Europe Snacks Market Size & Outlook, 2025-2030
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Europe snacks market highlights
- The Europe snacks market generated a revenue of USD 182,265.7 million in 2024.
- The market is expected to grow at a CAGR of 4% from 2025 to 2030.
- In terms of segment, confectionery was the largest revenue generating product in 2024.
- Frozen & Refrigerated is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, Germany is expected to register the highest CAGR from 2025 to 2030.
Europe data book summary
| Market revenue in 2024 | USD 182,265.7 million |
| Market revenue in 2030 | USD 230,059.0 million |
| Growth rate | 4% (CAGR from 2025 to 2030) |
| Largest segment | Confectionery |
| Fastest growing segment | Frozen & Refrigerated |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Frozen & Refrigerated, Fruit, Bakery, Savory, Confectionery, Dairy, Other Product |
| Key market players worldwide | General Mills Inc, PepsiCo Inc, The Kraft Heinz Co, Nestle SA, Unilever PLC, CALBEE Inc, Intersnack Group, Conagra Brands Inc, ITC Ltd DR, Grupo Bimbo SAB de CV ADR, Danone SA |
Other key industry trends
- In terms of revenue, Europe region accounted for 25.3% of the global snacks market in 2024.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 378,387.7 million by 2030.
Confectionery was the largest segment with a revenue share of 43.1% in 2024. Horizon Databook has segmented the Europe snacks market based on frozen & refrigerated, fruit, bakery, savory, confectionery, dairy, other product covering the revenue growth of each sub-segment from 2018 to 2030.
The European snacks market is poised for a significant growth on the back of rapidly enlarging appetite among consumers, most notably for savory snacks. Snack consumption patterns in the country have their genesis in regional tradition and snacking is a commonplace at various social occasions across the region.
Among a wide range of snacks available in the region, biscuits are were observed to be the most consumed snack in 2018. More than 50% of the snacks consumed in Europe are in the form of fruit snacks and biscuits. These snacks have a stronghold on the domestic market as well as the export market.
A gripping trend and a driving factor in the regional market is the increasing popularity of onthe-go snacking, most notably among time-pressed millennials.
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Snacks Market Scope
Snacks Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Intersnack Group | View profile | 101-250 | Düsseldorf, Nordrhein-Westfalen, Germany, Europe | https://www.intersnack.de/standard/home/index.html |
| Grupo Bimbo SAB de CV ADR | View profile | 148868 | Prolongacion Paseo, De la Reforma No 1000, Col. Pena Blanca Santa Fe, Mexico, MEX, Mexico, 01210 | http://www.grupobimbo.com |
| The Kraft Heinz Co | View profile | 36000 | One PPG Place, Pittsburgh, PA, United States, 15222 | https://www.kraftheinzcompany.com |
| Conagra Brands Inc | View profile | 18600 | 222 W. Merchandise Mart Plaza, Suite 1300, Chicago, IL, United States, 60654 | https://www.conagrabrands.com |
| CALBEE Inc | View profile | 8492 | 1-8-3 Marunouchi, Chiyoda-ku, 22nd Floor, Marunouchi Trust Tower Main, Tokyo, Japan, 100-0005 | http://www.calbee.co.jp |
| General Mills Inc | View profile | 34000 | Number One General Mills Boulevard, Minneapolis, MN, United States, 55426 | https://www.generalmills.com |
| Unilever PLC | View profile | 128377 | 100 Victoria Embankment, London, United Kingdom, EC4Y 0DY | https://www.unilever.com |
| ITC Ltd DR | View profile | 23725 | 37 Jawaharlal Nehru Road, Virginia House, Kolkata, WB, India, 700 071 | https://www.itcportal.com |
| PepsiCo Inc | View profile | 318000 | 700 Anderson Hill Road, Purchase, NY, United States, 10577 | https://www.pepsico.com |
| Danone SA | View profile | 88843 | 17, Boulevard Haussmann, Paris, France, 75009 | https://www.danone.com |
| Nestle SA | View profile | 270000 | Avenue Nestle 55, Vevey, Switzerland, CH-1800 | https://www.nestle.com |
Europe snacks market size, by country, 2018-2030 (US$M)
Europe Snacks Market Outlook Share, 2024 & 2030 (US$M)
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