Anime Market Size, Share & Trends Report

Anime Market Size, Share & Trends Analysis Report By Type (T.V., Movie, Video, Internet Distribution, Merchandising, Music), By Genre (Action & Adventure, Sci-Fi & Fantasy, Romance & Drama, Sports, and Others), By Region, And Segment Forecasts, 2024 - 2030

  • Report ID: GVR-3-68038-841-1
  • Number of Pages: 180
  • Format: Electronic (PDF)
  • Historical Range: 2018 - 2022
  • Industry: Technology

Market Segmentation

  • Anime Type Outlook (Revenue, USD Million, 2018 - 2030)
    • T.V.
    • Movie
    • Video
    • Internet Distribution
    • Merchandising
    • Music
    • Pachinko
    • Live Entertainment
  • Anime Genre Outlook (Revenue, USD Million, 2018 - 2030)
    • Action & Adventure
    • Sci-Fi & Fantasy
    • Romance & Drama
    • Sports
    • Others
  • Anime Regional Outlook (Revenue, USD Million, 2018 - 2030)
    • North America
      • North America Anime Market, By Type
        • T.V.
        • Movie
        • Video
        • Internet Distribution
        • Merchandising
        • Music
        • Pachinko
        • Live Entertainment
      • North America Anime Market, By Genre
        • Action & Adventure
        • Sci-Fi & Fantasy
        • Romance & Drama
        • Sports
        • Others
      • U.S.
        • U.S. Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • U.S. Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Canada
        • Canada Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Canada Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
    • Europe
      • Europe Anime Market, By Type
        • T.V.
        • Movie
        • Video
        • Internet Distribution
        • Merchandising
        • Music
        • Pachinko
        • Live Entertainment
      • Europe Anime Market, By Genre
        • Action & Adventure
        • Sci-Fi & Fantasy
        • Romance & Drama
        • Sports
        • Others
      • UK
        • UK Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • UK Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Germany
        • Germany Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Germany Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • France
        • France Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • France Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Italy
        • Italy Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Italy Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Spain
        • Spain Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Spain Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Poland
        • Poland Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Poland Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Hungary
        • Hungary Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Hungary Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Austria
        • Austria Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Austria Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Russia
        • Russia Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Russia Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Netherlands
        • Netherlands Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Netherlands Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Finland
        • Finland Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Finland Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Sweden
        • Sweden Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Sweden Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Czech Republic
        • Czech Republic Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Czech Republic Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Rest of Europe
        • Rest of Europe Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Rest of Europe Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
    • Asia Pacific
      • Asia Pacific Anime Market, By Type
        • T.V.
        • Movie
        • Video
        • Internet Distribution
        • Merchandising
        • Music
        • Pachinko
        • Live Entertainment
      • Asia Pacific Anime Market, By Genre
        • Action & Adventure
        • Sci-Fi & Fantasy
        • Romance & Drama
        • Sports
        • Others
      • Australia & New Zealand
        • Australia & New Zealand Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Australia & New Zealand Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • China
        • China Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • China Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Philippines
        • Philippines Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Philippines Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • South Korea
        • South Korea Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • South Korea Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Indonesia
        • Indonesia Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Indonesia Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Vietnam
        • Vietnam Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Vietnam Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Thailand
        • Thailand Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Thailand Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Malaysia
        • Malaysia Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Malaysia Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • India
        • Europe Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Europe Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Rest of Asia Pacific
        • Rest of Asia Pacific Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Rest of Asia Pacific Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
    • Latin America
      • Latin America Anime Market, By Type
        • T.V.
        • Movie
        • Video
        • Internet Distribution
        • Merchandising
        • Music
        • Pachinko
        • Live Entertainment
      • Latin America Anime Market, By Genre
        • Action & Adventure
        • Sci-Fi & Fantasy
        • Romance & Drama
        • Sports
        • Others
      • Brazil
        • Brazil Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Brazil Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Mexico
        • Mexico Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Mexico Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Rest of Latin America
        • Rest of Latin America Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Rest of Latin America Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
    • Middle East & Africa (MEA)
      • Middle East & Africa (MEA) Anime Market, By Type
        • T.V.
        • Movie
        • Video
        • Internet Distribution
        • Merchandising
        • Music
        • Pachinko
        • Live Entertainment
      • Middle East & Africa (MEA) Anime Market, By Genre
        • Action & Adventure
        • Sci-Fi & Fantasy
        • Romance & Drama
        • Sports
        • Others
      • Saudi Arabia
        • Saudi Arabia Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Saudi Arabia Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Turkey
        • Turkey Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Turkey Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
      • Rest of Middle East & Africa
        • Rest of Middle East & Africa Anime Market, By Type
          • T.V.
          • Movie
          • Video
          • Internet Distribution
          • Merchandising
          • Music
          • Pachinko
          • Live Entertainment
        • Rest of Middle East & Africa Anime Market, By Genre
          • Action & Adventure
          • Sci-Fi & Fantasy
          • Romance & Drama
          • Sports
          • Others
    • Japan
      • Japan Anime Market, By Type
        • T.V.
        • Movie
        • Video
        • Internet Distribution
        • Merchandising
        • Music
        • Pachinko
        • Live Entertainment
      • Japan Anime Market, By Genre
        • Action & Adventure
        • Sci-Fi & Fantasy
        • Romance & Drama
        • Sports
        • Others

