Chat with us
Research Assistance
Online
  • Please enter your first name.

North America Traffic Road Marking Coatings Market Size & Outlook

The traffic road marking coatings market in North America is expected to reach a projected revenue of US$ 1,829.5 million by 2030. A compound annual growth rate of 4.8% is expected of North America traffic road marking coatings market from 2024 to 2030.

  • Specialty & Fine Chemicals
    • Paints & Coatings
      • Traffic Road Marking Coatings Market Outlook
Revenue, 2023 (US$M)
$1,316.0
Forecast, 2030 (US$M)
$1,829.5
CAGR, 2024 - 2030
4.8%
Report Coverage
North America
Prism AI by Grand View ResearchFree to try

Ask a question about the traffic road marking coatings market

Every figure cited from GVR research

North America traffic road marking coatings market highlights

  • The North America traffic road marking coatings market generated a revenue of USD 1,316.0 million in 2023.
  • The market is expected to grow at a CAGR of 4.8% from 2024 to 2030.
  • In terms of segment, paint was the largest revenue generating product in 2023.
  • Thermoplastic is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, U.S. is expected to register the highest CAGR from 2024 to 2030.


North America data book summary

Market revenue in 2023USD 1,316.0 million
Market revenue in 2030USD 1,829.5 million
Growth rate4.8% (CAGR from 2023 to 2030)
Largest segmentPaint
Fastest growing segmentThermoplastic
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationPaint, Thermoplastic, Preformed Polymer Tape, Epoxy
Key market players worldwideSherwin-Williams Co, Ennis Inc, Dow Inc, 3M Co, SWARCO


Other key industry trends

  • In terms of revenue, North America region accounted for 24.0% of the global traffic road marking coatings market in 2023.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 2,589.8 million by 2030.

The governments in the region have taken several initiatives to enhance road markings, improve road infrastructure, and boost the development of high-performance and durable road coatings with better skid resistance and visibility.

The governments supporting the development of newer types of road coatings for enhanced road safety is boosting traffic road marking coatings market in North America. Also, the traffic road marking coatings market in North America is expected to witness slow growth due to limited cross-border trade within the region on account of the ongoing COVID-19 pandemic situation. 

Coating manufacturers are investing in research & development to produce road marking color pigments that would effectively mimic the stability and color of lead chromate. The pigments should also be able to withstand UV light exposure and high temperature. The manufacturers of road marking coatings in North America are coming up with innovative products such as glow-in-the-dark paints and temperature sensitive paints, which are currently being used on the major highways in the U.S.

No credit card required*

Customize the Report

20% free customization

Include
Countries, segments, points
Tailor
To your product definition
Extend
Deeper competitor detail
Or
A fully bespoke study

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Traffic Road Marking Coatings Market Companies

NameProfile# EmployeesHQWebsite
3M CoView profile 85,0003M Center, St. Paul, MN, United States, 55144www.3m.com
Dow IncView profile 35,9002211 H.H. Dow Way, Midland, MI, United States, 48674www.dow.com
Sherwin-Williams CoView profile 64,088101 West Prospect Avenue, Cleveland, OH, United States, 44115-1075www.sherwin-williams.com
SWARCOView profile 5001-10000Wattens, Tirol, Austria, Europewww.swarco.com/
Ennis IncView profile 1,9412441 Presidential Parkway, Midlothian, TX, United States, 76065www.ennis.com

North America Traffic Road Marking Coatings Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Traffic Road Marking Coatings Market Outlook will help companies and investors design strategic landscapes.


Paint was the largest segment with a revenue share of 45.82% in 2023.

Horizon Databook has segmented the North America traffic road marking coatings market based on paint, thermoplastic, preformed polymer tape, epoxy covering the revenue growth of each sub-segment from 2018 to 2030.




The governments in the region have taken several initiatives to enhance road markings, improve road infrastructure, and boost the development of high-performance and durable road coatings with better skid resistance and visibility.

The governments supporting the development of newer types of road coatings for enhanced road safety is boosting traffic road marking coatings market in North America. Also, the traffic road marking coatings market in North America is expected to witness slow growth due to limited cross-border trade within the region on account of the ongoing COVID-19 pandemic situation. 

Coating manufacturers are investing in research & development to produce road marking color pigments that would effectively mimic the stability and color of lead chromate. The pigments should also be able to withstand UV light exposure and high temperature. The manufacturers of road marking coatings in North America are coming up with innovative products such as glow-in-the-dark paints and temperature sensitive paints, which are currently being used on the major highways in the U.S.

  • North America Traffic Road Marking Coatings Market Product Outlook (Revenue, USD Million , 2018-2030)
    • Paint
    • Thermoplastic
    • Preformed Polymer Tape
    • Epoxy
  • North America Traffic Road Marking Coatings Market Type Outlook (Revenue, USD Million , 2018-2030)
    • Permanent
    • Removable
  • North America Traffic Road Marking Coatings Market Application Outlook (Revenue, USD Million , 2018-2030)
    • Road Marking Lines
    • Road Marking Labels

Reasons to subscribe to Traffic Road Marking Coatings Market Outlook databook

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
  • Informed decision making: Subscribers gain insights into market trends, customer preferences, and competitor strategies, empowering informed business decisions.
  • Cost-Effective solution: It's recognized as the world's most cost-effective market research database, offering high ROI through its vast repository of data and reports.
  • Customizable reports: Tailored reports and analytics allow companies to drill down into specific markets, demographics, or product segments, adapting to unique business needs.
  • Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.

Target buyers of Traffic Road Marking Coatings Market Outlook databook

  • Our clientele includes a mix of Traffic Road Marking Coatings Market Outlook companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the North America Traffic Road Marking Coatings Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into North America Traffic Road Marking Coatings Market Outlook from 2018 to 2030, including revenue numbers, major trends, and company profiles.

North America Traffic Road Marking Coatings Market, 2018-2030 (US$M)

No Access Stack Chart

North America traffic road marking coatings market statistics, by product, 2018-2030 (US$M)

No Access Pie Chart

North America traffic road marking coatings market statistics, by country, 2018-2030 (USD Million)

No Access

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more