The bar soap market in Brazil is expected to reach a projected revenue of US$ 1,494.8 million by 2030. A compound annual growth rate of 4.9% is expected of Brazil bar soap market from 2023 to 2030.
The Brazil bar soap market generated a revenue of USD 1,017.4 million in 2022 and is expected to reach USD 1,494.8 million by 2030.
The Brazil market is expected to grow at a CAGR of 4.9% from 2023 to 2030.
In terms of segment, synthetic was the largest revenue generating type in 2022.
Organic is the most lucrative type segment registering the fastest growth during the forecast period.
Bar soap market data book summary
Market revenue in 2022
USD 1,017.4 million
Market revenue in 2030
USD 1,494.8 million
Growth rate
4.9% (CAGR from 2022 to 2030)
Largest segment
Synthetic
Fastest growing segment
Organic
Historical data
2017 - 2021
Base year
2022
Forecast period
2023 - 2030
Quantitative units
Revenue in USD million
Market segmentation
Organic, Synthetic
Key market players worldwide
Unilever PLC, Natura &Co Holding SA ADR, Johnson & Johnson, Colgate-Palmolive Co, Lush Retail Environments, Ethique, Chagrin Valley Soap & Salve, Galderma, Dr. Bronner's
Other key industry trends
In terms of revenue, Brazil accounted for 3.4% of the global bar soap market in 2022.
Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
In Latin America, Brazil bar soap market is projected to lead the regional market in terms of revenue in 2030.
Brazil is the fastest growing regional market in Latin America and is projected to reach USD 1,494.8 million by 2030.
Based on data from the Brazilian Cosmetic, Toiletries, and Perfumery Industry Association (ABIHPEC), soap manufacturing in Brazil is witnessing a rise in the global market. Soaps accounted for 19% of the sector's total exports in 2022, reaching approximately USD 148 million. Notably, 83% (USD 122.5 million) of these exports were shipped to countries like Chile, Argentina, Peru, Paraguay, Venezuela, Colombia, Mexico, and Uruguay, with bar soaps making up 67% of the shipments.
Dana Cosmetics is a prominent personal care brand in Brazil that sells deodorant and soaps. In April 2023, Dana Cosmetics’ Herbissimo brand collaborated with Perfetti Van Melle’s Mentos brand to release bar soaps along with liquid soaps, liquid talcum, shampoo, and conditioner.
The soaps are formulated with EspuMentos technology that gives color and creaminess to the bath foam. The vegetable glycerin and natural ingredients in the soap leave the skin fragrant and clean.
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Bar Soap Market Outlook will help companies and investors design strategic landscapes.
Synthetic was the largest segment with a revenue share of 92.95% in 2022.
Horizon Databook has segmented the Brazil bar soap market based on organic, synthetic covering the revenue growth of each sub-segment from 2017 to 2030.
Based on data from the Brazilian Cosmetic, Toiletries, and Perfumery Industry Association (ABIHPEC), soap manufacturing in Brazil is witnessing a rise in the global market. Soaps accounted for 19% of the sector's total exports in 2022, reaching approximately USD 148 million. Notably, 83% (USD 122.5 million) of these exports were shipped to countries like Chile, Argentina, Peru, Paraguay, Venezuela, Colombia, Mexico, and Uruguay, with bar soaps making up 67% of the shipments.
Dana Cosmetics is a prominent personal care brand in Brazil that sells deodorant and soaps. In April 2023, Dana Cosmetics’ Herbissimo brand collaborated with Perfetti Van Melle’s Mentos brand to release bar soaps along with liquid soaps, liquid talcum, shampoo, and conditioner.
The soaps are formulated with EspuMentos technology that gives color and creaminess to the bath foam. The vegetable glycerin and natural ingredients in the soap leave the skin fragrant and clean.
Brazil Bar Soap Market Type Outlook (Revenue, USD Million , 2017-2030)
Organic
Synthetic
Brazil Bar Soap Market Applications Outlook (Revenue, USD Million , 2017-2030)
Hair Care
Skin/Body Care
Facial Care
Specialized
Brazil Bar Soap Market Distribution Channel Outlook (Revenue, USD Million , 2017-2030)
Supermarkets/Hypermarkets
Convenience Stores
Specialty Stores
Online Retailers
Others
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Horizon Databook provides a detailed overview of country-level data and insights on the Brazil Bar Soap Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into Brazil Bar Soap Market Outlook from 2017 to 2030, including revenue numbers, major trends, and company profiles.