Global Oral Care Market Size & Outlook, 2024-2030
Global oral care market, 2018-2030 (US$M)
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Global oral care market highlights
- The global oral care market generated a revenue of USD 37,798.6 million in 2024 and is expected to reach USD 54,073.4 million by 2030.
- The market is expected to grow at a CAGR (2025 - 2030) of 6.2% by 2030.
- In terms of segment, toothpaste accounted for a revenue of USD 10,893.8 million in 2024.
- Toothbrush is the most lucrative product segment registering the fastest growth during the forecast period.
- In terms of region, North America was the largest revenue generating market in 2024.
- Country-wise, India is expected to register the highest CAGR from 2025 to 2030.
Global data book summary
| Market revenue in 2024 | USD 37,798.6 million |
| Market revenue in 2030 | USD 54,073.4 million |
| Growth rate | 6.2% (CAGR from 2025 to 2030) |
| Largest segment | Toothpaste |
| Fastest growing segment | Toothbrush |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Toothbrush, Toothpaste, Mouthwash/rinse, Denture Products, Dental Accessories |
Other key industry trends
- In terms of revenue, the North America accounted for 31.2% of the global oral care market in 2024.
- By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
- By country, India is the fastest growing regional market and is projected to reach USD 5,003.6 million by 2030.
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Oral Care Market Scope
Oral Care Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|
Global oral care market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to oral care market will help companies and investors design strategic landscapes.
Toothpaste was the largest segment with a revenue share of 28.82% in 2024. Horizon Databook has segmented the Global oral care market based on toothbrush, toothpaste, mouthwash/rinse, denture products, dental accessories covering the revenue growth of each sub-segment from 2018 to 2030.
- Global Oral Care Product Outlook (Revenue, USD Million, 2018-2030)
- Toothbrush
- Manual
- Electric
- Battery-powered
- Others
- Toothpaste
- Gel
- Polish
- Paste
- Powder
- Mouthwash/rinse
- Medicated
- Non-medicated
- Denture Products
- Cleaners
- Fixatives
- Others
- Dental Accessories
- Cosmetic Whitening Products
- Fresh Breath Dental Chewing Gum
- Tongue Scrapers
- Fresh breaths strips
- Others
- Mouth Freshner sprays
- Oral Irrigators
- Countertop
- Cordless
- Toothbrush
- Global Oral Care Distribution Channel Outlook (Revenue, USD Million, 2018-2030)
- Supermarkets/Hypermarkets
- Convenience stores
- Online retail stores
- Pharmacies and Drug stores
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Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.
Target buyers of Global oral care market databook
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Our clientele includes a mix of oral care market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of global-level data and insights on the Global oral care market , including forecasts for subscribers. This global databook contains high-level insights into Global oral care market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
Global oral care market size, by regions, 2018-2030 (US$M)
Top 10 countries: Oral care market size, 2024 (US$M)
Global oral care market share, by product, 2024 & 2030 (%, US$M)
Oral care market: Opportunity assessment by country
Global oral care market, by region, 2024 (US$M)
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