Middle East & Africa Personalized Retail Nutrition And Wellness Market Size & Outlook
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MEA personalized retail nutrition and wellness market highlights
- The MEA personalized retail nutrition and wellness market generated a revenue of USD 65.4 million in 2022.
- The market is expected to grow at a CAGR of 11.8% from 2023 to 2030.
- In terms of segment, repeat recommendation was the largest revenue generating type in 2022.
- Personalized Testing is the most lucrative type segment registering the fastest growth during the forecast period.
- Country-wise, Saudi Arabia is expected to register the highest CAGR from 2023 to 2030.
MEA data book summary
| Market revenue in 2022 | USD 65.4 million |
| Market revenue in 2030 | USD 159.5 million |
| Growth rate | 11.8% (CAGR from 2022 to 2030) |
| Largest segment | Repeat recommendation |
| Fastest growing segment | Personalized Testing |
| Historical data covered | 2018 - 2021 |
| Base year for estimation | 2022 |
| Forecast period covered | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Fixed Recommendation, Repeat Recommendation, Continuous Recommendation, Personalized Testing |
| Key market players worldwide | Nature's Brands, Cargill, Bayer AG, PlateJoy, Better Therapeutics Inc, Noom, Prenetics Global Ltd Class A |
Other key industry trends
- In terms of revenue, MEA region accounted for 2.2% of the global personalized retail nutrition and wellness market in 2022.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 1,998.8 million by 2030.
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Personalized Retail Nutrition And Wellness Market Scope
Personalized Retail Nutrition And Wellness Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Prenetics Global Ltd Class A | View profile | 320 | Unit 703-706, K11 Atelier King’s Road, 728 King’s Road, Quarry Bay, Hong Kong, Hong Kong | https://www.prenetics.com |
| Better Therapeutics Inc | View profile | 54 | 548 Market Street, Suite 49404, San Francisco, CA, United States, 94104 | https://www.bettertx.com |
| PlateJoy | View profile | 1-10 | Cambridge, Massachusetts, United States, North America | http://platejoy.com |
| Noom | View profile | 1001-5000 | New York, New York, United States, North America | http://www.noom.com |
| Nature's Brands | View profile | 11-50 | Chattanooga, Tennessee, United States, North America | https://www.naturesbrands.com/ |
| Cargill | View profile | 10001+ | Minneapolis, Minnesota, United States, North America | http://www.cargill.com |
| Bayer AG | View profile | 99723 | Kaiser-Wilhelm-Allee 1, Leverkusen, NW, Germany, 51368 | https://www.bayer.com |
Middle East & Africa personalized retail nutrition and wellness market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to personalized retail nutrition and wellness market will help companies and investors design strategic landscapes.
Repeat recommendation was the largest segment with a revenue share of 46.33% in 2022. Horizon Databook has segmented the Middle East & Africa personalized retail nutrition and wellness market based on fixed recommendation, repeat recommendation, continuous recommendation, personalized testing covering the revenue growth of each sub-segment from 2018 to 2030.
The MEA region accounted for less share in the market owing to limited number of players in the region coupled with slow economic development. However, various strategies are being implemented in the region to raise awareness about the benefits of personalized nutrition and healthy eating.
In April 2016, ISANH Middle East World Congress was conducted in Dubai, which included a day dedicated for “Dietary and Food Supplements in the Middle East.” Presence of global companies in the region has majorly benefitted the market.
For example, BAYER Middle East is recognized as one of the leading suppliers of vitamins in the UAE. Furthermore, distributors like AmCan that function as exclusive distributors for several major supplement brands in UAE are expected to drive the regional market.
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Target buyers of Middle East & Africa personalized retail nutrition and wellness market databook
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Our clientele includes a mix of personalized retail nutrition and wellness market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa personalized retail nutrition and wellness market, including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa personalized retail nutrition and wellness market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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MEA personalized retail nutrition wellness market size, by country, 2018-2030 (US$M)
Middle East & Africa Personalized Retail Nutrition And Wellness Market Share, 2022 & 2030 (US$M)
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