Virtual Events Market Size, Share & Trends Report

Virtual Events Market Size, Share & Trends Analysis Report By Type (Internal, External), By Component (Platform, Services), By Industry Vertical, By Application, By End-user, By Organization Size, By Use-Case, And Segment Forecasts, 2024 - 2030

  • Report ID: GVR-4-68038-795-7
  • Number of Pages: 171
  • Format: Electronic (PDF)
  • Historical Range: 2018 - 2021
  • Industry: Technology
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GVR Report cover Virtual Events Market Size, Share & Trends Report

Virtual Events Market Size, Share & Trends Analysis Report By Type (Internal, External), By Component (Platform, Services), By Industry Vertical, By Application, By End-user, By Organization Size, By Use-Case, And Segment Forecasts, 2024 - 2030

  • Report ID: GVR-4-68038-795-7
  • Number of Pages: 171
  • Format: Electronic (PDF)
  • Historical Range: 2018 - 2021
  • Industry: Technology

Report Overview

The global virtual events market size was estimated at USD 78.53 billion in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 18.8% from 2023 to 2030. The widespread use of collaboration and communication tools in various industries and industry verticals, including retail & e-commerce, healthcare, manufacturing, construction, and education, among others, is anticipated to boost the market growth during the forecast period. The growing adoption of Unified Communication as a Service (UCaaS)-based solutions by various organizations and enterprises, including academic institutions, allows the employees and other resources to virtually engage with all the business proceedings and help in realizing a more efficient and effective workflow, positively impacting virtual events industry.

U.S. Virtual Events market size and growth rate, 2023 - 2030

Google LLC’s Hangouts, Microsoft Corporation’s Microsoft Teams, and Zoom Video Communications, Inc.’s Zoom are some of the UCaaS-based solutions most preferred by corporations. Digital platforms allow users to participate in any event remotely regardless of their location. Several web-based systems can be used to connect attendees from all over the world. The convergence of Artificial Intelligence (AI), Augmented Reality (AR), and Virtual Reality (VR) is particularly allowing online communication and collaborative activities to cover all the aspects of a physical event. Furthermore, companies are rapidly adopting virtual simulated platforms to effectively manage time and resources, thereby driving the growth of the virtual events market.

Digitally simulated events can potentially cover various events, including sales meetings, job fairs, summits, audio/video conferences, exhibitions, and trade shows. The Work-From-Home (WFH) policy that was adopted by several companies, in response to the lockdowns and restrictions on the movement of people imposed by various governments across the world, as part of the efforts to arrest the spread of the coronavirus, has emerged as one of the major factors driving the market growth. Now, virtual events play a decisive role in allowing businesses to connect with the remote workforce and conduct their business procedures. On the other hand, the changing needs of the end-users are prompting virtual events market players to introduce innovative solutions.

For instance, in November 2021, Morressier, a virtual and hybrid conference provider, launched enhanced virtual conference and networking solutions designed to enhance customer experience. The company is looking forward to building out its network and community capabilities to help learners worldwide make essential connections and engage with conference content. The company’s pricing model is also being updated to increase accessibility to a broader range of conference budgets. Software as a Service (SaaS) and UCaaS delivery models gradually emerged as mainstream delivery models. Small- and medium-sized Businesses (SMBs) prefer SaaS and UCaaS-based solutions owing to the flexibility these solutions can offer.

On the other hand, incumbents of the BFSI, hospitality, healthcare, and education industries typically adopt digitally simulated platforms. Several other businesses also use simulated channels to engage with customers and advertise their products, especially during product debuts. As such, market players are strongly emphasizing introducing innovative solutions and services to cater to the changing requirements while augmenting profitability. The efforts being pursued by the market players are eventually leading to the development of a connectivity network that can potentially surpass all geographical boundaries and reach the masses.

However, all sorts of online activities, including those associated with the virtual world, are always prone to cyberattacks. While information convergence remains vital for rolling out intercontinental connectivity services and subsequently creating new growth opportunities, service providers are equally concerned about data security and privacy protection. Virtual event management platforms are often integrated with various communication and collaboration solutions to facilitate invoicing, group work management, mobile event management, client administration, and email marketing, among other features, potentially leading to security issues.

Market Characteristics

The degree of innovation in the virtual events market is expected to be high. Virtual events have become integral parts of business strategies, social interactions, and entertainment, driving a constant need for innovation to meet evolving user expectations. As technology advances, the virtual events market trends is likely to see continuous improvements in virtual event platforms, incorporating features such as enhanced interactivity, immersive experiences, and integration with emerging technologies like augmented reality (AR) and virtual reality (VR). The competitive landscape, fueled by a growing number of providers, will encourage ongoing innovation to differentiate services and deliver unique, engaging virtual experiences.

Virtual Events Market Concentration & Characteristics

The level of merger and acquisition (M&A) activities in the virtual events market is expected to be moderate to high. As the virtual events industry continues to expand rapidly, companies may pursue strategic partnerships or acquisitions to strengthen their market positions, broaden service offerings, or gain access to new technologies. Established players seeking to consolidate their market share and smaller firms looking to scale up or enhance their technological capabilities are likely to drive M&A activities.

The impact of regulations on competition within the virtual events market is likely to be moderate to high. As virtual events involve aspects such as data privacy, online security, and intellectual property, they are subject to evolving regulatory frameworks. Striking a balance between fostering innovation and ensuring compliance with regulations poses a challenge for industry participants. Stringent data protection laws, content moderation requirements, and adherence to virtual accessibility standards may influence the competitive dynamics.

The competition from product or service substitutes in the virtual events market is anticipated to be moderate to high. While virtual events offer unique and immersive experiences, substitutes such as traditional in-person events, webinars, video conferences, and other online collaboration tools exist. The adaptability of these alternatives to specific user needs and preferences, coupled with the constant evolution of communication technologies, contributes to a dynamic landscape with a moderate to high level of substitute competition.

The end-user concentration in the virtual events industry overview is anticipated to be moderate to low. Virtual events cater to a diverse range of industries, including business, entertainment, education, and more, resulting in a broad and dispersed end-user base. While large enterprises and specific industries may exhibit higher concentration due to their complex event requirements, the widespread adoption of virtual events across various sectors contributes to a more balanced distribution.

Event Type Insights

The external event type segment accounted for the largest revenue share of more than 41.0% in 2022 and is expected to dominate the market over the forecast period. The growth of the segment can be attributed to the growing adoption of virtual event tools by businesses to communicate with external entities. Many organizations are collaborating with technology companies to leverage the advances in technology and provide high-end services to their customers. The widespread adoption of digitally simulated tools by organizations to conduct or attend tradeshows, product launch events, press releases, client conferences, and other communication events is expected to propel the growth of the segment.