Anime Market Dynamics

Driver-Increasing Popularity of Anime Content Across the Globe

The rising popularity and sales of Japanese anime content beyond Japan are driving the market expansion. Currently, the Japanese anime market relies heavily on overseas sales of its anime content to generate revenue. Furthermore, internet distribution combined with application gaming is contributing to a larger share of the Japanese anime market's worldwide sales. The increasing penetration of video distribution platforms such as Amazon, Netflix, and Chinese streaming platforms is considerably contributing to the foreign sales of anime content. The rapid expansion of smartphone games developed in Japan, such as Brain Wars, White Cat Project, Monster Strike, and Puzzle and Dragons, among others, is also contributing considerably to the overall market growth. An enormous fan base exists for anime, which is driving its popularity worldwide. A substantial sum of money is being spent on anime content globally, particularly on commercially available series and films. One Piece, Captain Tsubasa, Naruto, Hunter X Hunter, Dragon Ball Z, and Detective Conan are a few of the most well-known series. Furthermore, Japanese comic books and animated series, often known as manga, are increasingly popular, and several young creative talents are pursuing jobs in the field of animation.

Driver-Rising Internet Penetration and Growing Demand for Anime-based Content on Digital Platforms

High-speed internet connectivity has become standard for both businesses and individuals due to the ongoing digitization. The continued development of high-speed data networks, as well as the resulting increase in data usage, are particularly fostering the proliferation of anime-based content including T.V. series and movies on OTT platforms. Furthermore, the increasing funding provided by financial institutions toward the development of anime-based content is a major factor boosting the growth of the market. For instance, Kawaii Islands raised USD 2.4 million in September 2021 to develop the next generation of NFT-based anime games wherein players can take part in playing or producing content to make a profit. Furthermore, Ring Games led a USD 5 million fund in January 2022 to develop a block chain game featuring anime-style NFT collectibles characters. In addition, rising consumer awareness of interactive entertainment systems is likely to fuel the market demand. High-speed internet access, efficient hardware compatibility, and increasing consumer disposable income are some of the prime reasons driving the market growth.

Restraint-Low Budget and Shortage of Skilled Animators

The availability of artists is scarce due to low pay and hard-working hours. Despite the fact that a single drawing can take over an hour, the animators who work in between drawings only get paid around USD 2 per drawing. The content developers are not satisfied with their salaries because anime is drawn by talented and experienced artists. As a result, the sector is expected to witness a lack of experienced and qualified artists, in addition to an aging workforce. According to the Japanese Animation Creators Association (JACA), on average, animators in Japan earns USD 14,000 per year in their 20s, USD 19,000 in their 30s, and USD 31,000 in their 40s - 50s. To further develop the animation industry in the coming years, an urgent need to improve the economic base of the animator is required. In addition, owing to the higher workload in the animation industry, specifically in Japan, participation of animators in the profession is significantly less as compared to the projects. Furthermore, there is a long-standing tradition of low costs when production committees decide on the show budget.

What Does This Report Include?

This section will provide insights into the contents included in this anime market report and help gain clarity on the structure of the report to assist readers in navigating smoothly.

Anime market qualitative analysis

  • Industry overview

  • Industry trends

  • Market drivers and restraints

  • Market size

  • Growth prospects

  • Porter’s analysis

  • PESTEL analysis

  • Key market opportunities prioritized

  • Competitive landscape

    • Company overview

    • Financial performance

    • Product benchmarking

    • Latest strategic developments

Anime market quantitative analysis

  • Market size, estimates, and forecast from 2018 to 2030

  • Market estimates and forecast for product segments up to 2030

  • Regional market size and forecast for product segments up to 2030

  • Market estimates and forecast for application segments up to 2030

  • Regional market size and forecast for application segments up to 2030

  • Company financial performance

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