Middle East & Africa Consumer Electronics Market Size & Outlook
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MEA consumer electronics market highlights
- The MEA consumer electronics market generated a revenue of USD 73,501.5 million in 2024.
- The market is expected to grow at a CAGR of 6.3% from 2025 to 2030.
- In terms of segment, smartphones was the largest revenue generating product in 2024.
- E-readers is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, Saudi Arabia is expected to register the highest CAGR from 2025 to 2030.
MEA data book summary
| Market revenue in 2024 | USD 73,501.5 million |
| Market revenue in 2030 | USD 107,665.6 million |
| Growth rate | 6.3% (CAGR from 2025 to 2030) |
| Largest segment | Smartphones |
| Fastest growing segment | E-readers |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Smartphones, Tablets, Desktops, Laptops/Notebooks, Digital Cameras, Hard Disk Drives, Television, E-readers |
| Key market players worldwide | Apple Inc, Asustek Computer Inc DR, BlackBerry Ltd, Canon Inc, Dell Technologies Inc Ordinary Shares - Class C, Alphabet Inc Class A, HP Inc, HTC Corp DR, Huawei Technologies, Lenovo Group Ltd, LG Electronics Inc ADR, Motorola Solutions Inc, Nikon Corp, Panasonic Holdings Corp, Samsung Electronics Co Ltd, Seagate Technology Holdings PLC, Sony Group Corp, Toshiba Corporation, ZTE Corp Class H |
Other key industry trends
- In terms of revenue, MEA region accounted for 6.1% of the global consumer electronics market in 2024.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 1,014,299.4 million by 2030.
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Consumer Electronics Market Scope
Consumer Electronics Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| BlackBerry Ltd | View profile | 6200 | 2200 University Avenue East, Waterloo, ON, Canada, N2K 0A7 | https://www.blackberry.com |
| Asustek Computer Inc DR | View profile | 25459 | No.15, Li-Te Road, Peitou, Taipei, Taiwan | https://www.asus.com/tw |
| HP Inc | View profile | 58000 | 1501 Page Mill Road, Palo Alto, CA, United States, 94304 | https://www.hp.com |
| Seagate Technology Holdings PLC | View profile | 33400 | 38/39 Fitzwilliam Square, Dublin, Ireland, D02 NX53 | https://www.seagate.com |
| HTC Corp DR | View profile | 17575 | No. 23, Xinghua Road, Taoyuan District, Taoyuan, Taiwan, 330 | https://www.htc.com |
| Huawei Technologies | View profile | 10001+ | Shenzhen, Guangdong, China, Asia | http://huawei.com |
| ZTE Corp Class H | View profile | 72093 | ZTE Plaza, Keji Road South, Hi-Tech Industrial Park, Nanshan District, Guangdong Province, Shenzhen, China, People's Republic of, 518057 | https://www.zte.com.cn |
| Motorola Solutions Inc | View profile | 21000 | 500 West Monroe Street, Suite 4400, Chicago, IL, United States, 60661 | https://www.motorolasolutions.com |
| LG Electronics Inc ADR | View profile | 35111 | Twin Tower 128, Yeoui-daero, Yeongdeungpo-gu, Seoul, Korea, Republic of, 07336 | https://www.lge.co.kr |
| Toshiba Corporation | View profile | 10001+ | Tokyo, Tokyo, Japan, Asia | http://www.toshiba.com/tai/ |
| Nikon Corp | View profile | 19444 | Konan 2-15-3 Shinagawa Intercity Building C, Minato-ku, Tokyo, Japan, 108-6290 | http://www.nikon.co.jp |
| Lenovo Group Ltd | View profile | 71090 | 979 King's Road, 23rd Floor, Lincoln House, Taikoo Place, Hong Kong, Hong Kong | https://www.lenovo.com |
| Samsung Electronics Co Ltd | View profile | 124804 | 129, Samsung-ro, Yeongtong-gu, Gyeonggi-do, Suwon-si, Korea, Republic of, 443-742 | https://www.samsung.com |
| Canon Inc | View profile | 169151 | 30-2, Shimomaruko 3-Chome, Ohta-ku, Tokyo, Japan, 146-8501 | https://www.global.canon |
| Panasonic Holdings Corp | View profile | 230025 | 1006, Oaza Kadoma, Kadoma-shi, Osaka, Japan, 571-8501 | https://holdings.panasonic |
| Alphabet Inc Class A | View profile | 180895 | 1600 Amphitheatre Parkway, Mountain View, CA, United States, 94043 | https://www.abc.xyz |
| Sony Group Corp | View profile | 113000 | 7-1, Konan 1-Chome, Minato-ku, Tokyo, Japan, 108-0075 | https://www.sony.com |
| Dell Technologies Inc Ordinary Shares - Class C | View profile | 120000 | One Dell Way, Round Rock, TX, United States, 78682 | https://www.delltechnologies.com |
| Apple Inc | View profile | 161000 | One Apple Park Way, Cupertino, CA, United States, 95014 | https://www.apple.com |
Middle East & Africa consumer electronics market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to consumer electronics market will help companies and investors design strategic landscapes.
Smartphones was the largest segment with a revenue share of 56.19% in 2024. Horizon Databook has segmented the Middle East & Africa consumer electronics market based on smartphones, tablets, desktops, laptops/notebooks, digital cameras, hard disk drives, television, e-readers covering the revenue growth of each sub-segment from 2018 to 2030.
MEA is witnessing a boom in tech startups, educational centers, and global investments, which is promoting the growth of the consumer electronics market in the region. 5G rollout remains a major driver in the region.
Furthermore, key players in the market are launching new and innovative products to retain their market position. For instance, in February 2023, Guangdong Oppo Mobile Telecommunications Corp., Ltd. announced the release of the Reno 8 T series in the Gulf Corporation Council region consisting of countries such as Qatar, UAE, Kuwait, Oman, Bahrain, and Saudi Arabia.
The smartphone incorporates a 108 MP camera and a 120 Hz 3D Curved Screen. All these factors are expected to bode well for the growth of the MEA consumer electronics market.
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Target buyers of Middle East & Africa consumer electronics market databook
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Our clientele includes a mix of consumer electronics market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa consumer electronics market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa consumer electronics market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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MEA consumer electronics market size, by country, 2018-2030 (US$M)
Middle East & Africa Consumer Electronics Market Outlook Share, 2024 & 2030 (US$M)
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