The extended event segment is anticipated to grow at the highest CAGR from 2023 to 2030. The cumulative usage of virtual platforms that allow remote audiences to effectively participate in an event or gathering convened at some other geographical location is expected to drive the growth of the segment. Internal events or the events convened within an organization are also being organized virtually, as part of the WFH policy being adopted by various organizations due to the pandemic. Many leading market players have developed various platforms to help organizations virtualize their regular communications for easier departmental functioning and workflow management.

Service Insights

The communication segment accounted for the largest revenue in 2022 due to a significant rise in the number of digitally simulated gatherings. Communication solutions and tools are being used for events, from smaller meetings to larger conferences. The growing use of Internet platforms for business discussions, announcements, meetings, and declarations has been driving the segment growth. The recruitment segment also gained significant traction as employers aggressively utilized virtual event solutions to conduct interviews of candidates remotely.

Online recruitment processes typically help ensure convenience and flexibility while saving time and resources for both candidates and employers. The training segment is projected to grow at the notable CAGR from 2023 to 2030, in line with employers' vital emphasis on conducting in-house training sessions online. Conducting training sessions online allows employers to nurture in-house talent and employees to learn & develop different skill sets regardless of their location. The COVID-19 pandemic notably increased the adoption of virtual platforms for conducting employee training sessions.

Organization Size Insights

The large enterprise segment accounted for a major revenue in 2022 as large organizations took the lead in adopting digital platforms. Large corporations are adopting virtual event management platforms as part of the global strategy they are pursuing while negotiating with employees, clients, and other stakeholders spread across different geographies. Virtual communication and collaborative platforms also remain critical for large corporations to maintain a smooth workflow across multiple geographical locations. Virtual platforms have allowed large corporations to continue working efficiently despite the pandemic and the ensuing restrictions on the movement of people imposed by various governments.

For instance, OnePlus Technology Co., Ltd., a consumer electronics manufacturer based in China, convened a virtual product launch in January 2022 to launch the company’s OnePlus 9RT smartphone. The small medium enterprises (SMEs) segment is expected to grow at the fastest CAGR from 2023 to 2030. The growth of the segment can be attributed to the lockdowns and restrictions on the movement of people that compelled all sorts of enterprises, including SMBs across all geographies, to allow their resources to work remotely. Effective communication and preparation are paramount for bringing out remarkable results, irrespective of whether an organization is a global conglomerate or a smaller firm.

End-user Insights

Based on end-user, the corporate segment accounted for the leading market share in 2022 and is projected to maintain larger revenue share over the forecast period. The growth of the segment can be attributed to the growing adoption of digitally simulated platforms by both private and public organizations. Businesses are using online platforms to promote their products, collaborate with their clients, and for various other purposes. The use of Internet communication channels in the healthcare industry has significantly increased. Healthcare professionals are widely using virtual events to interact with allied professionals and share their knowledge and experiences in the wake of the pandemic.

Global Virtual Events market share and size, 2022

Online meetings and webinars being convened by the incumbents of the healthcare industry have also gained significant traction in the wake of the pandemic. Advances in VR and AR also stimulate the demand for virtual events as medical institutions use VR and AR technologies to stream 3D videos during seminars and conferences. The educational institutes segment covers individuals, informal groups of students, and collaborative groups sharing common interests. The segment is anticipated to grow at the highest CAGR from 2023 to 2030. The segment growth can be attributed to the widespread adoption of virtual platforms for academic purposes.

The strong emphasis students and professionals are putting on taking online courses to develop their skills is expected to drive the demand for digitally simulated platforms. The growing adoption of virtual event tools and solutions for training purposes is prompting market players to introduce dedicated training courses on digitally simulated platforms. For instance, Cisco Systems, Inc.’s Cisco Networking Academy offers a variety of courses focused on information automation, cybersecurity, programming, information technology, operating systems, and the Internet of Things (IoT).

Application Insights

The exhibitions & trade shows segment accounted for the highest revenue share in 2022 and is expected to continue dominating the virtual events industry over the forecast period. The growth of the segment can be attributed to the growing need for businesses to exhibit or demonstrate their products, evaluate the competition, market their products and services, and keep track of the latest trends and prospects within the industry. Using digital spaces can potentially allow exhibitors to save money on travel, promotional items, accommodation, and other expenses associated with convening trade shows and exhibitions. On the other hand, the quality leads, and guests these events attract also help enterprises network and improve engagement.

The other segment includes events, such as concerts, keynotes, webinars, meetups, and job fairs, organized virtually. The segment is expected to grow at the notable CAGR from 2023 to 2030. The summits segment also accounted for a significant share in 2022 and is expected to continue playing a decisive role in driving the growth of the market. Conferences facilitate formal discussions and allow attendees to exchange ideas or share issues relating to any particular topic with other participants. The conferences segment is poised for significant growth as convening conferences virtually can lead to tremendous benefits, such as reduced costs, global reach, easy data collection and measurement of results, and quick scalability and control. Marketing teams are increasingly reallocating marketing expenditure to virtual events as a result of the cancellations and postponements of several in-person events following the outbreak of the pandemic.

Industry Vertical Insights

The Information Technology (IT) segment accounted for a dominant revenue share in the global virtual events market in 2022. This can be credited to the growing significance of virtual events in this domain as they help increase the geographical reach and allow professionals to participate and share knowledge from anywhere in the world. Moreover, they offer greater flexibility in terms of scheduling as attendees can access sessions and content at their convenience, accommodating different time zones. In addition, the increasing adoption of virtual events to facilitate continuous learning and skill development through webinars, workshops, and technical sessions is enhancing the market outlook further.

The BFSI segment is estimated to grow at the highest CAGR from 2023 to 2030. Internal communication would be vital for the incumbents of the banking and financial industry verticals if they were to incorporate the latest advances and ease client interaction. Several leading companies are developing virtual platform tools for the BFSI sector to secure transactions and provide convenient banking services. For instance, in November 2021, Indian Bank launched a video KYC facility that allows users to open an account from anywhere using a video-based customer identification process technology that was implemented over the bank’s digital platforms.

Use-Case Insights

Based on Use-Case, the ‘large-scale events’ segment accounted for the largest revenue share in 2022. Several businesses are increasingly using online platforms to plan and host massive marketing events, including certain industry events and new product introductions, to reach a broad audience at a lower cost. Solutions based on UCaaS, and SaaS are aggressively being adopted by the incumbents of manufacturing, healthcare, IT & telecommunications, and media & entertainment, among other industries and industry verticals for hosting large-scale virtual events. For instance, Telekom Serbia employed solutions from Avaya LLC to deliver integrated experiences, transform customer service levels, and create new services as part of its transformation initiatives to foray into new markets.

The ‘everyday events’ segment is anticipated to witness a significant CAGR from 2023 to 2030. Virtual platforms are being used for regular events, including recruitment, discussions, meetings, informal sessions, and target/sales meetings. The rising demand for virtual platforms from the education industry to conduct daily learning and training programs is expected to drive the growth of the segment. For instance, prominent global school OneSchool Global has employed virtual learning solutions by Zoom Video Communications, Inc. to provide a quality learning environment and drive effective engagement across its 130 campuses spread across 20 countries. The increased application of virtual platforms across various industries, including education, media & entertainment, healthcare, aerospace, logistics, automation, and manufacturing is driving segmental growth.

