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Europe Hairstyling Products Market Size & Outlook, 2023-2030

The hairstyling products market in Europe is expected to reach a projected revenue of US$ 9,907.4 million by 2030. A compound annual growth rate of 5.9% is expected of Europe hairstyling products market from 2024 to 2030.
Revenue, 2023 (US$M)
$6,613.6
Forecast, 2030 (US$M)
$9,907.4
CAGR, 2024 - 2030
5.9%
Report Coverage
Europe

Europe hairstyling products market highlights

  • The Europe hairstyling products market generated a revenue of USD 6,613.6 million in 2023.
  • The market is expected to grow at a CAGR of 5.9% from 2024 to 2030.
  • In terms of segment, hair spray was the largest revenue generating product in 2023.
  • Pomade is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, Italy is expected to register the highest CAGR from 2024 to 2030.


Europe data book summary

Market revenue in 2023USD 6,613.6 million
Market revenue in 2030USD 9,907.4 million
Growth rate5.9% (CAGR from 2023 to 2030)
Largest segmentHair spray
Fastest growing segmentPomade
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationHair Gel, Hair Wax, Hair Mousse, Hair Spray, Pomade
Key market players worldwideProcter & Gamble Co, L'Oreal SA, Kao Corp, Unilever PLC, Shiseido Co Ltd, Henkel AG & Co KGaA, AMOREPACIFIC, Revlon, Mandom Corporation


Other key industry trends

  • In terms of revenue, Europe region accounted for 24.2% of the global hairstyling products market in 2023.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 14,387.9 million by 2030.

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Hairstyling Products Market Companies

NameProfile# EmployeesHQWebsite
Procter & Gamble CoView profile 107,000One Procter and Gamble Plaza, Cincinnati, OH, United States, 45202www.pginvestor.com
Unilever PLCView profile 128,377100 Victoria Embankment, London, United Kingdom, EC4Y 0DYwww.unilever.com
Shiseido Co LtdView profile 35,8595-5 Ginza 7-chome, Chuo-ku, Tokyo, Japan, 104-0061www.shiseido.co.jp
L'Oreal SAView profile 94,60541, Rue Martre, Clichy Cedex, Paris, France, 92117www.loreal.com
Henkel AG & Co KGaAView profile 48,000Henkelstrasse 67, Duesseldorf, NW, Germany, 40589www.henkel.com
Kao CorpView profile 42,45014-10, Nihonbashi Kayabacho 1-chome, Chuo-ku, Tokyo, Japan, 103-8210www.kao.com
AMOREPACIFICView profile 1001-5000Yongsan, Seoul-t'ukpyolsi, South Korea, Asiawww.amorepacific.com
RevlonView profile 1001-5000New York, New York, United States, North Americawww.revlonanz.com
Mandom CorporationView profile 5001-10000Osaka, Osaka, Japan, Asiawww.mandom.co.jp/en/

Europe Hairstyling Products Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Hairstyling Products Market Outlook will help companies and investors design strategic landscapes.


Hair Spray was the largest segment with a revenue share of 31.9% in 2023.

Horizon Databook has segmented the Europe hairstyling products market based on hair gel, hair wax, hair mousse, hair spray, pomade covering the revenue growth of each sub-segment from 2018 to 2030.


  • Europe Hairstyling Products Market Product Outlook (Revenue, USD Million , 2018-2030)
    • Hair Gel
    • Hair Wax
    • Hair Mousse
    • Hair Spray
    • Pomade
    • Others
  • Europe Hairstyling Products Market End-user Outlook (Revenue, USD Million , 2018-2030)
    • Male
    • Female
  • Europe Hairstyling Products Market Distribution Channel Outlook (Revenue, USD Million , 2018-2030)
    • Hypermarkets & Supermarkets
    • Convenience Stores
    • Specialty Stores
    • Online
    • Others

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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe Hairstyling Products Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into Europe Hairstyling Products Market Outlook from 2018 to 2030, including revenue numbers, major trends, and company profiles.

Europe Hairstyling Products Market, 2018-2030 (US$M)

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Europe hairstyling products market statistics, by product, 2018-2030 (US$M)

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Europe hairstyling products market statistics, by country, 2018-2030 (USD Million)

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