South Korea Super Apps Market Size & Outlook, 2023-2030
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South Korea super apps market highlights
- The South Korea super apps market generated a revenue of USD 5,258.8 million in 2023 and is expected to reach USD 32,382.9 million by 2030.
- The South Korea market is expected to grow at a CAGR of 29.7% from 2024 to 2030.
- In terms of segment, android was the largest revenue generating platform in 2023.
- Android is the most lucrative platform segment registering the fastest growth during the forecast period.
Super apps market data book summary
| Market revenue in 2023 | USD 5,258.8 million |
| Market revenue in 2030 | USD 32,382.9 million |
| Growth rate | 29.7% (CAGR from 2023 to 2030) |
| Largest segment | Android |
| Fastest growing segment | Android |
| Historical data | 2017 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | IOS, Android |
| Key market players worldwide | Tencent Holdings Ltd, PT Goto Gojek Tokopedia Tbk, Grab Holdings Inc Class A, Rappi, NAVER Corp, Walmart Inc, Paytm, Kakao Corp, Revolut, Alipay |
Other key industry trends
- In terms of revenue, South Korea accounted for 6.9% of the global super apps market in 2023.
- Country-wise, China is expected to lead the global market in terms of revenue in 2030.
- In Asia Pacific, China super apps market is projected to lead the regional market in terms of revenue in 2030.
- India is the fastest growing regional market in Asia Pacific and is projected to reach USD 28,232.6 million by 2030.
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Super Apps Market Scope
Super Apps Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Kakao Corp | View profile | 1001-5000 | Jeju, Cheju-do, South Korea, Asia | http://www.kakaocorp.com/en/main |
| Paytm | View profile | 10001+ | Noida, Uttar Pradesh, India, Asia | https://paytm.com/ |
| Revolut | View profile | 5001-10000 | London, England, United Kingdom, Europe | http://www.revolut.com |
| Alipay | View profile | 501-1000 | Hangzhou, Zhejiang, China, Asia | https://global.alipay.com |
| NAVER Corp | View profile | 4383 | 6, Buljeong-ro, Seongnam, Gyeonggi, Bundang-gu, Korea, Republic of | http://www.navercorp.com |
| PT Goto Gojek Tokopedia Tbk | View profile | 4356 | Jalan Iskandarsyah II No. 2, Gedung Pasaraya Blok M, 6-7th Floor, Jakarta, Indonesia, 12160 | https://www.gotocompany.com |
| Grab Holdings Inc Class A | View profile | 10604 | 3 Media Close, No. 01-03/06, Singapore, Singapore, 138498 | https://www.grab.com |
| Rappi | View profile | 1001-5000 | Bogotá, Distrito Especial, Colombia, South America | https://www.rappi.com.mx |
| Walmart Inc | View profile | 2100000 | 702 S.W. 8th Street, Bentonville, AR, United States, 72716 | https://stock.walmart.com |
| Tencent Holdings Ltd | View profile | 104787 | No. 33 Haitian 2nd Road, Tencent Binhai Towers, Nanshan District, Shenzhen, China, People's Republic of, 518054 | http://www.tencent.com |
South Korea super apps market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to super apps market will help companies and investors design strategic landscapes.
Android was the largest segment with a revenue share of 64.7% in 2023. Horizon Databook has segmented the South Korea super apps market based on ios, android covering the revenue growth of each sub-segment from 2017 to 2030.
- South Korea Super Apps Platform Outlook (Revenue, USD Million, 2017-2030)
- iOS
- Android
- Others
- South Korea Super Apps Device Outlook (Revenue, USD Million, 2017-2030)
- Smartphone
- Tablets
- Others
- South Korea Super Apps Application Outlook (Revenue, USD Million, 2017-2030)
- Financial Services
- Transportation & Logistics Services
- E-commerce
- Social Media & Messaging
- Others
- South Korea Super Apps End-user Outlook (Revenue, USD Million, 2017-2030)
- Businesses
- Consumers
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Target buyers of South Korea super apps market databook
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Our clientele includes a mix of super apps market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the South Korea super apps market , including forecasts for subscribers. This country databook contains high-level insights into South Korea super apps market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
South Korea super apps market size, by platform, 2017-2030 (US$M)
South Korea Super Apps Market Outlook Share, 2023 & 2030 (US$M)
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