Europe Short Term Vacation Rental Market Size & Outlook
Europe Short Term Vacation Rental Market, 2021-2033 (US$M)
Global Market
Related Markets
Europe short term vacation rental market highlights
- The Europe short term vacation rental market generated a revenue of USD 47,119.3 million in 2025.
- The market is expected to grow at a CAGR of 11.9% from 2026 to 2033.
- In terms of segment, home was the largest revenue generating accommodation type in 2025.
- Resort/Condominium is the most lucrative accommodation type segment registering the fastest growth during the forecast period.
- Country-wise, France is expected to register the highest CAGR from 2026 to 2033.
Europe data book summary
| Market revenue in 2025 | USD 47,119.3 million |
| Market revenue in 2033 | USD 115,372.0 million |
| Growth rate | 11.9% (CAGR from 2026 to 2033) |
| Largest segment | Home |
| Fastest growing segment | Resort/Condominium |
| Historical data covered | 2021 - 2024 |
| Base year for estimation | 2025 |
| Forecast period covered | 2026 - 2033 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Home, Apartments, Resort/Condominium |
| Key market players worldwide | Airbnb Inc Ordinary Shares - Class A, Booking Holdings Inc, Expedia Group Inc, MakeMyTrip Ltd, Tripadvisor Inc, Wyndham Hotels & Resorts Inc Ordinary Shares |
Other key industry trends
- In terms of revenue, Europe region accounted for 31.6% of the global short term vacation rental market in 2025.
- Globally, North America is projected to lead the regional market in terms of revenue in 2033.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 107,401.1 million by 2033.
Rising travel connectivity and rapid penetration of high-speed internet have made even the most remote places in Europe more accessible to travelers. This is driving the urge to explore new, exotic, and exciting locations across the region, fueling the vacation rental market.
Germany, France, the U.K., Italy, and Spain are the largest markets in the region, with cities like London, Paris, Rome, Moscow, Madrid, Saint Petersburg, Barcelona, Lisbon, Milano, and Batumi having the highest number of vacation rentals.
The later stage of the pandemic saw a surge in vacation rentals as many people from around the world had the urge to travel after lengthy lockdown periods. Home rentals seemed like a safer and more hygienic option over hotels, and players like Airbnb and Vrbo reported a rise in bookings.
Key Regions:U.S., UK, Japan, Brazil, South Africa
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Publish Date: Mar 12, 2026
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Short Term Vacation Rental Market Scope
Short Term Vacation Rental Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Airbnb Inc Ordinary Shares - Class A | View profile | 6,907 | 888 Brannan Street, San Francisco, CA, United States, 94103 | www.airbnb.com |
| Booking Holdings Inc | View profile | 23,600 | 800 Connecticut Avenue, Norwalk, CT, United States, 06854 | www.bookingholdings.com |
| Expedia Group Inc | View profile | 17,100 | 1111 Expedia Group Way W, Seattle, WA, United States, 98119 | www.expediagroup.com |
| MakeMyTrip Ltd | View profile | 4,090 | DLF Cyber City, DLF Phase 2, 19th Floor, Building No. 5, Tower B, Sector 25, Gurugram, HR, India, 122002 | www.makemytrip.com |
| Wyndham Hotels & Resorts Inc Ordinary Shares | View profile | 2,300 | 22 Sylvan Way, Parsippany, NJ, United States, 07054 | www.wyndhamhotels.com |
| Tripadvisor Inc | View profile | 2,829 | 400 1st Avenue, Needham, MA, United States, 02494 | www.tripadvisor.com |
| 9flats | View profile | 51-100 | Singapore, Central Region, Singapore, Asia | www.9flats.com |
| Hotelplan Group | View profile | 101-250 | Glattbrugg, Zurich, Switzerland, Europe | www.hotelplan.com/ |
| Novasol | View profile | 501-1000 | Virum, Hovedstaden, Denmark, Europe | www.novasol.com/ |
Europe Short Term Vacation Rental Market Outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Short Term Vacation Rental Market Outlook will help companies and investors design strategic landscapes.
Home was the largest segment with a revenue share of 47.38% in 2025.
Horizon Databook has segmented the Europe short term vacation rental market based on home, apartments, resort/condominium covering the revenue growth of each sub-segment from 2021 to 2033.
Rising travel connectivity and rapid penetration of high-speed internet have made even the most remote places in Europe more accessible to travelers. This is driving the urge to explore new, exotic, and exciting locations across the region, fueling the vacation rental market.
Germany, France, the U.K., Italy, and Spain are the largest markets in the region, with cities like London, Paris, Rome, Moscow, Madrid, Saint Petersburg, Barcelona, Lisbon, Milano, and Batumi having the highest number of vacation rentals.
The later stage of the pandemic saw a surge in vacation rentals as many people from around the world had the urge to travel after lengthy lockdown periods. Home rentals seemed like a safer and more hygienic option over hotels, and players like Airbnb and Vrbo reported a rise in bookings.
- Europe Short Term Vacation Rental Market Accommodation Type Outlook (Revenue, USD Million , 2021-2033)
- Home
- Apartments
- Resort/Condominium
- Others
- Europe Short Term Vacation Rental Market Booking Mode Outlook (Revenue, USD Million , 2021-2033)
- Online
- Offline
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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe Short Term Vacation Rental Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into Europe Short Term Vacation Rental Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.
Europe Short Term Vacation Rental Market, 2021-2033 (US$M)
Europe short term vacation rental market statistics, by accommodation type, 2021-2033 (US$M)
