Europe A2p Messaging Market Size & Outlook, 2024-2030
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Europe a2p messaging market highlights
- The Europe a2p messaging market generated a revenue of USD 14,576.3 million in 2024.
- The market is expected to grow at a CAGR of 3.7% from 2025 to 2030.
- In terms of segment, platform was the largest revenue generating component in 2024.
- Services is the most lucrative component segment registering the fastest growth during the forecast period.
- Country-wise, France is expected to register the highest CAGR from 2025 to 2030.
Europe data book summary
| Market revenue in 2024 | USD 14,576.3 million |
| Market revenue in 2030 | USD 18,147.0 million |
| Growth rate | 3.7% (CAGR from 2024 to 2030) |
| Largest segment | Platform |
| Fastest growing segment | Services |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Platform, Services |
| Key market players worldwide | AT&T, Genesys, Orange SA |
Other key industry trends
- In terms of revenue, Europe region accounted for 20.4% of the global a2p messaging market in 2024.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 47,844.0 million by 2030.
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A2P Messaging Market Scope
A2P Messaging Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Twilio Inc. | View profile | - | - | - |
| Vonage | View profile | 5001-10000 | Holmdel, New Jersey, United States, North America | http://www.vonage.com |
| Genesys | View profile | 5001-10000 | Daly City, California, United States, North America | http://www.genesys.com |
| Tata Communications | View profile | 5001-10000 | Mumbai, Maharashtra, India, Asia | http://www.tatacommunications.com |
| AT&T | View profile | 10001+ | Dallas, Texas, United States, North America | https://www.att.com |
| Orange SA | View profile | 129500 | 111 Quai du President Roosevelt, Issy-les-Moulineaux, Paris, France, 92130 | https://www.orange.com/en |
Europe a2p messaging market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to a2p messaging market will help companies and investors design strategic landscapes.
Platform was the largest segment with a revenue share of 60.71% in 2024. Horizon Databook has segmented the Europe a2p messaging market based on platform, services covering the revenue growth of each sub-segment from 2018 to 2030.
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Target buyers of Europe a2p messaging market databook
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Our clientele includes a mix of a2p messaging market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe a2p messaging market , including forecasts for subscribers. This continent databook contains high-level insights into Europe a2p messaging market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Europe a2p messaging market size, by country, 2018-2030 (US$M)
Europe A2P Messaging Market Outlook Share, 2024 & 2030 (US$M)
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