Regional Insights

North America accounted for the largest share of over 42.0% of the overall revenue in 2022 and is anticipated to continue the trend over the forecast period. North America is home to developed economies, such as the U.S. and Canada, which boast an advanced networking infrastructure. North America is widely recognized as an early adopter of the latest technologies and, hence, a business hub. A rapid increase in the adoption of digitally simulated platforms, primarily in the healthcare industry, is expected to drive the growth of the market in Canada over the forecast period.

Virtual Events Market Trends, by Region, 2023 - 2030

Latin America is expected to record a CAGR of over 21.0% from 2023 to 2030. The significant growth can be attributed to the rising consumer inclination to deploy digital communication platforms in the region. Increasing adoption of modern technologies and the continued rollout of high-speed 5G networks are expected to fuel the growth of the regional market. In addition, the rising number of small- and medium-sized businesses, continued adoption of the latest technologies, and growing disposable income levels in the region are contributing to the market growth.

Key Companies & Market Share Insights

Companies operating in the market are pursuing mergers & acquisitions, forming strategic alliances, and launching new products to strengthen their foothold and thrive in an increasingly competitive business environment. They are working toward the development of UCaaS-based solutions to automate their processes. The consumption of AI-enabled virtual event solutions has also been rising with the actively changing customer preferences. Companies are keen on integrating augmented reality and virtual reality into their virtual simulated platforms to increase audience participation in online events. For instance, in April 2023, Zoom announced a new event management solution, which helps users to deliver flexibility and expand the features of single-session virtual events.

Key Virtual Events Companies:

  • Vosmos
  • Hubilo
  • 6Connex
  • ALIVE
  • Avaya LLC
  • ALE International
  • NTT Limited
  • Cisco Systems Inc.
  • Cvent Inc.
  • EventX Limited
  • George P.Johnson
  • GES
  • Kestone
  • Martiz Holdings Inc.
  • Microsoft Corporation
  • Pathable
  • uBivent GmbH
  • Veritas Events
  • vFairs
  • Zoom Communications Inc.

Recent Developments

  • In August 2023, Zoom Communication, Inc., the video conferencing platform, launched 'Production Studio' for Zoom events and sessions. This innovative feature aims to empower event professionals to seamlessly create virtual event design elements, ensuring a polished, professional, and captivating event experience.

  • In July 2023, Cvent Inc. launched the Cvent Events+ solution at Cvent CONNECT. This new offering provides a continuously available branded event hub designed to promote upcoming webinars and events, as well as showcase video content from past events.

  • In May 2023, Vosmos, the technology startup launched VOSMOS.Events, a platform designed for user-generated virtual events. With VOSMOS.Events, individuals and organizations have the capability to organize secure and dynamic virtual events of varying sizes. This offering adopts a subscription-based business model, empowering customers to host virtual events ranging from 100 to over 100,000 participants.

  • In February 2023, Hubilo, a virtual and hybrid event technology provider, announced its acquisition of Fielddrive, a Belgian company specializing in on-site event technology, including check-in, badging, and access management. This acquisition reflects a growing trend among virtual event firms expanding their capabilities for in-person events.

Virtual Events Market Report Scope

Report Attribute

Details

Market size value in 2023

USD 78.53 billion

Revenue forecast in 2030

USD 262.52 billion

Growth rate

CAGR of 18.8% from 2023 to 2030

Actual data

2018 - 2023

Forecast period

2024 - 2030

Quantitative units

Revenue in USD million/billion and CAGR from 2023 to 2030

Report coverage

Revenue forecast, company ranking, competitive landscape, growth factors, and trends

Segments covered

Event type, component, organization size, end-user, application, industry vertical, use-case, region

Regional scope

North America; Europe; Asia Pacific; Latin America; Middle East & Africa

Country scope

U.S.; Canada; U.K.; Germany; France; Italy; China; India; Japan; South Korea; Australia; Brazil; Mexico; UAE; Saudi Arabia; South Africa

Key companies profiled

6Connex; ALIVE; Avaya LLC; ALE International, NTT Ltd.; Cisco Systems Inc.; Cvent Inc.; EventX Ltd.; George P.Johnson; GES; Kestone; Martiz Holdings Inc.; Microsoft Corp.; Pathable; uBivent GmbH; Veritas Events; vFairs; Zoom Communications Inc.; Vosmos; Hubilo.

Customization scope

Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope.

Pricing and purchase options

Avail customized purchase options to meet your exact research needs. Explore purchase options

 

Global Virtual Events Market Report Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the virtual events market report based on event type, component, organization size, end-user, application, industry vertical, use case, and region:

  • Component Outlook (Revenue, USD Million, 2018 - 2030)

    • Platform

      • Web-based

      • XR

    • Services

      • Communication

      • Recruitment

      • Sales & Marketing

      • Training

  • Type Outlook (Revenue, USD Million, 2018 - 2030)

    • Internal Event

    • External Event

    • Extended Event

  • Organization Size Outlook (Revenue, USD Million, 2018 - 2030)

    • Small and Medium Enterprises (SMEs)

    • Large Institutions

  • End-Use Outlook (Revenue, USD Million, 2018 - 2030)

    • Educational Institution

    • Corporate

    • Government

    • Others

  • Application Outlook (Revenue, USD Million, 2018 - 2030)

    • Conferences and Conventions

    • Exhibitions & Trade Shows

    • Seminars and Workshops

    • Corporate Meetings and Training

    • Others

  • Industry Vertical Outlook (Revenue, USD Million, 2018 - 2030) 

    • BFSI

    • Consumer Electronics

    • Healthcare

    • Information Technology

    • Manufacturing

    • Media & Entertainment

    • Telecom

    • Others

  • Use-Case Outlook (Revenue, USD Million, 2018 - 2030)

    • Everyday Events

    • Large-scale events

  • Regional Outlook (Revenue, USD Million, 2018 - 2030)

    • North America

      • U.S.

