Asia Pacific Smart Tv Market Size & Outlook, 2024-2030
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Asia Pacific smart tv market highlights
- The Asia Pacific smart tv market generated a revenue of USD 71,586.2 million in 2024.
- The market is expected to grow at a CAGR of 18.8% from 2025 to 2030.
- In terms of segment, 4k uhd tv was the largest revenue generating resolution in 2024.
- Full HD TV is the most lucrative resolution segment registering the fastest growth during the forecast period.
- Country-wise, Vietnam is expected to register the highest CAGR from 2025 to 2030.
Asia Pacific data book summary
| Market revenue in 2024 | USD 71,586.2 million |
| Market revenue in 2030 | USD 194,199.9 million |
| Growth rate | 18.8% (CAGR from 2025 to 2030) |
| Largest segment | 4k uhd tv |
| Fastest growing segment | Full HD TV |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | 4K UHD TV, 8K TV, HDTV, Full HD TV |
| Key market players worldwide | Haier Smart Home Co Ltd ADR, Hisense Home Appliances Group Co Ltd Class H, Koninklijke Philips NV, LG Electronics Inc ADR, Panasonic Holdings Corp, Samsung Electronics Co Ltd, Sony Group Corp ADR, Intex Technologies, Sansui Electric Co.Ltd., TVS REGZA Corporation |
Other key industry trends
- In terms of revenue, Asia Pacific region accounted for 39.6% of the global smart tv market in 2024.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 194,199.9 million by 2030.
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Smart TV Market Scope
Smart TV Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| TVS REGZA Corporation | View profile | 501-1000 | Kawasaki, Kanagawa, Japan, Asia | https://www.regza.com/ |
| Sansui Electric Co.Ltd. | View profile | - | Tokyo, Tokyo, Japan, Asia | http://www.sansui-global.com |
| Intex Technologies | View profile | 1001-5000 | New Delhi, Delhi, India, Asia | http://intexmobile.in/ |
| Hisense Home Appliances Group Co Ltd Class H | View profile | 56240 | No 148 Connaught Road West, Room 3101-3105, Singga Commercial Centre, Hong kong, Hong Kong, 528303 | https://hxjd.hisense.cn |
| Haier Smart Home Co Ltd ADR | View profile | 112458 | Haier Industrial Park, Laoshan District, Shandong Province, Qingdao, China, People's Republic of, 266101 | https://smart-home.haier.com/cn |
| LG Electronics Inc ADR | View profile | 35111 | Twin Tower 128, Yeoui-daero, Yeongdeungpo-gu, Seoul, Korea, Republic of, 07336 | https://www.lge.co.kr |
| Samsung Electronics Co Ltd | View profile | 124804 | 129, Samsung-ro, Yeongtong-gu, Gyeonggi-do, Suwon-si, Korea, Republic of, 443-742 | https://www.samsung.com |
| Panasonic Holdings Corp | View profile | 230025 | 1006, Oaza Kadoma, Kadoma-shi, Osaka, Japan, 571-8501 | https://holdings.panasonic |
| Sony Group Corp ADR | View profile | 113000 | 7-1, Konan 1-Chome, Minato-ku, Tokyo, Japan, 108-0075 | https://www.sony.com |
| Koninklijke Philips NV | View profile | 73712 | Philips Center, Amstelplein 2, Amsterdam, Netherlands, 1096 BC | https://www.philips.com |
Asia Pacific smart tv market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to smart tv market will help companies and investors design strategic landscapes.
4k uhd tv was the largest segment with a revenue share of 64.24% in 2024. Horizon Databook has segmented the Asia Pacific smart tv market based on 4k uhd tv, 8k tv, hdtv, full hd tv covering the revenue growth of each sub-segment from 2018 to 2030.
- Asia Pacific Smart TV Resolution Outlook (Revenue, USD Million, 2018-2030)
- 4K UHD TV
- 8K TV
- HDTV
- Full HD TV
- Asia Pacific Smart TV Screen Size Outlook (Revenue, USD Million, 2018-2030)
- Below 32 inches
- 32 to 45 inches
- 46 to 55 inches
- 56 to 65 inches
- Above 65 inches
- Asia Pacific Smart TV Screen Shape Outlook (Revenue, USD Million, 2018-2030)
- Flat
- Curved
- Asia Pacific Smart TV Operating System Outlook (Revenue, USD Million, 2018-2030)
- Other
- Android TV
- Tizen
- WebOS
- Roku
- Asia Pacific Smart TV Techology Outlook (Revenue, USD Million, 2018-2030)
- LED
- OLED
- QLED
- Others
- Asia Pacific Smart TV Distribution Channel Outlook (Revenue, USD Million, 2018-2030)
- Online
- Offline
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Target buyers of Asia Pacific smart tv market databook
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Our clientele includes a mix of smart tv market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the Asia Pacific smart tv market , including forecasts for subscribers. This continent databook contains high-level insights into Asia Pacific smart tv market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
Asia Pacific smart tv market size, by country, 2018-2030 (US$M)
Asia Pacific Smart TV Market Outlook Share, 2024 & 2030 (US$M)
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