Global Matcha Tea Market Size & Outlook, 2025-2033

The global matcha tea market size was estimated at USD 904.4 million in 2024 and is projected to reach USD 1,748.2 million by 2033, growing at a CAGR of 7.7% from 2025 to 2033.
Revenue, 2024 (US$M)
$904.4
Forecast, 2033 (US$M)
$1,748.2
CAGR, 2025 - 2033
7.7%
Report Coverage
Worldwide

Global matcha tea market highlights

  • The global matcha tea market generated a revenue of USD 904.4 million in 2024 and is expected to reach USD 1,748.2 million by 2033.
  • The market is expected to grow at a CAGR (2025 - 2033) of 7.7% by 2033.
  • In terms of segment, conventional accounted for a revenue of USD 565.7 million in 2024.
  • Organic is the most lucrative nature segment registering the fastest growth during the forecast period.
  • In terms of region, Asia Pacific was the largest revenue generating market in 2024.
  • Country-wise, Mexico is expected to register the highest CAGR from 2025 to 2033.

Global data book summary

Market revenue in 2024USD 904.4 million
Market revenue in 2033USD 1,748.2 million
Growth rate7.7% (CAGR from 2025 to 2033)
Largest segmentConventional
Fastest growing segmentOrganic
Historical data covered2021 - 2023
Base year for estimation2024
Forecast period covered2025 - 2033
Quantitative unitsRevenue in USD million
Market segmentationOrganic, Conventional

Other key industry trends

  • In terms of revenue, the North America accounted for 22.1% of the global matcha tea market in 2024.
  • By country, the China is projected to lead the global market in terms of revenue in 2033.
  • By country, Mexico is the fastest growing regional market and is projected to reach USD 28.6 million by 2033.

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Matcha Tea Market Companies

Name Profile # Employees HQ Website
Green Foods View profile 11-50 Ontario, California, United States, North America https://greenfoods.com
LIPTON Teas and Infusions View profile 1001-5000 Amsterdam, Noord-Holland, The Netherlands, Europe https://www.liptonteas.com
Tenzo Tea View profile 1-10 Los Angeles, California, United States, North America http://www.tenzotea.co
Encha View profile 1-10 San Jose, California, United States, North America https://encha.com
Aoi Matcha View profile 51-100 Huntington Beach, California, United States, North America https://aoimatcha.com
Aiya America View profile 11-50 Torrance, California, United States, North America https://aiya-america.com
Tata Consumer Products View profile 1001-5000 Mumbai, Maharashtra, India, Asia http://www.tataconsumer.com
Nestle SA View profile 270000 Avenue Nestle 55, Vevey, Switzerland, CH-1800 https://www.nestle.com

Global matcha tea market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to matcha tea market will help companies and investors design strategic landscapes.


Conventional was the largest segment with a revenue share of 62.55% in 2024. Horizon Databook has segmented the Global matcha tea market based on organic, conventional covering the revenue growth of each sub-segment from 2021 to 2033.


  • Global Matcha Tea Nature Outlook (Revenue, USD Million, 2021-2033)
    • Organic
    • Conventional
  • Global Matcha Tea Product Outlook (Revenue, USD Million, 2021-2033)
    • Powder
    • Ready-To-Drink (RTD)
    • Instant Premixes
  • Global Matcha Tea Type Outlook (Revenue, USD Million, 2021-2033)
    • Unflavored/Regular
    • Flavored
  • Global Matcha Tea Price Range Outlook (Revenue, USD Million, 2021-2033)
    • Economy
    • Mid-range
    • Premium
  • Global Matcha Tea Distribution Channel Outlook (Revenue, USD Million, 2021-2033)
    • Offline
    • Online

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Horizon Databook provides a detailed overview of global-level data and insights on the Global matcha tea market , including forecasts for subscribers. This global databook contains high-level insights into Global matcha tea market from 2021 to 2033, including revenue numbers, major trends, and company profiles.

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Global matcha tea market size, by regions, 2021-2033 (US$M)

Top 10 countries: Matcha tea market size, 2024 (US$M)

Global matcha tea market share, by product, 2024 & 2030 (%, US$M)

Matcha tea market: Opportunity assessment by country

Global matcha tea market, by region, 2024 (US$M)

Global matcha tea market size, by regions, 2021-2033 (US$M)

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