      • Canada

    • Europe

      • UK

      • Germany

      • France

      • Italy

    • Asia Pacific

      • China

      • India

      • Japan

      • South Korea

      • Australia

    • Latin America

      • Brazil

      • Mexico

    • Middle East and Africa (MEA)

      • Saudi Arabia

      • UAE

      • South Africa

Frequently Asked Questions About This Report

Table of Contents

Chapter 1. Methodology and Scope
                    1.1. Market Segmentation & Scope
                    1.2. Market Definition
                    1.3. Information Procurement
                        1.3.1. Purchased Database
                        1.3.2. GVR’s Internal Database
                        1.3.3. Secondary Sources & Third-Party Perspectives
                        1.3.4. Primary Research
                    1.4. Information Analysis
                        1.4.1. Data Analysis Models
                    1.5. Market Formulation & Data Visualization
                    1.6. Data Validation & Publishing
Chapter 2. Executive Summary
                    2.1. Virtual Events Market Snapshot
                    2.2. Virtual Events - Segment Snapshot (1/2)
                    2.3. Virtual Events - Segment Snapshot (2/2)
                    2.4. Virtual Events - Competitive Landscape Snapshot
Chapter 3. Industry Outlook
                    3.1. Market Lineage Outlook
                    3.2. Industry Value Chain Analysis
                    3.3. Market Dynamics
                        3.3.1. Market driver analysis
                        3.3.2. Market restraint analysis
                        3.3.3. Market opportunity analysis
                        3.3.4. Market challenges analysis
                    3.4. Industry Analysis Tools
                        3.4.1. Porter’s Analysis
                        3.4.2. Macroeconomic Analysis
                    3.5. Virtual Events Market - Technology Trends
                        3.5.1. Cloud Computing & Applications
                        3.5.2. Artificial Intelligence & Machine Learning
                        3.5.3. Augmented Reality (AR) & Virtual Reality (VR)
                        3.5.4. Event Gamification
                        3.5.5. Collabotation Tools & Applications
                        3.5.6. Interactive Setting
                    3.6. Virtual Events Market - Use Cases
                    3.7. Virtual Events Market - Regulatoy Scenario
                    3.8. Virtual Events Market - COVID-19 Impact Analysis
Chapter 4. Virtual Events Market: Event Type Estimates & Trend Analysis
                    4.1. Event Type Movement Analysis & Market Share, 2022 & 2030
                    4.2. Virtual Events Market Estimates & Forecast, By Event Type (USD Million)
                        4.2.1. Internal Event
                        4.2.2. External Event
                        4.2.3. Expanded Event
Chapter 5. Virtual Events Market: Component Estimates & Trend Analysis
                    5.1. Component Movement Analysis & Market Share, 2022 & 2030
                    5.2. Virtual Events Market Estimates & Forecast, By Component (USD Million)
                        5.2.2. Platform
                            5.2.2.1. Web-based
                            5.2.2.2. XR
                        5.2.4. Services
                            5.2.4.1. Communication
                            5.2.4.2. Recruitment
                            5.2.4.3. Sales & Marketing
                            5.2.4.4. Training
Chapter 6. Virtual Events Market: Organization Size Estimates & Trend Analysis
                    6.1. Organization Size Movement Analysis & Market Share, 2022 & 2030
                    6.2. Virtual Events Market Estimates & Forecast, By Organization Size (USD Million)
                        6.2.1. Small and Medium Enterprises (SMEs)
                        6.2.2. Large Institutions
Chapter 7. Virtual Events Market: End-user Estimates & Trend Analysis
                    7.1. End-user Movement Analysis & Market Share, 2022 & 2030
                    7.2. Virtual Events Market Estimates & Forecast, By End-user (USD Million)
                        7.2.1. Educational Institutions
                        7.2.2. Corporate
                        7.2.3. Government
                        7.2.4. Others
Chapter 8. Virtual Events Market: Application Estimates & Trend Analysis
                    8.1. Application Movement Analysis & Market Share, 2022 & 2030
                    8.2. Virtual Events Market Estimates & Forecast, By Application (USD Million)
                        8.2.1. Conferences and Conventions
                        8.2.2. Exhibitions & Trade Shows
                        8.2.3. Seminars and Workshops
                        8.2.4. Corporate Meetings and Training
                        8.2.5. Others
Chapter 9. Virtual Events Market: Industry Vertical Estimates & Trend Analysis
                    9.1. Industry Vertical Movement Analysis & Market Share, 2022 & 2030
                    9.2. Virtual Events Market Estimates & Forecast, By Industry Vertical (USD Million)
                        9.2.1. BFSI
                        9.2.2. Consumer Electronics
                        9.2.3. Healthcare
                        9.2.4. Information Technology
                        9.2.5. Manufacturing
                        9.2.6. Media & Entertainment
                        9.2.7. Telecom
                        9.2.8. Others
Chapter 10. Virtual Events Market: Use-Case Estimates & Trend Analysis
                    10.1. Use-Case Movement Analysis & Market Share, 2022 & 2030
                    10.2. Virtual Events Market Estimates & Forecast, By Use-Case (USD Million)
                        10.2.1. Everday Events
                        10.2.2. Large-scale Events
Chapter 11. Anime Movies & TV Shows Market: Regional Estimates & Trend Analysis
                    11.1. Virtual Events Market: Regional Outlook
                    11.2. North America
                        11.2.1. North America Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.2.2. U.S.
                            11.2.2.1. U.S. Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.2.3. Canada
                            11.2.3.1. Canada Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                    11.3. Europe
                        11.3.1. Europe Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.3.2. UK
                            11.3.2.1. UK Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.3.3. Germany
                            11.3.3.1. Germany Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.3.4. France
                            11.3.4.1. France Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.3.5. Italy
                            11.3.5.1. Italy Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                    11.4. Asia Pacific
                        11.4.1. Asia Pacific Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.4.2. China
                            11.4.2.1. China Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.4.3. India
                            11.4.3.1. India Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.4.4. Japan
                            11.4.4.1. Japan Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.4.5. South Korea
                            11.4.5.1. South Korea Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.4.6. Australia
                            11.4.6.1. Australia Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                    11.5. Latin America
                        11.5.1. Latin America Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.5.2. Brazil
                            11.5.2.1. Brazil Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.5.3. Mexico
                            11.5.3.1. Mexico Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                    11.6. Middle East and Africa (MEA)
                        11.6.1. Middle East And Africa Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.6.2. Saudi Arabia
                            11.6.2.1. Saudi Arabia Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.6.3. UAE
                            11.6.3.1. UAE Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
                        11.6.4. South Africa
                            11.6.4.1. South Africa Virtual Events Market Estimates & Forecasts, 2018 - 2030 (USD Million)
Chapter 12. Competitive Landscape
                    12.1. Key Participants
                        12.1.1. 6Connex
                        12.1.2. ALIVE
                        12.1.3. Avaya LLC
                        12.1.4. ALE International
                        12.1.5. NTT Limited
                        12.1.6. Cisco Systems Inc.
                        12.1.7. Cvent Inc.
                        12.1.8. EventX Limited
                        12.1.9. George P.Johnson
                        12.1.10. GES
                        12.1.11. Kestone
                        12.1.12. Martiz Holdings Inc.
                        12.1.13. Microsoft Corporation
                        12.1.14. Pathable
                        12.1.15. uBivent GmbH
                        12.1.16. Veritas Events
                        12.1.17. vFairs
                        12.1.18. Zoom Communications Inc.
                        12.1.19. Vosmos
                        12.1.20. Hubilo
                    12.2. Recent Development & Impact, By Key Market Participants
                    12.3. Company Categorization
                    12.4. Participant’s Overview
                    12.5. Financial Performance
                    12.6. Product Benchmarking
                    12.7. Company Heat Map Analysis
                    12.8. Company Market Share Analysis, 2022
                    12.9. Strategy Mapping
                        12.9.1. Expansion
                        12.9.2. Mergers & acquisition
                        12.9.3. Collaborations
                        12.9.4. New product launches


