Latin America Connected Tv Market Size & Outlook, 2026-2033
The connected tv market in Latin America is expected to reach a projected revenue of US$ 62,208.9 million by 2033. A compound annual growth rate of 14.2% is expected of Latin America connected tv market from 2026 to 2033.
Revenue, 2025 (US$M)
$22,119.6
Estimate, 2026 (US$M)
$24,494.9
Forecast, 2033 (US$M)
$62,208.9
CAGR, 2026 - 2033
14.2%
Global Market
Related Markets
Latin America connected tv market highlights
- The Latin America connected tv market generated a revenue of USD 22,119.6 million in 2025.
- The market is expected to grow at a CAGR of 14.2% from 2026 to 2033.
- In terms of segment, 30 to 50 inches was the largest revenue generating screen size in 2025.
- Above 70 inches is the most lucrative screen size segment registering the fastest growth during the forecast period.
- Country-wise, Brazil is expected to register the highest CAGR from 2026 to 2033.
Latin America data book summary
| Market revenue in 2025 | USD 22,119.6 million |
| Market revenue in 2033 | USD 62,208.9 million |
| Growth rate | 14.2% (CAGR from 2026 to 2033) |
| Largest segment | 30 to 50 inches |
| Fastest growing segment | Above 70 inches |
| Historical data covered | 2021 - 2024 |
| Base year for estimation | 2025 |
| Forecast period covered | 2026 - 2033 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Less than 30 inches, 30 to 50 inches, 50 to 70 inches, Above 70 inches |
| Key market players worldwide | Samsung Electronics, LG Electronics Inc ADR, Sony Group Corp, Panasonic Corporation, Philips, TCL Technology, Xiaomi Corp Class B, Hisense Home Appliances Group Co Ltd Class H, VIZIO, Sharp Electronics Corporation, Roku, Haier |
Other key industry trends
- In terms of revenue, Latin America region accounted for 7.6% of the global connected tv market in 2025.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2033.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 330,228.4 million by 2033.
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Publish Date: May 22, 2025
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Connected TV Market Scope
Connected TV Market segmentation & scope
Connected TV Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Sony Group Corp | View profile | 113,000 | 7-1, Konan 1-Chome, Minato-ku, Tokyo, Japan, 108-0075 | www.sony.com |
| Xiaomi Corp Class B | View profile | 33,627 | Anningzhuang Road, Xiaomi Campus, Haidian District, Beijing, China, People's Republic of | www.mi.com |
| LG Electronics Inc ADR | View profile | 35,111 | Twin Tower 128, Yeoui-daero, Yeongdeungpo-gu, Seoul, Korea, Republic of, 07336 | www.lge.co.kr |
| Hisense Home Appliances Group Co Ltd Class H | View profile | 56,240 | No 148 Connaught Road West, Room 3101-3105, Singga Commercial Centre, Hong kong, Hong Kong, 528303 | hxjd.hisense.cn |
| Haier | View profile | 10001+ | Qingdao Shi, Shandong, China, Asia | haier.com/in |
| Philips | View profile | 10001+ | Amsterdam, Noord-Holland, The Netherlands, Europe | www.usa.philips.com |
| VIZIO | View profile | 501-1000 | Irvine, California, United States, North America | vizio.com |
| Roku | View profile | 1001-5000 | Los Gatos, California, United States, North America | www.roku.com |
| Panasonic Corporation | View profile | - | - | - |
| Sharp Electronics Corporation | View profile | - | - | - |
Latin America Connected TV Market Outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Connected TV Market Outlook will help companies and investors design strategic landscapes.
30 To 50 Inches was the largest segment with a revenue share of 62.86% in 2025.
Horizon Databook has segmented the Latin America connected tv market based on less than 30 inches, 30 to 50 inches, 50 to 70 inches, above 70 inches covering the revenue growth of each sub-segment from 2021 to 2033.
- Latin America Connected Tv Market Screen Size Outlook (Revenue, USD Million , 2021-2033)
- Less than 30 inches
- 30 to 50 inches
- 50 to 70 inches
- Above 70 inches
- Latin America Connected Tv Market Distribution Outlook (Revenue, USD Million , 2021-2033)
- Online
- Offline
- Latin America Connected Tv Market Technology Outlook (Revenue, USD Million , 2021-2033)
- LED
- OLED
- Others
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Horizon Databook provides a detailed overview of continent-level data and insights on the Latin America Connected TV Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into Latin America Connected TV Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.
Latin America Connected Tv Market, 2021-2033 (US$M)
Latin America connected tv market statistics, by screen size, 2021-2033 (US$M)
