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North America Ecotourism Market Size & Outlook, 2023-2030

The ecotourism market in North America is expected to reach a projected revenue of US$ 110,147.6 million by 2030. A compound annual growth rate of 15.2% is expected of North America ecotourism market from 2024 to 2030.
Revenue, 2023 (US$M)
$40,958.5
Forecast, 2030 (US$M)
$110,147.6
CAGR, 2024 - 2030
15.2%
Report Coverage
North America

North America ecotourism market highlights

  • The North America ecotourism market generated a revenue of USD 40,958.5 million in 2023.
  • The market is expected to grow at a CAGR of 15.2% from 2024 to 2030.
  • In terms of segment, land was the largest revenue generating activity type in 2023.
  • Land is the most lucrative activity type segment registering the fastest growth during the forecast period.
  • Country-wise, Canada is expected to register the highest CAGR from 2024 to 2030.


North America data book summary

Market revenue in 2023USD 40,958.5 million
Market revenue in 2030USD 110,147.6 million
Growth rate15.2% (CAGR from 2023 to 2030)
Largest segmentLand
Fastest growing segmentLand
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationLand, Marine
Key market players worldwideG Adventures, JPMorgan Chase & Co, Adventure Alternative Ltd, ROW Adventures, Natural Habitat Adventures


Other key industry trends

  • In terms of revenue, North America region accounted for 17.4% of the global ecotourism market in 2023.
  • Globally, Europe is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 183,063.8 million by 2030.

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Ecotourism Market Companies

NameProfile# EmployeesHQWebsite
G AdventuresView profile 1001-5000Toronto, Ontario, Canada, North Americawww.gadventures.com
JPMorgan Chase & CoView profile 18,111383 Madison Avenue, New York, NY, United States, 10179www.jpmorganchase.com
ROW AdventuresView profile 11-50Coeur D Alene, Idaho, United States, North Americawww.rowadventures.com
Adventure Alternative LtdView profile 1-10Portstewart, Coleraine, United Kingdom, Europewww.adventurealternative.com
Natural Habitat AdventuresView profile 11-50Boulder, Colorado, United States, North Americawww.nathab.com/

North America Ecotourism Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Ecotourism Market Outlook will help companies and investors design strategic landscapes.


Land was the largest segment with a revenue share of 72.86% in 2023.

Horizon Databook has segmented the North America ecotourism market based on land, marine covering the revenue growth of each sub-segment from 2018 to 2030.


  • North America Ecotourism Market Activity Type Outlook (Revenue, USD Million , 2018-2030)
    • Land
    • Marine
  • North America Ecotourism Market Group Outlook (Revenue, USD Million , 2018-2030)
    • Solo
    • Group
  • North America Ecotourism Market Booking Mode Outlook (Revenue, USD Million , 2018-2030)
    • Direct
    • Travel Agent
    • Marketplace Booking
  • North America Ecotourism Market Age Group Outlook (Revenue, USD Million , 2018-2030)
    • Generation X
    • Generation Y
    • Generation Z

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Horizon Databook provides a detailed overview of continent-level data and insights on the North America Ecotourism Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into North America Ecotourism Market Outlook from 2018 to 2030, including revenue numbers, major trends, and company profiles.

North America Ecotourism Market, 2018-2030 (US$M)

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North America ecotourism market statistics, by activity type, 2018-2030 (US$M)

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North America ecotourism market statistics, by country, 2018-2030 (USD Million)

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