Intraoperative Imaging Market Size, Share & Trends Report

Intraoperative Imaging Market Size, Share & Trends Analysis Report By Product (iCT, iUltrasound, iMRI, C-arm), By Application (Neurosurgery, Orthopedic Surgery), By End-use, By Region, And Segment Forecasts, 2024 - 2030

  • Report ID: GVR-1-68038-484-0
  • Number of Pages: 110
  • Format: Electronic (PDF)
  • Historical Range: 2018 - 2022
  • Industry: Healthcare

Research Methodology

A three-pronged approach was followed for deducing the intraoperative imaging market estimates and forecasts. The process has three steps: information procurement, analysis, and validation. The whole process is cyclical, and steps repeat until the estimates are validated. The three steps are explained in detail below:

Information procurement: Information procurement is one of the most extensive and important stages in our research process, and quality data is critical for accurate analysis. We followed a multi-channel data collection process for intraoperative imaging market to gather the most reliable and current information possible.

  • We buy access to paid databases such as Hoover’s and Factiva for company financials, industry information, white papers, industry journals, SME journals, and more.
  • We tap into Grand View’s proprietary database of data points and insights from active and archived monitoring and reporting.
  • We conduct primary research with industry experts through questionnaires and one-on-one phone interviews.
  • We pull from reliable secondary sources such as white papers and government statistics, published by organizations like WHO, NGOs, World Bank, etc., Key Opinion Leaders (KoL) publications, company filings, investor documents, and more.
  • We purchase and review investor analyst reports, broker reports, academic commentary, government quotes, and wealth management publications for insightful third-party perspectives.

Analysis: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilized different methods of intraoperative imaging market data depending on the type of information we’re trying to uncover in our research.

  • Market Research Efforts: Bottom-up Approach for estimating and forecasting demand size and opportunity, top-down Approach for new product forecasting and penetration, and combined approach of both Bottom-up and Top-down for full coverage analysis.

  • Value-Chain-Based Sizing & Forecasting: Supply-side estimates for understanding potential revenue through competitive benchmarking, forecasting, and penetration modeling.

  • Demand-side estimates for identifying parent and ancillary markets, segment modeling, and heuristic forecasting.

  • Qualitative Functional Deployment (QFD) Modelling for market share assessment.

Market formulation and validation: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilize different methods of data analysis depending on the type of information we’re trying to uncover in our research.

  • Market Formulation: This step involves the finalization of market numbers. This step on an internal level is designed to manage outputs from the Data Analysis step.

  • Data Normalization: The final market estimates and forecasts are then aligned and sent to industry experts, in-panel quality control managers for validation.

  • This step also entails the finalization of the report scope and data representation pattern.

  • Validation: The process entails multiple levels of validation. All these steps run in parallel, and the study is forwarded for publishing only if all three levels render validated results.

Intraoperative Imaging Market Categorization:

The intraoperative imaging market was categorized into four segments, namely product (iCT, Intraoperative Ultrasound, iMRI, C-arms, X-ray, Intraoperative Optical Imaging), application (Neurosurgery, Cardiovascular Surgery, Orthopedic Surgery, Trauma /Emergency Room Surgery, ENT Surgery, Oncology Surgery), end-use (Hospitals, Specialty Clinics, Ambulatory Surgical Centers), and region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa).

Segment Market Methodology:

The intraoperative imaging market was segmented into product, application, end-use, and region. The demand at a segment level was deduced using a funnel method. Concepts like the TAM, SAM, SOM, etc., were put into practice to understand the demand. We at GVR deploy three methods to deduce market estimates and determine forecasts. These methods are explained below:

Market research approaches: Bottom-up

  • Demand estimation of each product across countries/regions summed up to from the total market.

  • Variable analysis for demand forecast.

  • Demand estimation via analyzing paid database, and company financials either via annual reports or paid database.

  • Primary interviews for data revalidation and insight collection.

Market research approaches: Top-down

  • Used extensively for new product forecasting or analyzing penetration levels.

  • Tool used invoice product flow and penetration models Use of regression multi-variant analysis for forecasting Involves extensive use of paid and public databases.

  • Primary interviews and vendor-based primary research for variable impact analysis.

Market research approaches: Combined

  • This is the most common method. We apply concepts from both the top-down and bottom-up approaches to arrive at a viable conclusion.

Regional Market Methodology:

The intraoperative imaging market was analyzed at a regional level. The globe was divided into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, keeping in focus variables like consumption patterns, export-import regulations, consumer expectations, etc. These regions were further divided into twenty-three countries, namely, the U.S.; Canada; the UK; Germany; France; Italy; Spain; Denmark; Sweden; Norway; Japan; China; India; Australia; Thailand; South Korea; Brazil; Mexico; Argentina; South Africa; Saudi Arabia; UAE; Kuwait.

All three above-mentioned market research methodologies were applied to arrive at regional-level conclusions. The regions were then summed up to form the global market.