List of Tables

Table 1 Virtual Events market - Key market driver impact
Table 2 Virtual Events market - Key market restraint/challenges impact
Table 3 Global Virtual Events Market Revenue Estimates and Forecast, By Event Type, 2018 - 2030 (USD Million)
Table 4 Global Virtual Events Market Revenue Estimates and Forecast, By Component, 2018 - 2030 (USD Million)
Table 5 Global Virtual Events Market Revenue Estimates and Forecast, By Oraganization Size, 2018 - 2030 (USD Million)
Table 6 Global Virtual Events Market Revenue Estimates and Forecast, By End-Use, 2018 - 2030 (USD Million)
Table 7 Global Virtual Events Market Revenue Estimates and Forecast, By Application, 2018 - 2030 (USD Million)
Table 8 Global Virtual Events Market Revenue Estimates and Forecast, By Industry Vertical, 2018 - 2030 (USD Million)
Table 9 Global Virtual Events Market Revenue Estimates and Forecast, By Use-Case, 2018 - 2030 (USD Million)
Table 10 Recent Developments & Impact Analysis, By Key Market Participants
Table 11 Company Heat Map Analysis
Table 12 Key Companies undergoing expansions
Table 13 Key Companies involved in M&As
Table 14 Key Companies undergoing collaborations
Table 15 Key Companies launching new products


List of Figures

Fig. 1 Virtual Events Market Segmentation
Fig. 2 Information Procurement
Fig. 3 Data Analysis Models
Fig. 4 Market Formulation and Validation
Fig. 5 Data Validating & Publishing
Fig. 6 Market Snapshot
Fig. 7 Segment Snapshot (1/2)
Fig. 8 Segment Snapshot (2/2)
Fig. 9 Competitive Landscape Snapshot
Fig. 10 Virtual Events - Industry Value Chain Analysis
Fig. 11 Market dynamics
Fig. 12 Virtual Events market: PORTER’s Analysis
Fig. 13 Virtual Events market: PESTEL Analysis
Fig. 14 Virtual Events Market, by Event Type: Key Takeaways
Fig. 15 Virtual Events Market, by Event Type: Market Share, 2022 & 2030
Fig. 16 Virtual Events Market, by Component: Key Takeaways
Fig. 17 Virtual Events Market, by Component: Market Share, 2022 & 2030
Fig. 18 Virtual Events Market, by Oraganization Size: Key Takeaways
Fig. 19 Virtual Events Market, by Oraganization Size: Market Share, 2022 & 2030
Fig. 20 Virtual Events Market, by End-Use: Key Takeaways
Fig. 21 Virtual Events Market, by End-Use: Market Share, 2022 & 2030
Fig. 22 Virtual Events Market, by Application: Key Takeaways
Fig. 23 Virtual Events Market, by Application: Market Share, 2022 & 2030
Fig. 24 Virtual Events Market, by Industry Vertical: Key Takeaways
Fig. 25 Virtual Events Market, by Industry Vertical: Market Share, 2022 & 2030
Fig. 26 Virtual Events Market, by Use-Case: Key Takeaways
Fig. 27 Virtual Events Market, by Use-Case: Market Share, 2022 & 2030
Fig. 28 Virtual Events Market Revenue by Region, 2022 & 2030 (USD Million)
Fig. 29 Regional marketplace: Key takeaways
Fig. 30 North America Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 31 U.S. Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 32 Canada Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 33 Europe Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 34 Germany Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 35 UK Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 36 France Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 37 Italy Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 38 Spain Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 39 Asia Pacific Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 40 China Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 41 India Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 42 Japan Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 43 South Korea Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 44 Australia Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 45 Latin America Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 46 Brazil Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 47 Mexico Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 48 MEA Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 49 Saudi Arabia Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 50 UAE Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 51 South Africa Virtual Events market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 52 Key Company Categorization
Fig. 53 Company Market Share Analysis, 2022
Fig. 54 Strategic framework

