Cellulite Treatment Market Size, Share & Trends Analysis Report By Procedure Type (Non-invasive, Minimally Invasive, Topical), By Cellulite Type (Soft Cellulite, Hard Cellulite), By End-use, By Region, And Segment Forecasts, 2022 - 2030

Report Overview

The global cellulite treatment market size was valued at USD 1.25 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 11.3% from 2022 to 2030. Increasing demand for cosmetic and aesthetic procedures along with the rise in the obese population is anticipated to fuel the industry growth. According to the WHO data, in 2016, more than 340 million children and adolescents were either overweight or obese and nearly 650 million adults were obese. Such high prevalence is anticipated to fuel industry growth. Furthermore, cellulite affects an individual’s psychological, behavioral, and psychiatric characteristics, which is anticipated to increase the market demand. For instance, according to the study published by Surgical and Cosmetic Dermatology regarding the psychology of patients with cellulite, nearly 50% of the study population reported dissatisfaction regarding their appearance while nearly 78% reported the need to seek treatment.

The COVID-19 pandemic significantly impacted all markets and businesses around the world, including the esthetic market. Lockdowns imposed in nearly all countries had a severely negative impact on the global economy. The COVID-19 pandemic also impacted the market for cellulite treatment. In the U.S., around 86,350 cellulite treatment procedures were undertaken in 2020. As per the report of Plastic Surgery Statistics 2020, there was a 24% decline in cellulite procedures from 2019 to 2020. COVID-19 can be partially attributed to an increased usage of online conferences, social media, and digital technology during the pandemic and post-pandemic period, which often accentuates personal and idealized facial esthetics. The demand for the online consultation process has increased, and it is integrated into routine treatments to reduce the risk of direct face-to-face contact with the patient.

The introduction of novel products in the market is also anticipated to fuel market growth. For instance, in 2016, Merz Pharma introduced Cellfina, a cellulite appearance enhancing treatment that lasts for at least 3 years. Moreover, nearly 78% of U.S. women can be potentially treated with this system, while more than 93% of the treated patients were satisfied with the treatment results. Hence, such novel systems are projected to boost market growth. Minimally invasive surgeries are rapidly replacing invasive surgeries. For instance, according to the American Society of Plastic Surgeons, 15.9 million cosmetic minimally-invasive procedures were carried out in 2018, out of which 473,316 were non-invasive fat reduction procedures.

Furthermore, the increasing number of celebrities and social media influencers showcasing their well-toned body shapes on social media platforms has triggered a need for achieving those body standards, especially among women. Such social pressure to achieve the perfect body shape and associated negative body image is anticipated to increase the number of treatment-seeking individuals, thus supporting the market growth.

Procedure Type Insights

The non-invasive segment dominated the market in 2021 with a revenue share of over 35.0%. The non-invasive segment is also anticipated to witness lucrative growth over the forecast period. This can be attributed to the high availability of this procedure as well as the ongoing R&D activities. The topical segment followed the non-invasive segment in terms of market share. Topical cellulite treatment products do not require a medical specialist for the application and can be used at the convenience of an individual’s home, thus fueling the market growth. However, the potential side effects of the topical agents are estimated to limit the segment growth.

Noninvasive procedures such as the use of radiofrequency waves are the preferred treatment option as such procedures do not damage the skin and exhibit effective results. Easy availability of topical treatments in various healthcare settings and over-the-counter creams for cellulite treatment is leading to an increase in their use at home.

Cellulite Type Insights

The soft cellulite segment held the largest revenue share of over 45.0% in 2021. This can be attributed to the high prevalence of obesity owing to unhealthy diet and lifestyle habits. Soft cellulite is mainly found in areas such as the buttocks, abdomen, thighs, and arms. Improvement of muscle tone by exercising, steady weight loss, adequate protein intake, and radiofrequency and topical treatments are some preferred treatment options for soft cellulite. Soft cellulite is relatively easier to treat as compared to the other forms and thus, is anticipated to witness lucrative growth over the forecast period.

