North America Construction Toys Market Size & Outlook

The construction toys market in North America is expected to reach a projected revenue of US$ 9,754.1 million by 2030. A compound annual growth rate of 10.8% is expected of North America construction toys market from 2024 to 2030.
Revenue, 2023 (US$M)
$4,751.1
Forecast, 2030 (US$M)
$9,754.1
CAGR, 2024 - 2030
10.8%
Report Coverage
North America

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North America construction toys market, 2018-2030 (US$M)

North America construction toys market, 2018-2030 (US$M)

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North America construction toys market highlights

  • The North America construction toys market generated a revenue of USD 4,751.1 million in 2023.
  • The market is expected to grow at a CAGR of 10.8% from 2024 to 2030.
  • In terms of segment, bricks & blocks was the largest revenue generating product in 2023.
  • Tinker Toy is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, Mexico is expected to register the highest CAGR from 2024 to 2030.


North America data book summary

Market revenue in 2023USD 4,751.1 million
Market revenue in 2030USD 9,754.1 million
Growth rate10.8% (CAGR from 2023 to 2030)
Largest segmentBricks & blocks
Fastest growing segmentTinker Toy
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBricks & Blocks, Tinker Toy
Key market players worldwideMattel Inc, Spin Master Corp Shs Subord Voting, BANDAI NAMCO Holdings Inc, Hasbro Inc, Basic Fun!, The LEGO Group, Tegu, PlayMonster, Magformers, Schylling, Polydron, Ravensburger


Other key industry trends

  • In terms of revenue, North America region accounted for 32.2% of the global construction toys market in 2023.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 8,988.4 million by 2030.

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Construction Toys Market Companies

Name Profile # Employees HQ Website
Ravensburger View profile 5001-10000 Ravensburg, Baden-Wurttemberg, Germany, Europe https://www.ravensburger.de
Polydron View profile 11-50 Cirencester, Gloucestershire, United Kingdom, Europe https://www.polydron.co.uk/
Schylling View profile 51-100 North Andover, Massachusetts, United States, North America https://schylling.com
Magformers View profile 11-50 Crewe, Cheshire East, United Kingdom, Europe https://magformers.co.uk
PlayMonster View profile 51-100 Beloit, Wisconsin, United States, North America http://www.playmonster.com/
Tegu View profile 101-250 Tegucigalpa, Francisco Morazan, Honduras, North America https://www.tegu.com/
Basic Fun! View profile 101-250 Boca Raton, Florida, United States, North America http://www.basicfun.com
The LEGO Group View profile 10001+ Billund, Syddanmark, Denmark, Europe http://www.lego.com
Hasbro Inc View profile 5502 1027 Newport Avenue, P.O. Box 1059, Pawtucket, RI, United States, 02861 https://www.hasbro.com
BANDAI NAMCO Holdings Inc View profile 20054 5-37-8, Shiba, Minato-ku, Tokyo, Japan, 108-0014 http://www.bandainamco.co.jp
Spin Master Corp Shs Subord Voting View profile 2400 225 King Street West, Suite 200, Toronto, ON, Canada, M5V 3M2 https://www.spinmaster.com
Mattel Inc View profile 33000 333 Continental Boulevard, El Segundo, CA, United States, 90245-5012 https://corporate.mattel.com

North America construction toys market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to construction toys market will help companies and investors design strategic landscapes.


Bricks & blocks was the largest segment with a revenue share of 57.8% in 2023. Horizon Databook has segmented the North America construction toys market based on bricks & blocks, tinker toy covering the revenue growth of each sub-segment from 2018 to 2030.


The product manufacturers recognized the potential of the market and launched products specifically to target the masses. Daron Worldwide Trading created a 66-piece Air Canada construction toy set to appeal to the Canadian population. Mexico also contributes substantially to the construction toys market. In the last few years, an eventual rise in the sale of licensed products has been noticed.

It has been further noticed that the sale of these products is at its maximum during Christmas in December, the first week of January, and during the Children’s Day on 30th April. Mexico has around 80 toy companies, most of which offer some construction toys.

Further, the market in the country, for the last 20 years, has been dominated by brands, including Mattel México SA de CV, Hasbro de México SA de CV, LEGO, via NBO Ed acom SA de CV, Mega Blocs Latino America SA de CV, and Spin Master de Mexico SA de CV. All these brands sell a wide variety of construction toys, creating strong market demand.

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Target buyers of North America construction toys market databook

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Horizon Databook provides a detailed overview of continent-level data and insights on the North America construction toys market , including forecasts for subscribers. This continent databook contains high-level insights into North America construction toys market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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North America construction toys market size, by country, 2018-2030 (US$M)

North America Construction Toys Market Outlook Share, 2023 & 2030 (US$M)

North America construction toys market size, by country, 2018-2030 (US$M)

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