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Market Segmentation

  • Virtual Events Event Type Outlook (Revenue, USD Million, 2018 - 2030)
    • Internal
    • External
    • Extended
  • Virtual Events Component Outlook (Revenue, USD Million, 2018 - 2030)
    • Platform
      • Web-based
      • XR
    • Services
      • Communication
      • Recruitment
      • Sales & Marketing
      • Training
  •  Virtual Events Market Organization Size Outlook (Revenue, USD Million, 2018 - 2030)
    • Small and Medium Enterprises (SMEs)
    • Large Enterprises
  • Virtual Events Market End User Outlook (Revenue, USD Million, 2018 - 2030)
    • Educational Institutions
    • Corporate
    • Government
    • Others
  • Virtual Events Market Application Outlook (Revenue, USD Million, 2018 - 2030)
    • Conferences and Conventions
    • Exhibitions & Trade Shows
    • Seminars and Workshops
    • Corporate Meetings and Training
    • Others
  • Virtual Events Industry Vertical Outlook (Revenue, USD Million, 2018 - 2030)
    • Banking, Financial Services, and Insurance (BFSI)
    • Consumer Electronics
    • Healthcare
    • IT
    • Manufacturing
    • Media & Entertainment
    • Telecom
    • Others
  • Virtual Events Use Case Outlook (Revenue, USD Million, 2018 - 2030)
    • Everyday Events
    • Large-scale Events
  • Virtual Events Regional Outlook (Revenue, USD Million, 2018 - 2030)
    • North America
      • North America virtual events market, by event type
        • Internal
        • External
        • Extended
      • North America virtual events market, by component
        • Platform
          • Web-based
          • XR
        • Services
          • Communication
          • Recruitment
          • Sales & Marketing
          • Training
      • North America virtual events market, by organization size
        • Small and Medium Enterprises (SMEs)
        • Large Enterprises
      • North America virtual events market, by end user
        • Educational Institutions
        • Corporate
        • Government
        • Others
      • North America virtual events market, by application
        • Conferences and Conventions
        • Exhibitions & Trade Shows
        • Seminars and Workshops
        • Corporate Meetings and Training
        • Others
      • North America virtual events market, by industry vertical
        • Banking, Financial Services, and Insurance (BFSI)
        • Consumer Electronics
        • Healthcare
        • IT
        • Manufacturing
        • Media & Entertainment
        • Telecom
        • Others
      • North America virtual events market, by use case
        • Everyday Events
        • Large-scale Events
      • U.S.
        • U.S. virtual events market, by event type
          • Internal
          • External
          • Extended
        • U.S. virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • U.S. virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • U.S. virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • U.S. virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • U.S. virtual events market, by industry vertical
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • U.S. virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      •  Canada
        • Canada virtual events market, by event type
          • Internal
          • External
          • Extended
        • Canada virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • Canada virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • Canada virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • Canada virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • Canada virtual events market, by industry vertical
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • Canada virtual events market, by use case
          • Everyday Events
          • Large-scale Events
    •  Europe
      • Europe virtual events market, by event type
        • Internal
        • External
        • Extended
      • Europe virtual events market, by component
        • Platform
          • Web-based
          • XR
        • Services
          • Communication
          • Recruitment
          • Sales & Marketing
          • Training
      • Europe virtual events market, by organization size
        • Small and Medium Enterprises (SMEs)
        • Large Enterprises
      • Europe virtual events market, by end user
        • Educational Institutions
        • Corporate
        • Government
        • Others
      • Europe virtual events market, by application
        • Conferences and Conventions
        • Exhibitions & Trade Shows
        • Seminars and Workshops
        • Corporate Meetings and Training
        • Others
      • Europe virtual events market, by industry vertical
        • Banking, Financial Services, and Insurance (BFSI)
        • Consumer Electronics
        • Healthcare
        • IT
        • Manufacturing
        • Media & Entertainment
        • Telecom
        • Others
      • Europe virtual events market, by use case
        • Everyday Events
        • Large-scale Events
      • U.K.
        • U.K. virtual events market, by event type
          • Internal
          • External
          • Extended
        • U.K. virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • U.K. virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • U.K. virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • U.K. virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • U.K. virtual events market, by industry vertical
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • U.K. virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • Germany
        • Germany virtual events market, by event type
          • Internal
          • External
          • Extended
        • Germany virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • Germany virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • Germany virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • Germany virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • Germany virtual events market, by industry vertical
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • Germany virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • France
        • France virtual events market, by event type
          • Internal
          • External
          • Extended
        • France virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • France virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • France virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • France virtual events market, by application
          • Conferences
          • Exhibitions/Trade Shows
          • Summits
          • Others
        • France virtual events market, by industry vertical
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • France virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • Italy
        • Italy virtual events market, by event type
          • Internal
          • External
          • Extended
        • Italy virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • Italy virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • Italy virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • Italy virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • Italy virtual events market, by industry vertical
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • Italy virtual events market, by use case
          • Everyday Events
          • Large-scale Events
    •  Asia Pacific
      •  Asia Pacific virtual events market, by event type
        • Internal
        • External
        • Extended
      •  Asia Pacific virtual events market, by component
        • Platform
          • Web-based
          • XR
        • Services
          • Communication
          • Recruitment
          • Sales & Marketing
          • Training
      • Asia Pacific virtual events market, by organization size
        • Small and Medium Enterprises (SMEs)
        • Large Enterprises
      •  Asia Pacific virtual events market, by end user
        • Educational Institutions
        • Corporate
        • Government
        • Others
      •  Asia Pacific virtual events market, by application
        • Conferences and Conventions
        • Exhibitions & Trade Shows
        • Seminars and Workshops
        • Corporate Meetings and Training
        • Others
      •  Asia Pacific virtual events market, by industry vertical
        • Banking, Financial Services, and Insurance (BFSI)
        • Consumer Electronics
        • Healthcare
        • IT
        • Manufacturing
        • Media & Entertainment
        • Telecom
        • Others
      •  Asia Pacific virtual events market, by use case
        • Everyday Events
        • Large-scale Events
      • China
        • China virtual events market, by event type
          • Internal
          • External
          • Extended
        • China virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • China virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • China virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • China virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • China virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • China virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • Japan
        • Japan virtual events market, by event type
          • Internal
          • External
          • Extended
        • Japan virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services​​​​​​​
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • Japan virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • Japan virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • Japan virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • Japan virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • Japan virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • India
        • India virtual events market, by event type
          • Internal
          • External
          • Extended
        • India virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • India virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • India virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • India virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • India virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • India virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • South Korea
        • South Korea virtual events market, by event type
          • Internal
          • External
          • Extended
        • South Korea virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • South Korea virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • South Korea virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • South Korea virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • South Korea virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • South Korea virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • Australia
        • Australia virtual events market, by event type
          • Internal
          • External
          • Extended
        • Australia virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • Australia virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • Australia virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • Australia virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • Australia virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • Australia virtual events market, by use case
          • Everyday Events
          • Large-scale Events
    • Latin America
      • Latin America virtual events market, by event type
        • Internal
        • External
        • Extended
      • Latin America virtual events market, by component
        • Platform
          • Web-based
          • XR
        • Services
          • Communication
          • Recruitment
          • Sales & Marketing
          • Training
      • Latin America virtual events market, by organization size
        • Small and Medium Enterprises (SMEs)
        • Large Enterprises
      • Latin America virtual events market, by end user
        • Educational Institutions
        • Corporate
        • Government
        • Others
      • Latin America virtual events market, by application
        • Conferences and Conventions
        • Exhibitions & Trade Shows
        • Seminars and Workshops
        • Corporate Meetings and Training
        • Others
      • Latin America virtual events market, by industry vertical​​​​​​​
        • Banking, Financial Services, and Insurance (BFSI)
        • Consumer Electronics
        • Healthcare
        • IT
        • Manufacturing
        • Media & Entertainment
        • Telecom
        • Others
      • Latin America virtual events market, by use case
        • Everyday Events
        • Large-scale Events
      • Brazil
        • Brazil virtual events market, by event type
          • Internal
          • External
          • Extended
        • Brazil virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • Brazil virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • Brazil virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • Brazil virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • Brazil virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • Brazil virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • Mexico
        • Mexico virtual events market, by event type
          • Internal
          • External
          • Extended
        • Mexico virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • Mexico virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • Mexico virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • Mexico virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • Mexico virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • Mexico virtual events market, by use case
          • Everyday Events
          • Large-scale Events
    • MEA
      • MEA virtual events market, by event type
        • Internal
        • External
        • Extended
      • MEA virtual events market, by component
        • Platform
          • Web-based
          • XR
        • Services
          • Communication
          • Recruitment
          • Sales & Marketing
          • Training
      • MEA virtual events market, by organization size
        • Small and Medium Enterprises (SMEs)
        • Large Enterprises
      • MEA virtual events market, by end user
        • Educational Institutions
        • Corporate
        • Government
        • Others
      • MEA virtual events market, by application
        • Conferences and Conventions
        • Exhibitions & Trade Shows
        • Seminars and Workshops
        • Corporate Meetings and Training
        • Others
      • MEA virtual events market, by industry vertical​​​​​​​
        • Banking, Financial Services, and Insurance (BFSI)
        • Consumer Electronics
        • Healthcare
        • IT
        • Manufacturing
        • Media & Entertainment
        • Telecom
        • Others
      • MEA virtual events market, by use case
        • Everyday Events
        • Large-scale Events
      • South Africa
        • South Africa virtual events market, by event type
          • Internal
          • External
          • Extended
        • South Africa virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • South Africa virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • South Africa virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • South Africa virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • South Africa virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • South Africa virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • Saudi Arabia
        • Saudi Arabia virtual events market, by event type
          • Internal
          • External
          • Extended
        • Saudi Arabia virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • Saudi Arabia virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • Saudi Arabia virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • Saudi Arabia virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • Saudi Arabia virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • Saudi Arabia virtual events market, by use case
          • Everyday Events
          • Large-scale Events
      • UAE
        • UAE virtual events market, by event type
          • Internal
          • External
          • Extended
        • UAE virtual events market, by component
          • Platform
            • Web-based
            • XR
          • Services
            • Communication
            • Recruitment
            • Sales & Marketing
            • Training
        • UAE virtual events market, by organization size
          • Small and Medium Enterprises (SMEs)
          • Large Enterprises
        • UAE virtual events market, by end user
          • Educational Institutions
          • Corporate
          • Government
          • Others
        • UAE virtual events market, by application
          • Conferences and Conventions
          • Exhibitions & Trade Shows
          • Seminars and Workshops
          • Corporate Meetings and Training
          • Others
        • UAE virtual events market, by industry vertical​​​​​​​
          • Banking, Financial Services, and Insurance (BFSI)
          • Consumer Electronics
          • Healthcare
          • IT
          • Manufacturing
          • Media & Entertainment
          • Telecom
          • Others
        • UAE virtual events market, by use case
          • Everyday Events
          • Large-scale Events
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Research Methodology

