Middle East & Africa In-store Analytics Market Size & Outlook
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MEA in-store analytics market highlights
- The MEA in-store analytics market generated a revenue of USD 181.0 million in 2022.
- The market is expected to grow at a CAGR of 14.9% from 2023 to 2030.
- In terms of segment, shopper traffic analysis was the largest revenue generating solution in 2022.
- Inventory Management is the most lucrative solution segment registering the fastest growth during the forecast period.
- Country-wise, South Africa is expected to register the highest CAGR from 2023 to 2030.
MEA data book summary
| Market revenue in 2022 | USD 181.0 million |
| Market revenue in 2030 | USD 575.7 million |
| Growth rate | 14.9% (CAGR from 2023 to 2030) |
| Largest segment | Shopper traffic analysis |
| Fastest growing segment | Inventory Management |
| Historical data covered | 2018 - 2021 |
| Base year for estimation | 2022 |
| Forecast period covered | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Shopper Traffic Analysis, Queue Management, Planogram Compliance, Inventory Management, In-Store Navigation |
| Key market players worldwide | Capillary Technologies, Honeywell International Inc, Microsoft Corp, Mood Media, SAP SE, Johnson Controls International PLC, Trax, Zebra Technologies Corp Class A |
Other key industry trends
- In terms of revenue, MEA region accounted for 5.5% of the global in-store analytics market in 2022.
- Globally, Europe is projected to lead the regional market in terms of revenue in 2030.
- Latin America is the fastest growing regional market and is projected to reach USD 829.3 million by 2030.
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In-Store Analytics Market Scope
In-Store Analytics Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Capillary Technologies | View profile | 251-500 | Bengaluru, Karnataka, India, Asia | http://www.capillarytech.com |
| Mood Media | View profile | 1001-5000 | Austin, Texas, United States, North America | https://us.moodmedia.com |
| Trax | View profile | 501-1000 | Singapore, Central Region, Singapore, Asia | http://traxretail.com |
| Zebra Technologies Corp Class A | View profile | 9750 | 3 Overlook Point, Lincolnshire, IL, United States, 60069 | https://www.zebra.com |
| SAP SE | View profile | 107602 | Dietmar-Hopp-Allee 16, Walldorf, BW, Germany, 69190 | https://www.sap.com |
| Honeywell International Inc | View profile | 95000 | 855 South Mint Street, Charlotte, NC, United States, 28202 | https://www.honeywell.com |
| Microsoft Corp | View profile | 221000 | One Microsoft Way, Redmond, WA, United States, 98052-6399 | https://www.microsoft.com |
| Johnson Controls International PLC | View profile | 102000 | One Albert Quay, Cork, Ireland, T12 X8N6 | https://www.johnsoncontrols.com |
Middle East & Africa in-store analytics market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to in-store analytics market will help companies and investors design strategic landscapes.
Shopper traffic analysis was the largest segment with a revenue share of 33.81% in 2022. Horizon Databook has segmented the Middle East & Africa in-store analytics market based on shopper traffic analysis, queue management, planogram compliance, inventory management, in-store navigation covering the revenue growth of each sub-segment from 2018 to 2030.
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Target buyers of Middle East & Africa in-store analytics market databook
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Our clientele includes a mix of in-store analytics market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa in-store analytics market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa in-store analytics market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
MEA in-store analytics market size, by country, 2018-2030 (US$M)
Middle East & Africa In-Store Analytics Market Outlook Share, 2022 & 2030 (US$M)
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