Italy Solo Travel Market Size & Outlook, 2024-2030
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Italy solo travel market highlights
- The Italy solo travel market generated a revenue of USD 34.9 million in 2024 and is expected to reach USD 78.0 million by 2030.
- The Italy market is expected to grow at a CAGR of 14.4% from 2025 to 2030.
- In terms of segment, leisure & vacation travel was the largest revenue generating travel type in 2024.
- Cultural & Heritage Travel is the most lucrative travel type segment registering the fastest growth during the forecast period.
Solo travel market data book summary
| Market revenue in 2024 | USD 34.9 million |
| Market revenue in 2030 | USD 78.0 million |
| Growth rate | 14.4% (CAGR from 2025 to 2030) |
| Largest segment | Leisure & vacation travel |
| Fastest growing segment | Cultural & Heritage Travel |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Leisure & Vacation Travel, Adventure and Extreme Travel, Safari and Wildlife Travel, Cultural & Heritage Travel, Business Travel, Others (Culinary, SAVE, etc.), Eco Travel |
Other key industry trends
- In terms of revenue, Italy accounted for 7.2% of the global solo travel market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Europe, France solo travel market is projected to lead the regional market in terms of revenue in 2030.
- France is the fastest growing regional market in Europe and is projected to reach USD 114.0 million by 2030.
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Solo Travel Market Scope
Solo Travel Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Solos Holidays | View profile | 11-50 | London, England, United Kingdom, Europe | https://solosholidays.co.uk |
| WeRoad | View profile | 101-250 | Milan, Lombardia, Italy, Europe | https://www.weroad.travel |
| Exodus Travels Limited | View profile | - | - | - |
| Trafalgar Tours | View profile | 5001-10000 | London, England, United Kingdom, Europe | https://www.trafalgar.com/en-sg |
| Austin Adventures | View profile | 11-50 | Billings, Montana, United States, North America | https://www.austinadventures.com/ |
| Flash Pack | View profile | 51-100 | London, England, United Kingdom, Europe | https://www.flashpack.com/ |
| EF Education First | View profile | 10001+ | Luzern, Luzern, Switzerland, Europe | http://www.ef.com |
| Intrepid Travel | View profile | 1001-5000 | Melbourne, Victoria, Australia, Oceania | https://www.intrepidtravel.com |
| G Adventures | View profile | 1001-5000 | Toronto, Ontario, Canada, North America | http://www.gadventures.com |
Italy solo travel market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to solo travel market will help companies and investors design strategic landscapes.
Leisure & vacation travel was the largest segment with a revenue share of 43.27% in 2024. Horizon Databook has segmented the Italy solo travel market based on leisure & vacation travel, adventure and extreme travel, safari and wildlife travel, cultural & heritage travel, business travel, others (culinary, save, etc.), eco travel covering the revenue growth of each sub-segment from 2018 to 2030.
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Our clientele includes a mix of solo travel market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the Italy solo travel market , including forecasts for subscribers. This country databook contains high-level insights into Italy solo travel market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Italy Travel Type - Solo Travel Market size, 2024 - 2030 (US$M)
Italy Solo Travel Market Outlook Share, 2024 & 2030 (US$M)
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