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U.S. Weight Loss Supplements Market Size & Outlook

The weight loss supplements market in the United States is expected to reach a projected revenue of US$ 17,973.5 million by 2030. A compound annual growth rate of 13.1% is expected of the United States weight loss supplements market from 2025 to 2030.

  • Food Beverages & Tobacco
    • Supplements & Nutrition
      • Weight Loss Supplements Market Outlook
Revenue, 2024 (US$M)
$8,567.2
Forecast, 2030 (US$M)
$17,973.5
CAGR, 2025 - 2030
13.1%
Report Coverage
U.S.

U.S. Weight Loss Supplements Market, 2018-2030 (US$M)

U.S. Weight Loss Supplements Market, 2018-2030 (US$M)

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U.S. weight loss supplements market highlights

  • The U.S. weight loss supplements market generated a revenue of USD 8,567.2 million in 2024 and is expected to reach USD 17,973.5 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 13.1% from 2025 to 2030.
  • In terms of segment, powder was the largest revenue generating type in 2024.
  • Pills is the most lucrative type segment registering the fastest growth during the forecast period.


Weight loss supplements market data book summary

Market revenue in 2024USD 8,567.2 million
Market revenue in 2030USD 17,973.5 million
Growth rate13.1% (CAGR from 2024 to 2030)
Largest segmentPowder
Fastest growing segmentPills
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationLiquid, Powder, