Japan Edtech Content Market Size & Outlook, 2023-2030

The edtech content market in Japan is expected to reach a projected revenue of US$ 6,020.4 million by 2030. A compound annual growth rate of 17.5% is expected of Japan edtech content market from 2024 to 2030.
Revenue, 2023 (US$M)
$1,945.1
Forecast, 2030 (US$M)
$6,020.4
CAGR, 2024 - 2030
17.5%
Report Coverage
Japan

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Japan edtech content market, 2018-2030 (US$M)

Japan edtech content market, 2018-2030 (US$M)

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Japan edtech content market highlights

  • The Japan edtech content market generated a revenue of USD 1,945.1 million in 2023 and is expected to reach USD 6,020.4 million by 2030.
  • The Japan market is expected to grow at a CAGR of 17.5% from 2024 to 2030.
  • In terms of segment, business was the largest revenue generating end-user in 2023.
  • Consumer is the most lucrative end-user segment registering the fastest growth during the forecast period.

Edtech content market data book summary

Market revenue in 2023USD 1,945.1 million
Market revenue in 2030USD 6,020.4 million
Growth rate17.5% (CAGR from 2023 to 2030)
Largest segmentBusiness
Fastest growing segmentConsumer
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBusiness, Consumer
Key market players worldwideCoursera Inc, 2U Inc, Udemy Inc, Pearson PLC, Khan Academy

Other key industry trends

  • In terms of revenue, Japan accounted for 5.3% of the global edtech content market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China edtech content market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 6,522.1 million by 2030.

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EdTech Content Market Scope

EdTech Content Market Companies

Name Profile # Employees HQ Website
Khan Academy View profile 101-250 Port Washington, New York, United States, North America http://khanacademy.org/
Pearson PLC View profile 17612 80 Strand, London, United Kingdom, WC2R 0RL https://plc.pearson.com
2U Inc View profile 5568 7900 Harkins Road, Lanham, MD, United States, 20706 https://www.2u.com
Udemy Inc View profile 1443 600 Harrison Street, 3rd Floor, San Francisco, CA, United States, 94107 https://www.udemy.com
Coursera Inc View profile 1295 381 E. Evelyn Avenue, Mountain View, CA, United States, 94041 https://www.coursera.org

Japan edtech content market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to edtech content market will help companies and investors design strategic landscapes.


Business was the largest segment with a revenue share of 67.77% in 2023. Horizon Databook has segmented the Japan edtech content market based on business, consumer covering the revenue growth of each sub-segment from 2018 to 2030.


  • Japan EdTech Content End-user Outlook (Revenue, USD Million, 2018-2030)
    • Business
    • Consumer
  • Japan EdTech Content Sector Outlook (Revenue, USD Million, 2018-2030)
    • Preschool
    • K-12
    • Higher Education
    • Others

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Target buyers of Japan edtech content market databook

  • Our clientele includes a mix of edtech content market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Japan edtech content market , including forecasts for subscribers. This country databook contains high-level insights into Japan edtech content market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Japan edtech content market size, by end-user, 2018-2030 (US$M)

Japan EdTech Content Market Outlook Share, 2023 & 2030 (US$M)

Japan edtech content market size, by end-user, 2018-2030 (US$M)

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