Europe Shaving Market Size & Outlook, 2021-2028

The shaving market in Europe is expected to reach a projected revenue of US$ 1,196.0 million by 2028. A compound annual growth rate of 3.2% is expected of Europe shaving market from 2022 to 2028.
Revenue, 2021 (US$M)
$958.5
Forecast, 2028 (US$M)
$1,196.0
CAGR, 2022 - 2028
3.2%
Report Coverage
Europe

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Europe shaving market, 2017-2028 (US$M)

Europe shaving market, 2017-2028 (US$M)

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Europe shaving market highlights

  • The Europe shaving market generated a revenue of USD 958.5 million in 2021.
  • The market is expected to grow at a CAGR of 3.2% from 2022 to 2028.
  • In terms of segment, razors & blades was the largest revenue generating product in 2021.
  • Beard Moisturizer, Pre-Shave Cream is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, UK is expected to register the highest CAGR from 2022 to 2028.

Europe data book summary

Market revenue in 2021USD 958.5 million
Market revenue in 2028USD 1,196.0 million
Growth rate3.2% (CAGR from 2021 to 2028)
Largest segmentRazors & blades
Fastest growing segmentBeard Moisturizer, Pre-Shave Cream
Historical data covered2017 - 2020
Base year for estimation2021
Forecast period covered2022 - 2028
Quantitative unitsRevenue in USD million
Market segmentationRazors & Blades, Beard Moisturizer, Pre-Shave Cream, After Shave Emulsion
Key market players worldwideBeiersdorf AG, Church & Dwight Co Inc, Reckitt Benckiser Group PLC, Procter & Gamble Co, Koninklijke Philips NV, Bic, Oriflame Hungary, Syska

Other key industry trends

  • In terms of revenue, Europe region accounted for 23.9% of the global shaving market in 2021.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2028.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 955.1 million by 2028.

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Shaving Market Companies

Name Profile # Employees HQ Website
Syska View profile 501-1000 New York, New York, United States, North America http://www.syska.com
Oriflame Hungary View profile 101-250 Budapest, Budapest, Hungary, Europe https://www.oriflame.hu
Bic View profile 10580 14 rue Jeanne-d'Asnieres, Clichy Cedex, Paris, France, 92611 http://www.bic.com
Reckitt Benckiser Group PLC View profile 40000 103-105 Bath Road, Slough, Berkshire, United Kingdom, SL1 3UH https://www.reckitt.com
Church & Dwight Co Inc View profile 5550 500 Charles Ewing Boulevard, Ewing, NJ, United States, 08628 https://www.churchdwight.com
Beiersdorf AG View profile 21958 Unnastrasse 48, Hamburg, Germany, 22529 https://www.beiersdorf.com
Procter & Gamble Co View profile 107000 One Procter and Gamble Plaza, Cincinnati, OH, United States, 45202 https://www.pginvestor.com
Koninklijke Philips NV View profile 73712 Philips Center, Amstelplein 2, Amsterdam, Netherlands, 1096 BC https://www.philips.com

Europe shaving market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to shaving market will help companies and investors design strategic landscapes.


Razors & blades was the largest segment with a revenue share of 74.72% in 2021. Horizon Databook has segmented the Europe shaving market based on razors & blades, beard moisturizer, pre-shave cream, after shave emulsion covering the revenue growth of each sub-segment from 2017 to 2028.


  • Europe Shaving Product Outlook (Revenue, USD Million, 2017-2028)
    • Razors & Blades
    • Beard Moisturizer, Pre-Shave Cream
    • After Shave Emulsion
  • Europe Shaving Distribution Channel Outlook (Revenue, USD Million, 2017-2028)
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Target buyers of Europe shaving market databook

  • Our clientele includes a mix of shaving market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe shaving market , including forecasts for subscribers. This continent databook contains high-level insights into Europe shaving market from 2017 to 2028, including revenue numbers, major trends, and company profiles.

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Europe shaving market size, by country, 2017-2028 (US$M)

Europe Shaving Market Outlook Share, 2021 & 2028 (US$M)

Europe shaving market size, by country, 2017-2028 (US$M)

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