Global Data Analytics Market Size & Outlook, 2025-2030

The global data analytics market size was estimated at USD 69,543.5 million in 2024 and is projected to reach USD 302,006.0 million by 2030, growing at a CAGR of 28.7% from 2025 to 2030.
Revenue, 2024 (US$M)
$69,543.5
Forecast, 2030 (US$M)
$302,006.0
CAGR, 2025 - 2030
28.7%
Report Coverage
Worldwide

Global data analytics market highlights

  • The global data analytics market generated a revenue of USD 69,543.5 million in 2024 and is expected to reach USD 302,006.0 million by 2030.
  • The market is expected to grow at a CAGR (2025 - 2030) of 28.7% by 2030.
  • In terms of segment, predictive analytics accounted for a revenue of USD 27,899.8 million in 2024.
  • Prescriptive Analytics is the most lucrative type segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2024.
  • Country-wise, South Korea is expected to register the highest CAGR from 2025 to 2030.

Global data book summary

Market revenue in 2024USD 69,543.5 million
Market revenue in 2030USD 302,006.0 million
Growth rate28.7% (CAGR from 2025 to 2030)
Largest segmentPredictive analytics
Fastest growing segmentPrescriptive Analytics
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationPrescriptive Analytics, Predictive Analytics, Customer Analytics, Descriptive Analytics

Other key industry trends

  • In terms of revenue, the North America accounted for 33.9% of the global data analytics market in 2024.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, South Korea is the fastest growing regional market and is projected to reach USD 15,182.6 million by 2030.

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Data Analytics Market Companies

Name Profile # Employees HQ Website
ThoughtSpot View profile 501-1000 Mountain View, California, United States, North America https://www.thoughtspot.com
Sisense View profile 501-1000 New York, New York, United States, North America http://www.sisense.com
Mu Sigma View profile 1001-5000 Bengaluru, Karnataka, India, Asia http://www.mu-sigma.com
Zoho View profile 10001+ Pleasanton, California, United States, North America https://www.zoho.com
Salesforce Inc View profile 72682 415 Mission Street, 3rd Floor, Salesforce Tower, San Francisco, CA, United States, 94105 https://www.salesforce.com
SAP SE View profile 107602 Dietmar-Hopp-Allee 16, Walldorf, BW, Germany, 69190 https://www.sap.com
International Business Machines Corp View profile 282200 One New Orchard Road, Armonk, NY, United States, 10504 http://www.ibm.com
Alphabet Inc Class C View profile 180895 1600 Amphitheatre Parkway, Mountain View, CA, United States, 94043 https://www.abc.xyz
Oracle Corp View profile 164000 2300 Oracle Way, Austin, TX, United States, 78741 https://www.oracle.com
Amazon.com Inc View profile 1525000 410 Terry Avenue North, Seattle, WA, United States, 98109-5210 https://www.amazon.com

Global data analytics market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to data analytics market will help companies and investors design strategic landscapes.


Predictive analytics was the largest segment with a revenue share of 40.12% in 2024. Horizon Databook has segmented the Global data analytics market based on prescriptive analytics, predictive analytics, customer analytics, descriptive analytics covering the revenue growth of each sub-segment from 2018 to 2030.


  • Global Data Analytics Type Outlook (Revenue, USD Million, 2018-2030)
    • Prescriptive Analytics
    • Predictive Analytics
    • Customer Analytics
    • Descriptive Analytics
    • Others
  • Global Data Analytics Solution Outlook (Revenue, USD Million, 2018-2030)
    • Security Intelligence
    • Data Management
    • Data Monitoring
    • Data Mining
  • Global Data Analytics Application Outlook (Revenue, USD Million, 2018-2030)
    • Supply Chain Management
    • Enterprise Resource Planning
    • Database Management
    • Human Resource Management
    • Others

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Horizon Databook provides a detailed overview of global-level data and insights on the Global data analytics market , including forecasts for subscribers. This global databook contains high-level insights into Global data analytics market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Global data analytics market size, by regions, 2018-2030 (US$M)

Top 10 countries: Data analytics market size, 2024 (US$M)

Global data analytics market share, by type, 2024 & 2030 (%, US$M)

Data analytics market: Opportunity assessment by country

Global data analytics market, by region, 2024 (US$M)

Global data analytics market size, by regions, 2018-2030 (US$M)

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