A three-pronged approach was followed for deducing the virtual events market estimates and forecasts. The process has three steps: information procurement, analysis, and validation. The whole process is cyclical, and steps repeat until the estimates are validated. The three steps are explained in detail below:

Information procurement: Information procurement is one of the most extensive and important stages in our research process, and quality data is critical for accurate analysis. We followed a multi-channel data collection process for virtual events market to gather the most reliable and current information possible.

  • We buy access to paid databases such as Hoover’s and Factiva for company financials, industry information, white papers, industry journals, SME journals, and more.
  • We tap into Grand View’s proprietary database of data points and insights from active and archived monitoring and reporting.
  • We conduct primary research with industry experts through questionnaires and one-on-one phone interviews.
  • We pull from reliable secondary sources such as white papers and government statistics, published by organizations like WHO, NGOs, World Bank, etc., Key Opinion Leaders (KoL) publications, company filings, investor documents, and more.
  • We purchase and review investor analyst reports, broker reports, academic commentary, government quotes, and wealth management publications for insightful third-party perspectives.

Analysis: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilized different methods of virtual events market data depending on the type of information we’re trying to uncover in our research.

  • Market Research Efforts: Bottom-up Approach for estimating and forecasting demand size and opportunity, top-down Approach for new product forecasting and penetration, and combined approach of both Bottom-up and Top-down for full coverage analysis.

  • Value-Chain-Based Sizing & Forecasting: Supply-side estimates for understanding potential revenue through competitive benchmarking, forecasting, and penetration modeling.

  • Demand-side estimates for identifying parent and ancillary markets, segment modeling, and heuristic forecasting.

  • Qualitative Functional Deployment (QFD) Modelling for market share assessment.

Market formulation and validation: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilize different methods of data analysis depending on the type of information we’re trying to uncover in our research.

  • Market Formulation: This step involves the finalization of market numbers. This step on an internal level is designed to manage outputs from the Data Analysis step.

  • Data Normalization: The final market estimates and forecasts are then aligned and sent to industry experts, in-panel quality control managers for validation.

  • This step also entails the finalization of the report scope and data representation pattern.

  • Validation: The process entails multiple levels of validation. All these steps run in parallel, and the study is forwarded for publishing only if all three levels render validated results.

Virtual Events Market Categorization:

The virtual events market was categorized into four segments, namely event type (Internal Event, External Event, External Event), service (Communication, Recruitment, Sales & Marketing, Training), establishment size (SMBs, Large Institutions), end-user (Educational Institution, Enterprises, Organizations), application (Conferences, Exhibitions/Trade Shows, Summits), industry vertical (BFSI, Consumer Electronics, Healthcare, Information Technology, Manufacturing, Media & Entertainment, Telecom), use-case (Everyday events, Large-scale events), and region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa)

Segment Market Methodology:

The virtual events market was segmented into event type, service, establishment size, end-user, application, industry vertical, use-case, and regions. The demand at a segment level was deduced using a funnel method. Concepts like the TAM, SAM, SOM, etc., were put into practice to understand the demand. We at GVR deploy three methods to deduce market estimates and determine forecasts. These methods are explained below:

Market research approaches: Bottom-up

  • Demand estimation of each product across countries/regions summed up to from the total market.

  • Variable analysis for demand forecast.

  • Demand estimation via analyzing paid database, and company financials either via annual reports or paid database.

  • Primary interviews for data revalidation and insight collection.

Market research approaches: Top-down

  • Used extensively for new product forecasting or analyzing penetration levels.

  • Tool used invoice product flow and penetration models Use of regression multi-variant analysis for forecasting Involves extensive use of paid and public databases.

  • Primary interviews and vendor-based primary research for variable impact analysis.

Market research approaches: Combined

  • This is the most common method. We apply concepts from both the top-down and bottom-up approaches to arrive at a viable conclusion.

Regional Market Methodology:

The virtual events market was analyzed at a regional level. The globe was divided into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, keeping in focus variables like consumption patterns, export-import regulations, consumer expectations, etc. These regions were further divided into fifteen countries, namely, the U.S.; Canada; the UK; Germany; France; Italy; China; India; Japan; South Korea; Brazil; Mexico; UAE; Saudi Arabia; South Africa.

All three above-mentioned market research methodologies were applied to arrive at regional-level conclusions. The regions were then summed up to form the global market.

Virtual events market companies & financials:

The virtual events market was analyzed via companies operating in the sector. Analyzing these companies and cross-referencing them to the demand equation helped us validate our assumptions and conclusions. Key market players analyzed include:

  • 6Connex -6Connex is a software and services provider for enterprise online events. The cloud-based product portfolio of the company comprises webinars, learning management, and virtual environments designed for sales, marketing, training, recruitment, and Human Resource (HR) communications. 6Connex provides these solutions for the virtual summit platform, virtual job fair hosting, and virtual benefits fair platform. The key end-users of the company include GE, CDC, Ericsson, Salesforce, Intuit, and CA Technologies. 6Connex has its business presence in the U.S., China, Brazil, and the U.K

  • Alive Events Agency -Alive Events Agency provides event management services for live event management, event planning, consumer events, stadium concerts, product launches, concerts, exhibition environments, award nights, fashion shows, and roadshows. Alive Events has a broad customer base across the U.S., the U.K., Europe, and APAC.

