U.S. Programmatic Advertising Market Size & Outlook

Name: U.S. Programmatic Advertising Market Size & Outlook
Creator: Grand View Research
License: https://www.grandviewresearch.com/horizon/info/terms-of-use

The programmatic advertising market in the United States is expected to reach a projected revenue of US$ 609.1 billion by 2030. A compound annual growth rate of 21.6% is expected of the United States programmatic advertising market from 2024 to 2030.

U.S. programmatic advertising auction outlook (Revenue, USD billion, 2017-2030)
- Real-Time Bidding (RTB)
- Private Marketplace (PMP)
- Preferred Deals
- Programmatic Direct
U.S. programmatic advertising ad format outlook (Revenue, USD billion, 2017-2030)
- Image
- Video
- Text
- Others
U.S. programmatic advertising channel outlook (Revenue, USD billion, 2017-2030)
- Mobile & Tablets
- Desktop
- Others
U.S. programmatic advertising end use outlook (Revenue, USD billion, 2017-2030)
- Media & Entertainment
- BFSI
- Education
- Retail & Consumer Goods
- Telecom & Communication
- Healthcare
- Hospitality
- Others

U.S. Programmatic Advertising Market Size & Outlook

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