Intraoperative imaging market companies & financials:

The intraoperative imaging market was analyzed via companies operating in the sector. Analyzing these companies and cross-referencing them to the demand equation helped us validate our assumptions and conclusions. Key market players analyzed include:

  • GE HEALTHCARE - GE Healthcare, a subsidiary of General Electric, provides medical technologies and services that aim to deliver advanced patient care across the world. The main area of expertise includes technologies and services such as medical diagnostics, drug discovery, medical imaging & information technologies, patient monitoring systems, performance solution services, and biopharmaceutical technologies. The company provides mobile fluoroscopic imaging systems, detection & guidance solutions, Magnetic Resonance (MR), molecular imaging & computed tomography, ultrasound, and other life care solutions to its customers. It is the first business unit of General Electric, which is headquartered outside the U.S. The company has operations in ~170 countries and has presence in North America, Asia Pacific, Europe, the MEA, and Latin America.

  • KONINKLIJKE PHILIPS N.V. - Koninklijke Philips N.V. is a European company operates in the health technology field. The company specializes in clinical and nonclinical technologies. Clinical specialties include anesthesia, cardiology, critical care, home respiratory care, mother & child care, radiology, and sleep apnea care. Nonclinical specialties include healthcare management and IT management. The company has presence in over 100 countries in North America, Europe, Asia Pacific, Europe, the Middle East, and Latin America.

  • SIEMENS HEALTHINEERS - The company is a subsidiary of Siemens AG and was renamed to Siemens Healthineers on May 2016. Siemens Healthcare is headquartered in Erlangen, Germany, and is a provider of various healthcare solutions such as diagnostics, imaging & therapy systems, clinical products, audiology solutions, and healthcare IT solutions. Siemens Healthcare Diagnostics segment deals with in vitro diagnostics. It serves healthcare professionals, hospitals, physicians’ offices, and laboratories with their high-end diagnostics, monitoring, & treatment solutions. The company’s portfolio of products and professional services ranges across laboratory diagnostics, clinical & administrative IT solutions, hearing instruments, and diagnostic imaging systems. It offers X-ray technology, electron accelerator, echocardiography, cardiac pacemaker, ultrasound, computed tomography, MRI systems, image processing software, and molecular MRI for various medical applications. The company operates in around 200 countries worldwide. The major markets of Siemens Healthcare are Europe, Middle East & Africa, Americas, and Asia.

  • MEDTRONIC - Medtronic is a diversified medical device company and develops & markets products for clinical areas such as cardiovascular diseases, cardiac rhythm disorders, urological & digestive disorders, spinal conditions & musculoskeletal trauma, neurological disorders, diabetes, and ear, nose, & throat conditions. The company owns research, manufacturing, & sales facilities and training centers across the world. The company’s operations are performed through two major segments namely, cardiac and vascular group and the restorative therapies group. The company’s cardiovascular comprises three segments-the coronary and peripheral business, endovascular business, and the structural heart business. The restorative therapies group segment of Medtronic consists of four business segments: spinal, neuromodulator, diabetes, and surgical technologies. In 2015, Medtronic acquired Covidien plc, which helped it to position itself as one of the leading companies in the healthcare industry.

  • ZIEHM IMAGING GMBH - Ziehm Imaging GmbH is a medical devices company that is develops and manufacture mobile C-arms and other medical imaging systems. The company has various segments namely, general surgery, orthopedics, traumatology, spine, pain management, neurosurgery, maxillofacial surgery, urology, brachytherapy, endoscopy, vascular surgery, interventional radiology, hybrid room applications, cardiology, and lithotripsy. The company has expanded reach in 75 countries and has offices in major regions including the U.S., Italy, Brazil, China, France, Finland, Russia, Singapore, and South Africa. The company is privately held; hence the financials are not available.

  • IMRIS - IMRIS, Deerfield Imaging, Inc. is a leading designer, manufacturer, and provider of image-guided therapy solutions. The company delivers a broad range of solutions that improve patient outcomes through clinical workflow and product integration. Its IMRIS Surgical Theatre assists in transportation of MR and CT scanners to the patient and integrates other IMRIS imaging technology for neurosurgical, spinal, orthopedic, and other interventional surgical procedures. The company provides VISIUS Surgical Theatres that integrates MRI, CT, and fluoroscopy into multipurpose surgical suites, which enhances accuracy in surgical procedures. The company operates worldwide with regional presence in North America, Asia Pacific, MEA, and Europe. The company is privately held; hence, its financials are not available.

  • SHIMADZU CORPORATION - Shimadzu Corporation is a Kyoto-based company established in 1875. The company’s product portfolio includes analytical & measuring instruments, medical systems, and aircraft equipment & industrial machinery. Furthermore, the medical system comprises fluoroscopy, angiography, and radiography equipment. The company provides diagnostic imaging equipment for hospitals and medical offices worldwide.

