Global Protein Bar Market Size & Outlook, 2024-2030

The protein bar industry worldwide is expected to reach a projected revenue of US$ 20,047.8 million by 2030. A compound annual growth rate of 5.9% is expected of the worldwide protein bar industry from 2025 to 2030.
Revenue, 2024 (US$M)
$14,263.5
Forecast, 2030 (US$M)
$20,047.8
CAGR, 2025 - 2030
5.9%
Report Coverage
Worldwide

Global protein bar market, 2018-2030 (US$M)

Global protein bar market highlights

  • The global protein bar market generated a revenue of USD 14,263.5 million in 2024 and is expected to reach USD 20,047.8 million by 2030.
  • The market is expected to grow at a CAGR (2025 - 2030) of 5.9% by 2030.
  • In terms of segment, sports nutritional bars accounted for a revenue of USD 7,445.2 million in 2024.
  • Meal Replacement Bars is the most lucrative type segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2024.
  • Country-wise, South Korea is expected to register the highest CAGR from 2025 to 2030.

Global data book summary

Market revenue in 2024USD 14,263.5 million
Market revenue in 2030USD 20,047.8 million
Growth rate5.9% (CAGR from 2025 to 2030)
Largest segmentSports nutritional bars
Fastest growing segmentMeal Replacement Bars
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSports Nutritional Bars, Meal Replacement Bars

Other key industry trends

  • In terms of revenue, the North America accounted for 39.4% of the global protein bar market in 2024.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, South Korea is the fastest growing regional market and is projected to reach USD 33.3 million by 2030.

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Protein Bar Market Scope

Protein bar market segmentation & scope

Protein Bar Market Companies

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Global protein bar market size, by regions, 2018-2030 (US$M)

Top 10 countries: Protein bar market size, 2024 (US$M)

Global protein bar market share, by type, 2024 & 2030 (%, US$M)

Protein bar market: Opportunity assessment by country

Global protein bar market, by region, 2024 (US$M)

Global protein bar market size, by regions, 2018-2030 (US$M)

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