Europe Nutritional Supplements Market Size & Outlook

The nutritional supplements market in Europe is expected to reach a projected revenue of US$ 124,465.0 million by 2030. A compound annual growth rate of 6.1% is expected of Europe nutritional supplements market from 2025 to 2030.
Revenue, 2024 (US$M)
$87,325.4
Forecast, 2030 (US$M)
$124,465.0
CAGR, 2025 - 2030
6.1%
Report Coverage
Europe

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Europe nutritional supplements market, 2018-2030 (US$M)

Europe nutritional supplements market, 2018-2030 (US$M)

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Europe nutritional supplements market highlights

  • The Europe nutritional supplements market generated a revenue of USD 87,325.4 million in 2024.
  • The market is expected to grow at a CAGR of 6.1% from 2025 to 2030.
  • In terms of segment, functional foods and beverages was the largest revenue generating product in 2024.
  • Sports Nutrition is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, UK is expected to register the highest CAGR from 2025 to 2030.

Europe data book summary

Market revenue in 2024USD 87,325.4 million
Market revenue in 2030USD 124,465.0 million
Growth rate6.1% (CAGR from 2025 to 2030)
Largest segmentFunctional foods and beverages
Fastest growing segmentSports Nutrition
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSports Nutrition, Fat Burners, Dietary Supplements, Functional Foods and Beverages
Key market players worldwideGlanbia PLC, Herbalife, Amway Corporation, PepsiCo Inc, The Coca-Cola Company, GNC Holdings, Thorne Research Inc., NOW Foods, Vitamin Shoppe

Other key industry trends

  • In terms of revenue, Europe region accounted for 18.0% of the global nutritional supplements market in 2024.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Latin America is the fastest growing regional market and is projected to reach USD 82,169.6 million by 2030.

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Nutritional Supplements Market Scope

Nutritional supplements market segmentation & scope

Nutritional Supplements Market Companies

Name Profile # Employees HQ Website
Herbalife View profile 10001+ Los Angeles, California, United States, North America https://iamherbalifenutrition.com
GNC Holdings View profile 10001+ Pittsburgh, Pennsylvania, United States, North America https://www.gnc.com/
Thorne Research Inc. View profile 251-500 New York, New York, United States, North America https://www.thorne.com
Vitamin Shoppe View profile 5001-10000 North Bergen, New Jersey, United States, North America https://www.vitaminshoppe.com
Amway Corporation View profile 10001+ Ada, Michigan, United States, North America http://www.amway.com
The Coca-Cola Company View profile 10001+ Atlanta, Georgia, United States, North America https://www.coca-colacompany.com
NOW Foods View profile 501-1000 Bloomingdale, Illinois, United States, North America https://www.nowfoods.com
PepsiCo Inc View profile 318000 700 Anderson Hill Road, Purchase, NY, United States, 10577 https://www.pepsico.com
Glanbia PLC View profile 5534 Ring Road, Glanbia House, Kilkenny, Ireland, R95 E866 https://www.glanbia.com

Europe nutritional supplements market size, by country, 2018-2030 (US$M)

Europe Nutritional Supplements Market Outlook Share, 2024 & 2030 (US$M)

Europe nutritional supplements market size, by country, 2018-2030 (US$M)

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