  • BRAINLAB AG - Brainlab AG develops and distributes integrated solutions and software for image-guided treatments worldwide. The company provides various solutions including iMRI and iCt for image-guided surgeries and stereotactic radiosurgery. These systems can be used in various therapeutic applications including neurosurgery, orthopedics, ENT, radiotherapy, spine & trauma, and IORS. The company operates worldwide with regional offices in the U.S., Germany, Austria, Switzerland, Brazil, China, France, Hong Kong, Spain, India, Italy, Japan, Malaysia, Singapore, UK, Australia, New Zealand, Israel, and Republic of Korea. The company is privately held; hence, financials are not available.

  • NEUROLOGICA CORP. - NeuroLogica Corp., a subsidiary of Samsung Electronics Co., Ltd., is headquartered in the U.S. The company develops, manufactures, and supplies medical imaging products for healthcare facilities such as hospitals and private clinics. The company offers a range of imaging systems such as Computed Tomography (CT), Positron Emission Tomography (PET), Single-Photon Emission Computerized Tomography (SPECT), Magnetic Resonance Imaging (MRI), and radiation therapy. In July 2005, Neurologica launched CereTom, a portable CT scanner having applications in intensive care units, emergency rooms, neurological operating rooms, and stroke centers. The company is privately held; hence, financials are not available.

  • CANON MEDICAL SYSTEMS CORPORATION - Canon Medical Systems Corporation is a medical device company. It is among the world's largest medical equipment development companies. It has a diverse portfolio under medical imaging namely Ultrasound, CT scan, Radiography and fluoroscopy.

Value chain-based sizing & forecasting

Supply Side Estimates

  • Company revenue estimation via referring to annual reports, investor presentations, and Hoover’s.

  • Segment revenue determination via variable analysis and penetration modeling.

  • Competitive benchmarking to identify market leaders and their collective revenue shares.

  • Forecasting via analyzing commercialization rates, pipelines, market initiatives, distribution networks, etc.

Demand side estimates

  • Identifying parent markets and ancillary markets

  • Segment penetration analysis to obtain pertinent

  • revenue/volume

  • Heuristic forecasting with the help of subject matter experts

  • Forecasting via variable analysis

Intraoperative Imaging Market Report Objectives:

  • Understanding market dynamics (in terms of drivers, restraints, & opportunities) in the countries.

  • Understanding trends & variables in the individual countries & their impact on growth and using analytical tools to provide high-level insights into the market dynamics and the associated growth pattern.

  • Understanding market estimates and forecasts (with the base year as 2023, historic information from 2018 to 2022, and forecast from 2024 to 2030). Regional estimates & forecasts for each category are available and are summed up to form the global market estimates.

Intraoperative Imaging Market Report Assumptions:

  • The report provides market value for the base year 2023 and a yearly forecast till 2030 in terms of revenue/volume or both. The market for each of the segment outlooks has been provided on region & country basis for the above-mentioned forecast period.

  • The key industry dynamics, major technological trends, and application markets are evaluated to understand their impact on the demand for the forecast period. The growth rates were estimated using correlation, regression, and time-series analysis.

  • We have used the bottom-up approach for market sizing, analyzing key regional markets, dynamics, & trends for various products and end-users. The total market has been estimated by integrating the country markets.

  • All market estimates and forecasts have been validated through primary interviews with the key industry participants.

  • Inflation has not been accounted for to estimate and forecast the market.

  • Numbers may not add up due to rounding off.

  • Europe consists of EU-8, Central & Eastern Europe, along with the Commonwealth of Independent States (CIS).

  • Asia Pacific includes South Asia, East Asia, Southeast Asia, and Oceania (Australia & New Zealand).

  • Latin America includes Central American countries and the South American continent

  • Middle East includes Western Asia (as assigned by the UN Statistics Division) and the African continent.

Primary Research

GVR strives to procure the latest and unique information for reports directly from industry experts, which gives it a competitive edge. Quality is of utmost importance to us, therefore every year we focus on increasing our experts’ panel. Primary interviews are one of the critical steps in identifying recent market trends and scenarios. This process enables us to justify and validate our market estimates and forecasts to our clients. With more than 8,000 reports in our database, we have connected with some key opinion leaders across various domains, including healthcare, technology, consumer goods, and the chemical sector. Our process starts with identifying the right platform for a particular type of report, i.e., emails, LinkedIn, seminars, or telephonic conversation, as every report is unique and requires a differentiated approach.

We send out questionnaires to different experts from various regions/ countries, which is dependent on the following factors:

  • Report/Market scope: If the market study is global, we send questionnaires to industry experts across various regions, including North America, Europe, Asia Pacific, Latin America, and MEA.

  • Market Penetration: If the market is driven by technological advancements, population density, disease prevalence, or other factors, we identify experts and send out questionnaires based on region or country dominance.

The time to start receiving responses from industry experts varies based on how niche or well-penetrated the market is. Our reports include a detailed chapter on the KoL opinion section, which helps our clients understand the perspective of experts already in the market space.

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