View profile | 501-1000 | Shenzhen, Guangdong, China, Asia | http://www.ubtrobot.com/ |
| Wonder Workshop | View profile | 51-100 | San Mateo, California, United States, North America | http://makewonder.com |
| Sphero | View profile | 101-250 | Boulder, Colorado, United States, North America | http://www.sphero.com/ |
| The LEGO Group | View profile | 10001+ | Billund, Syddanmark, Denmark, Europe | http://www.lego.com |
| VTech Holdings Ltd | View profile | 19500 | Block 1, 57 Ting Kok Road, Tai Po, 23rd Floor, Tai Ping Industrial Centre, New Territories, Hong Kong, Hong Kong | https://www.vtech.com |
| Hasbro Inc | View profile | 5502 | 1027 Newport Avenue, P.O. Box 1059, Pawtucket, RI, United States, 02861 | https://www.hasbro.com |
| Spin Master Corp Shs Subord Voting | View profile | 2400 | 225 King Street West, Suite 200, Toronto, ON, Canada, M5V 3M2 | https://www.spinmaster.com |
| Mattel Inc | View profile | 33000 | 333 Continental Boulevard, El Segundo, CA, United States, 90245-5012 | https://corporate.mattel.com |
| Sony Group Corp ADR | View profile | 113000 | 7-1, Konan 1-Chome, Minato-ku, Tokyo, Japan, 108-0075 | https://www.sony.com |
Asia Pacific connected toys market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to connected toys market will help companies and investors design strategic landscapes.
0- 5 years was the largest segment with a revenue share of 100% in 2024. Horizon Databook has segmented the Asia Pacific connected toys market based on 0- 5 years covering the revenue growth of each sub-segment from 2018 to 2030.
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Target buyers of Asia Pacific connected toys market databook
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Our clientele includes a mix of connected toys market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the Asia Pacific connected toys market , including forecasts for subscribers. This continent databook contains high-level insights into Asia Pacific connected toys market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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