Global Tea Market Size & Outlook, 2024-2030
Global tea market, 2018-2030 (US$M)
Related Markets
Global tea market highlights
- The global tea market generated a revenue of USD 17,421.1 million in 2024 and is expected to reach USD 24,611.9 million by 2030.
- The market is expected to grow at a CAGR (2025 - 2030) of 6% by 2030.
- In terms of segment, black accounted for a revenue of USD 7,134.2 million in 2024.
- Herbal is the most lucrative product segment registering the fastest growth during the forecast period.
- In terms of region, Asia Pacific was the largest revenue generating market in 2024.
- Country-wise, South Africa is expected to register the highest CAGR from 2025 to 2030.
Global data book summary
| Market revenue in 2024 | USD 17,421.1 million |
| Market revenue in 2030 | USD 24,611.9 million |
| Growth rate | 6% (CAGR from 2025 to 2030) |
| Largest segment | Black |
| Fastest growing segment | Herbal |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Black, Green, Oolong, Herbal |
Other key industry trends
- In terms of revenue, the North America accounted for 10.4% of the global tea market in 2024.
- By country, the China is projected to lead the global market in terms of revenue in 2030.
- By country, South Africa is the fastest growing regional market and is projected to reach USD 1,011.5 million by 2030.
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Tea Market Scope
Tea Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| The Republic of Tea | View profile | 101-250 | Larkspur, California, United States, North America | http://republicoftea.com |
| Harris Tea | View profile | 251-500 | Moorestown, New Jersey, United States, North America | https://www.harristea.com/ |
| Caraway Tea | View profile | 11-50 | Highland, New York, United States, North America | https://carawaytea.com |
| Bigelow Tea | View profile | 251-500 | Fairfield, Connecticut, United States, North America | http://www.bigelowtea.com |
| Dilmah | View profile | 1001-5000 | Peliyagoda, Western, Sri Lanka, Asia | http://www.dilmahtea.com |
| Twinings | View profile | 251-500 | London, England, United Kingdom, Europe | https://www.twinings.com |
| Starbucks Corp | View profile | 381000 | 2401 Utah Avenue South, Seattle, WA, United States, 98134 | https://www.starbucks.com |
| Unilever PLC | View profile | 128377 | 100 Victoria Embankment, London, United Kingdom, EC4Y 0DY | https://www.unilever.com |
| PepsiCo Inc | View profile | 318000 | 700 Anderson Hill Road, Purchase, NY, United States, 10577 | https://www.pepsico.com |
Global tea market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to tea market will help companies and investors design strategic landscapes.
Black was the largest segment with a revenue share of 40.95% in 2024. Horizon Databook has segmented the Global tea market based on black, green, oolong, herbal covering the revenue growth of each sub-segment from 2018 to 2030.
- Global Tea Product Outlook (Revenue, USD Million, 2018-2030)
- Black
- Green
- Oolong
- Herbal
- Global Tea Distribution Channel Outlook (Revenue, USD Million, 2018-2030)
- Hypermarkets & Supermarkets
- Convenience Stores
- Specialty Stores
- Online
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Target buyers of Global tea market databook
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Our clientele includes a mix of tea market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of global-level data and insights on the Global tea market , including forecasts for subscribers. This global databook contains high-level insights into Global tea market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
Global tea market size, by regions, 2018-2030 (US$M)
Top 10 countries: Tea market size, 2024 (US$M)
Global tea market share, by product, 2024 & 2030 (%, US$M)
Tea market: Opportunity assessment by country
Global tea market, by region, 2024 (US$M)
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