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China Birdwatching Tourism Market Size & Outlook, 2026-2033

The birdwatching tourism market in China is expected to reach a projected revenue of US$ 5.6 billion by 2030. A compound annual growth rate of 7.9% is expected of China birdwatching tourism market from 2025 to 2030.

  • Consumer Services
    • Travel, Tourism & Hospitality
      • Birdwatching Tourism Market Outlook
Revenue, 2025 (US$B)
$3.6
Forecast, 2033 (US$B)
$5.6
CAGR, 2026 - 2033
7.9%
Report Coverage
China

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China birdwatching tourism market highlights

  • The China birdwatching tourism market generated a revenue of USD 3.6 billion in 2024 and is expected to reach USD 5.6 billion by 2030.
  • The China market is expected to grow at a CAGR of 7.9% from 2025 to 2030.
  • In terms of segment, enthusiastic birders was the largest revenue generating traveler type in 2024.
  • Casual Birders is the most lucrative traveler type segment registering the fastest growth during the forecast period.

Birdwatching tourism market data book summary

Market revenue in 2024USD 3.6 billion
Market revenue in 2030USD 5.6 billion
Growth rate7.9% (CAGR from 2025 to 2030)
Largest segmentEnthusiastic birders
Fastest growing segmentCasual Birders
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD billion
Market segmentationHard Core Birders, Enthusiastic Birders, Casual Birders
Key market players worldwideHurtigruten, Rockjumper

Other key industry trends

  • In terms of revenue, China accounted for 5.4% of the global birdwatching tourism market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China birdwatching tourism market is projected to lead the regional market in terms of revenue in 2030.
  • Japan is the fastest growing regional market in Asia Pacific and is projected to reach USD 4.6 billion by 2030.

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Publish Date: Mar 13, 2026

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Birdwatching Tourism Market Scope

Birdwatching Tourism Market segmentation & scope
Hard Core Birders
Enthusiastic Birders
Casual Birders
Age Group
18-34 Years
35-54 Years
55-64 Years
65+ Years
Group
Solo
Couples
Family
Groups

Birdwatching Tourism Market Companies

NameProfile# EmployeesHQWebsite
RockjumperView profile 11-50Rivière Du Rempart, Riviere du Rempart, Mauritius, Africawww.rockjumperbirding.com/
HurtigrutenView profile 1001-5000Tromsø, Troms, Norway, Europewww.hurtigruten.com
Eagle Eye Treks And ExpeditionView profile 1-10Kathmandu, Bagmati, Nepal, Asiawww.eagleeyetrek.com/

China Birdwatching Tourism Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Birdwatching Tourism Market Outlook will help companies and investors design strategic landscapes.


Enthusiastic Birders was the largest segment with a revenue share of 61.11% in 2024.

Horizon Databook has segmented the China birdwatching tourism market based on hard core birders, enthusiastic birders, casual birders covering the revenue growth of each sub-segment from 2018 to 2030.


  • China Birdwatching Tourism Market Traveler Type Outlook (Revenue, USD Million , 2021-2033)
    • Hard Core Birders
    • Enthusiastic Birders
    • Casual Birders
  • China Birdwatching Tourism Market Age Group Outlook (Revenue, USD Million , 2021-2033)
    • 18-34 Years
    • 35-54 Years
    • 55-64 Years
    • 65+ Years
  • China Birdwatching Tourism Market Group Outlook (Revenue, USD Million , 2021-2033)
    • Solo
    • Couples
    • Family
    • Groups

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