North America Denim Jeans Market Size & Outlook, 2025-2030

The denim jeans market in North America is expected to reach a projected revenue of US$ 37,280.3 million by 2030. A compound annual growth rate of 5.6% is expected of North America denim jeans market from 2025 to 2030.
Revenue, 2024 (US$M)
$27,022.8
Forecast, 2030 (US$M)
$37,280.3
CAGR, 2025 - 2030
5.6%
Report Coverage
North America

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North America denim jeans market, 2018-2030 (US$M)

North America denim jeans market, 2018-2030 (US$M)

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North America denim jeans market highlights

  • The North America denim jeans market generated a revenue of USD 29,934.5 million in 2024.
  • The market is expected to grow at a CAGR of 5.5% from 2025 to 2030.
  • In terms of segment, men was the largest revenue generating end use in 2024.
  • Women is the most lucrative end use segment registering the fastest growth during the forecast period.
  • Country-wise, Mexico is expected to register the highest CAGR from 2025 to 2030.


North America data book summary

Market revenue in 2024USD 29,934.5 million
Market revenue in 2030USD 41,362.7 million
Growth rate5.5% (CAGR from 2024 to 2030)
Largest segmentMen
Fastest growing segmentWomen
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationMen, Women, Children
Key market players worldwideLevi Strauss & Co Class A, VF Corp, Gap Inc, Hennes & Mauritz AB Class B, Kering SA, PVH Corp, United States Polo Association, Pepe Jeans, Bestseller


Other key industry trends

  • In terms of revenue, North America region accounted for 34.5% of the global denim jeans market in 2024.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 31,466.3 million by 2030.

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Denim Jeans Market Companies

Name Profile # Employees HQ Website
Bestseller View profile 10001+ Oslo, Oslo, Norway, Europe http://shop.bestseller.com
Pepe Jeans View profile 1001-5000 San Felíu De Llobregat, Catalonia, Spain, Europe http://www.pepejeans.com/
United States Polo Association View profile 11-50 Lake Worth, Florida, United States, North America https://www.uspolo.org
PVH Corp View profile 29000 285 Madison Avenue, New York, NY, United States, 10017 https://www.pvh.com
Kering SA View profile 49000 40 Rue de Sevres, Paris, France, 75007 https://www.kering.com
Hennes & Mauritz AB Class B View profile 101103 Master Samuelsgatan 46A, Stockholm, Sweden, SE-106 38 https://www.hmgroup.com
Gap Inc View profile 85000 Two Folsom Street, San Francisco, CA, United States, 94105 https://www.gapinc.com
VF Corp View profile 33000 1551 Wewatta Street, Denver, CO, United States, 80202 https://www.vfc.com
Levi Strauss & Co Class A View profile 19100 1155 Battery Street, San Francisco, CA, United States, 94111 https://www.levistrauss.com

North America denim jeans market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to denim jeans market will help companies and investors design strategic landscapes.


Men was the largest segment with a revenue share of 55.95% in 2024. Horizon Databook has segmented the North America denim jeans market based on men, women, children covering the revenue growth of each sub-segment from 2018 to 2030.


The denim jeans market in North America is being driven by a combination of consumer trends, innovation, and cultural shifts. One of the primary factors is the enduring appeal of denim as a versatile, durable, and stylish fabric.

Consumers of all ages favor denim, seeing it as suitable for both casual and more polished looks, and the trend of “smart casual” in workplaces has only expanded denim’s reach. Brands are responding by offering a wide range of styles, cuts, and fits, catering to the diverse preferences of the North American market.

Additionally, the influence of social media and celebrity endorsements has contributed to the popularity of specific styles and brands, keeping denim top-of-mind for consumers seeking to stay on-trend.

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Target buyers of North America denim jeans market databook

  • Our clientele includes a mix of denim jeans market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America denim jeans market , including forecasts for subscribers. This continent databook contains high-level insights into North America denim jeans market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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North America denim jeans market size, by country, 2018-2030 (US$M)

North America Denim Jeans Market Outlook Share, 2024 & 2030 (US$M)

North America denim jeans market size, by country, 2018-2030 (US$M)

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