  • Avaya Inc. - Avaya Inc. is a provider of intelligent communication products and solutions. The company provides advanced solutions for customer experience, team collaboration, and digital transformation for healthcare, hospitality, education, financial services, and the sports & entertainment industry. Avaya Inc. also serves the government sector, including defense, military, and federal civilian government agencies. The company’s product portfolio includes unified communications, contact centers, phones & devices. Avaya also provides professional, managed support, and learning services for business needs. The company has a business presence in the U.S., Europe, Middle East & Africa (MEA), and Latin America.

  • ALE International - ALE International is a communication and infrastructure solution provider. The company provides wide product portfolio for virtual events market including Unified Communication (UC) platforms, UC applications, and Communication Platform as a Service (CPaaS). ALE International caters to the education, healthcare, transportation, and hospitality sector. The company delivers its services to more than 830,000 customers globally and has business presence across the world.

  • Arkadin Cloud Communications - Arkadin Cloud Communications offers cloud-based smart communication solutions and functions as a cloud communication division of NTT Ltd., the parent organization of the company. The company provides solutions for unified web communications, video conferencing, web conferencing, audio conferencing, and digital events. The company has marked its presence worldwide with over 45 offices in 30 countries Some of the technology partners of the company include Adobe Inc., Cisco Systems, Inc., IBM, and Microsoft Corporation.

  • Cisco Systems, Inc. - Cisco Systems, Inc. specializes in collaboration, virtualization, unified communication, wireless, security, cloud, networking, unified computing systems, and data center product and services. The company offers its products and services, both directly through its channel partners as well as through its own sales channel to commercial businesses, large enterprises, consumers, and service providers. The company has an extensive portfolio of products & services for virtual events comprising Cisco WebEx events, Cisco WebEx webcasting, WebEx video conferencing & collaboration solutions, and Cisco WebEx Calling.

  • Cvent Inc. - Cvent Inc. is a software-as-a-service (SaaS) provider specializing in events meetings and hospitality management technology. The company provides meetings, events, & travel solutions for the association, corporate, education, enterprise, government, hospitality, non-profit organizations, and third-party planner applications. The company provides conference management, event management, onsite solutions, business transient, mobile event apps, meetings management, room block management, survey solutions, and venue sourcing solutions. The company has an extensive supplier network with over 268,000 hotels and venues. Moreover, the company has its business presence in North America, Europe, Asia Pacific, and MEA, with over 30,000 customers and around 4,000 employees.

  • EventX - EventX provides solutions and services for virtual events. The company offers event management software, virtual networking event, virtual booth and expo, virtual reality event, webinar events, and event management apps for corporates, third-party planners, and large event organizers. EventX has a broad customer base with customers from numerous industries, including financial services institutes, manufacturing, government organization, education. The company serves 135 countries worldwide, with 20,000 customers in its clientele.

  • George P. Johnson - George P. Johnson is an event and brand marketing company. The company provides solutions for event marketing, experiential marketing, sports marketing, entertainment marketing, and field marketing. It also provides services for corporate event planning, digital production, event planning & management, event production, live production, trade show exhibit design, press event design & production, project management, financial strategy management & pricing, executive support & project management, and exhibition management & logistics staffing. George P. Johnson has market its presence worldwide with 30 offices across the Americas, Europe, MEA, and APAC regions.

  • GES - GES operates as an event management and marketing company. It provides services for events, exhibits, integrated marketing, mobile marketing, measurement and analysis tools, experiential marketing, branded entertainment, architectural and interior design, brand communications, social media marketing, program management, and graphic design. GES has organized over 4,000 events annually. The company is present in over 75 countries and has global offices in the U.S., Canada, EMEA, and the United Arab Emirates (UAE).

Value chain-based sizing & forecasting

Supply Side Estimates

  • Company revenue estimation via referring to annual reports, investor presentations, and Hoover’s.

  • Segment revenue determination via variable analysis and penetration modeling.

  • Competitive benchmarking to identify market leaders and their collective revenue shares.

  • Forecasting via analyzing commercialization rates, pipelines, market initiatives, distribution networks, etc.

Demand side estimates

  • Identifying parent markets and ancillary markets

  • Segment penetration analysis to obtain pertinent

  • revenue/volume

  • Heuristic forecasting with the help of subject matter experts

  • Forecasting via variable analysis

Virtual Events Market Report Objectives:

  • Understanding market dynamics (in terms of drivers, restraints, & opportunities) in the countries.

  • Understanding trends & variables in the individual countries & their impact on growth and using analytical tools to provide high-level insights into the market dynamics and the associated growth pattern.

  • Understanding market estimates and forecasts (with the base year as 2022, historic information from 2018 to 2021, and forecast from 2023 to 2030). Regional estimates & forecasts for each category are available and are summed up to form the global market estimates.

Virtual Events Market Report Assumptions:

  • The report provides market value for the base year 2022 and a yearly forecast till 2030 in terms of revenue/volume or both. The market for each of the segment outlooks has been provided on region & country basis for the above-mentioned forecast period.

  • The key industry dynamics, major technological trends, and application markets are evaluated to understand their impact on the demand for the forecast period. The growth rates were estimated using correlation, regression, and time-series analysis.

  • We have used the bottom-up approach for market sizing, analyzing key regional markets, dynamics, & trends for various products and end-users. The total market has been estimated by integrating the country markets.

  • All market estimates and forecasts have been validated through primary interviews with the key industry participants.

  • Inflation has not been accounted for to estimate and forecast the market.

  • Numbers may not add up due to rounding off.

  • Europe consists of EU-8, Central & Eastern Europe, along with the Commonwealth of Independent States (CIS).

  • Asia Pacific includes South Asia, East Asia, Southeast Asia, and Oceania (Australia & New Zealand).

  • Latin America includes Central American countries and the South American continent

  • Middle East includes Western Asia (as assigned by the UN Statistics Division) and the African continent.

Primary Research

GVR strives to procure the latest and unique information for reports directly from industry experts, which gives it a competitive edge. Quality is of utmost importance to us, therefore every year we focus on increasing our experts’ panel. Primary interviews are one of the critical steps in identifying recent market trends and scenarios. This process enables us to justify and validate our market estimates and forecasts to our clients. With more than 8,000 reports in our database, we have connected with some key opinion leaders across various domains, including healthcare, technology, consumer goods, and the chemical sector. Our process starts with identifying the right platform for a particular type of report, i.e., emails, LinkedIn, seminars, or telephonic conversation, as every report is unique and requires a differentiated approach.

We send out questionnaires to different experts from various regions/ countries, which is dependent on the following factors:

  • Report/Market scope: If the market study is global, we send questionnaires to industry experts across various regions, including North America, Europe, Asia Pacific, Latin America, and MEA.

  • Market Penetration: If the market is driven by technological advancements, population density, disease prevalence, or other factors, we identify experts and send out questionnaires based on region or country dominance.

The time to start receiving responses from industry experts varies based on how niche or well-penetrated the market is. Our reports include a detailed chapter on the KoL opinion section, which helps our clients understand the perspective of experts already in the market space.

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