Hard cellulite is compact in nature and painful when touched. Hard cellulite is present on the outer areas of thighs and hips. Mesotherapy is one of the suggested treatment options for hard cellulite, involving injection of customized combinations of natural extracts, vitamins, and drugs into the mesoderm layer.

End-use Insights

The clinics and beauty centers segment held the largest revenue share of over 60.0% in 2021. Cellulite formation is a common problem observed in women aged 20 and above. It is considered a cosmetic problem, therefore patients seek various esthetic centers for its treatment. Hospitals and beauty clinics both provide patients with effective treatment options. Demand for beauty centers and clinics is increasing owing to rising incidence of cellulite formation along with esthetic-related conditions. Generally, cases from hospitals are referred to esthetic clinics and beauty centers, leading to an increase in the demand for such centers.

In addition, some patients prefer home-based remedies such as over-the-counter topical creams available for the treatment of cellulite. The presence of skilled staff and certified professionals at these clinics and& beauty spas reduce the risk of complications. Moreover, the opening of various clinics and medical spa centers around the world due to low regulatory requirements for nonsurgical cosmetic procedures is a key growth factor.

Regional Insights

North America held the largest revenue share of over 35.0% in 2021 due to the high availability of skilled professionals, advanced techniques, and supportive government initiatives in the region. For instance, according to The International Society of Plastic Surgery 2017 study, nearly 6,800 plastic surgeons were present in the U.S. as compared to 5,500 plastic surgeons in Brazil. Moreover, the availability and adoption of advanced treatment options, such as laser treatments, are contributing to market growth in this region. In addition, rising consciousness about aesthetic appeal and outward appearance is propelling the growth of the industry in North America.

Asia Pacific is anticipated to witness lucrative growth over the forecast period. This can be attributed to cheaper treatment costs, increasing disposable income, and increasing prevalence of obesity in this region. The majority of the countries in this region are developing nations and are rapidly adopting technologically advanced equipment. Medical tourism is also high in this region, which is anticipated to further propel industry growth. The number of women and men concerned about their esthetic appeal and outward appearance has also increased drastically in the past few years, thus driving the market in this region.

Key Companies & Market Share Insights

Mergers & acquisitions are among the key sustainable strategies undertaken by the industry players. For instance, in 2017, Hologic, Inc. acquired Cynosure for USD 1.65 billion. The company through the acquisition aims to capitalize on an increase in medical procedures that are not reimbursed. The acquisition helps Hologic to establish a footprint in a rapidly growing medical aesthetics market while expanding Cynosure's geographic presence and customer reach. Some prominent players in the global cellulite treatment market include-

• Cymedics

• Nubway

• Syneron Medical Inc.

• Zimmer Aesthetics

• Alma Lasers

• Merz Pharma

• Hologic, Inc. (Cynosure)

Cellulite Treatment Market Report Scope

Global Cellulite Treatment Market Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the global cellulite treatment market report on the basis of procedure type, cellulite type, end-use, and region:

• Procedure Type Outlook (Revenue, USD Million, 2018 - 2030)

  • Non-invasive

  • Minimally Invasive

  • Topical

• Cellulite Type Outlook (Revenue, USD Million, 2018 - 2030)

  • Soft Cellulite

  • Hard Cellulite

  • Edematous Cellulite

• End-use Outlook (Revenue, USD Million, 2018 - 2030)

  • Hospitals

  • Clinics & Beauty Centers

• Regional Outlook (Revenue, USD Million, 2018 - 2030)

  • North America

    • U.S.

    • Canada

  • Europe

    • Germany

    • U.K.

    • France

    • Italy

    • Spain

  • Asia Pacific

    • Japan

    • China

    • India

    • Thailand

    • South Korea

    • Australia

  • Latin America

    • Brazil

    • Mexico

    • Argentina

  • Middle East and Africa (MEA)

    • South Africa

    • Saudi Arabia

    • UAE