U.S. Protein Supplements Market Size & Outlook, 2026-2033
Global Market
Related Markets
U.S. protein supplements market highlights
- The U.S. protein supplements market generated a revenue of USD 10,205.8 million in 2025 and is expected to reach USD 20,365.3 million by 2033.
- The U.S. market is expected to grow at a CAGR of 9.4% from 2026 to 2033.
- In terms of segment, animal based was the largest revenue generating source in 2025.
- Plant Based is the most lucrative source segment registering the fastest growth during the forecast period.
Protein supplements market data book summary
| Market revenue in 2025 | USD 10,205.8 million |
| Market revenue in 2033 | USD 20,365.3 million |
| Growth rate | 9.4% (CAGR from 2026 to 2033) |
| Largest segment | Animal based |
| Fastest growing segment | Plant Based |
| Historical data | 2021 - 2024 |
| Base year | 2025 |
| Forecast period | 2026 - 2033 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Animal Based, Plant Based |
| Key market players worldwide | Glanbia PLC, MusclePharm Corp, Abbott Laboratories, PepsiCo Inc, NOW Foods, Transparent Labs, RSP Nutrition, Symrise AG, Quest Nutrition, Iovate Health Sciences International, AMCO Proteins, Nutrabolt, Dymatize Enterprises, BPI Sports, BRF SA ADR, Rousselot, Gelita AG, Hoogwegt |
Other key industry trends
- In terms of revenue, U.S. accounted for 34.3% of the global protein supplements market in 2025.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2033.
- In North America, U.S. protein supplements market is projected to lead the regional market in terms of revenue in 2033.
- Canada is the fastest growing regional market in North America and is projected to reach USD 2,890.2 million by 2033.
The increasing obesity rate in the U.S. has contributed to the growth of the protein supplements market. With the rising awareness of the importance of a healthy diet and regular exercise, the trend of fitness has become increasingly popular in recent years.
Protein supplements have become a popular choice for individuals who are looking to supplement their diet with additional protein to support their fitness goals. As a result, the protein supplements market has experienced significant growth in the U.S. Many companies are developing innovative products to meet this increasing demand.
In January 2023, Surthrival introduced the world's first plant-based protein powder that is sourced entirely from wild-foraged black walnuts in the U.S. Through an advanced CO₂ extraction process, the product yields a high concentration of plant-based protein, boasting 17 grams of protein per serving.
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Publish Date: Apr 24, 2026
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Protein Supplements Market Scope
Protein Supplements Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Abbott Laboratories | View profile | 114,000 | 100 Abbott Park Road, Abbott Park, IL, United States, 60064-6400 | www.abbottinvestor.com |
| Glanbia PLC | View profile | 5,534 | Ring Road, Glanbia House, Kilkenny, Ireland, R95 E866 | www.glanbia.com |
| PepsiCo Inc | View profile | 318,000 | 700 Anderson Hill Road, Purchase, NY, United States, 10577 | www.pepsico.com |
| MusclePharm Corp | View profile | 21 | 6728 W. Sunset Road, Suite 130, Las Vegas, NV, United States, 89118 | www.musclepharmcorp.com |
| Iovate Health Sciences International | View profile | 251-500 | Oakville, Ontario, Canada, North America | www.iovate.com/ |
| NOW Foods | View profile | 501-1000 | Bloomingdale, Illinois, United States, North America | www.nowfoods.com |
| Symrise AG | View profile | 12,435 | Muhlenfeldstrasse 1, Holzminden, ST, Germany, 37603 | www.symrise.com |
| BRF SA ADR | View profile | 96,667 | Avenida das Nacoes Unidas, 8501 – 1st Floor, Pinheiros, Sao Paulo, SP, Brazil, 05425-070 | www.brf-global.com |
| Gelita AG | View profile | 1001-5000 | Eberbach, Baden-Wurttemberg, Germany, Europe | www.gelita.com |
| RSP Nutrition | View profile | 11-50 | Miami, Florida, United States, North America | www.rspnutrition.com/ |
U.S. Protein Supplements Market Outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Protein Supplements Market Outlook will help companies and investors design strategic landscapes.
Animal Based was the largest segment with a revenue share of 62.06% in 2025.
Horizon Databook has segmented the U.S. protein supplements market based on animal based, plant based covering the revenue growth of each sub-segment from 2021 to 2033.
The increasing obesity rate in the U.S. has contributed to the growth of the protein supplements market. With the rising awareness of the importance of a healthy diet and regular exercise, the trend of fitness has become increasingly popular in recent years.
Protein supplements have become a popular choice for individuals who are looking to supplement their diet with additional protein to support their fitness goals. As a result, the protein supplements market has experienced significant growth in the U.S. Many companies are developing innovative products to meet this increasing demand.
In January 2023, Surthrival introduced the world's first plant-based protein powder that is sourced entirely from wild-foraged black walnuts in the U.S. Through an advanced CO₂ extraction process, the product yields a high concentration of plant-based protein, boasting 17 grams of protein per serving.
- U.S. Protein Supplements Market Source Outlook (Revenue, USD Million , 2021-2033)
- Animal Based
- Plant Based
- U.S. Protein Supplements Market Product Outlook (Revenue, USD Million , 2021-2033)
- Protein Powder
- Protein Bars
- RTD
- Others Product
- U.S. Protein Supplements Market Application Outlook (Revenue, USD Million , 2021-2033)
- Sports Nutrition
- Functional Foods
- U.S. Protein Supplements Market Distribution Channel Outlook (Revenue, USD Million , 2021-2033)
- Supermarkets
- Online Stores
- DTC
- Others Distribution Channel
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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. Protein Supplements Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into U.S. Protein Supplements Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.
U.S. Protein Supplements Market, 2021-2033 (US$M)
U.S. protein supplements market statistics, by source, 2021-2033 (US$M)
