U.S. Meal Kit Delivery Services Market Size & Outlook

The meal kit delivery services market in the United States is expected to reach a projected revenue of US$ 28,570.1 million by 2033. A compound annual growth rate of 7.3% is expected of the United States meal kit delivery services market from 2026 to 2033.
Revenue, 2025 (US$M)
$15,293.5
Forecast, 2033 (US$M)
$28,570.1
CAGR, 2026 - 2033
7.3%
Report Coverage
U.S.

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U.S. meal kit delivery services market, 2021-2033 (US$M)

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U.S. meal kit delivery services market highlights

  • The U.S. meal kit delivery services market generated a revenue of USD 15,293.5 million in 2025 and is expected to reach USD 28,570.1 million by 2033.
  • The U.S. market is expected to grow at a CAGR of 7.3% from 2026 to 2033.
  • In terms of segment, cook & eat was the largest revenue generating offering in 2025.
  • Heat & Eat is the most lucrative offering segment registering the fastest growth during the forecast period.


Meal kit delivery services market data book summary

Market revenue in 2025USD 15,293.5 million
Market revenue in 2033USD 28,570.1 million
Growth rate7.3% (CAGR from 2026 to 2033)
Largest segmentCook & eat
Fastest growing segmentHeat & Eat
Historical data2021 - 2024
Base year2025
Forecast period2026 - 2033
Quantitative unitsRevenue in USD million
Market segmentationHeat & Eat, Cook & Eat
Key market players worldwideNestle SA, HelloFresh SE Bearer Shares, Blue Apron, SunBasket, Home Chef, Gobble, Marley Spoon, The Purple Carrot, Fresh n' Lean, Hungryroot


Other key industry trends

  • In terms of revenue, U.S. accounted for 38.8% of the global meal kit delivery services market in 2025.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2033.
  • In North America, U.S. meal kit delivery services market is projected to lead the regional market in terms of revenue in 2033.
  • Canada is the fastest growing regional market in North America and is projected to reach USD 4,302.9 million by 2033.

Cook & eat was the largest segment with a revenue share of 69.46% in 2025. Horizon Databook has segmented the U.S. meal kit delivery services market based on heat & eat, cook & eat covering the revenue growth of each sub-segment from 2021 to 2033.


The hectic work schedules and busy lifestyles of consumers across the country leave them with less time for cooking at home. This is driving the preference and demand for ready-to-eat meal kits instead of takeout and other unhealthy food options. 

In December 2018, a survey by Peapod highlighted that 77% of Americans preferred eating a homemade meal to going out for dinner. Owing to the COVID-19 lockdown orders issued in the country, customers are increasingly opting for meal kits from companies such as Freshly, HelloFresh, and Sun Basket, which have been gaining significant popularity during this period. 

According to data provided by HelloFresh, its customer base for meal kit deliveries witnessed a growth of 90% in the first quarter of 2020 as compared to the first quarter of 2019. Similarly, Freshly delivered 4.2 million meals in March 2020, a significant increase from 3.5 million meals in February 2020.

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Meal Kit Delivery Services Market Companies

Name Profile # Employees HQ Website
Hungryroot View profile 101-250 New York, New York, United States, North America http://www.hungryroot.com
Fresh n' Lean View profile 101-250 Anaheim, California, United States, North America https://www.freshnlean.com/
The Purple Carrot View profile 1-10 Needham, Massachusetts, United States, North America https://www.purplecarrot.com
Marley Spoon View profile 1001-5000 Berlin, Berlin, Germany, Europe http://www.marleyspoon.com
Gobble View profile 11-50 San Francisco, California, United States, North America http://gobble.com
Home Chef View profile 1001-5000 Chicago, Illinois, United States, North America https://www.homechef.com
SunBasket View profile 1001-5000 San Francisco, California, United States, North America https://sunbasket.com/
Blue Apron View profile 1001-5000 New York, New York, United States, North America http://www.blueapron.com
HelloFresh SE Bearer Shares View profile 19012 Prinzenstrasse 89, Berlin, BB, Germany, 10969 https://www.hellofreshgroup.com
Nestle SA View profile 270000 Avenue Nestle 55, Vevey, Switzerland, CH-1800 https://www.nestle.com

U.S. meal kit delivery services market size, by offering, 2021-2033 (US$M)

U.S. Meal Kit Delivery Services Market Outlook Share, 2025 & 2033 (US$M)

U.S. meal kit delivery services market size, by offering, 2021-2033 (US$M)

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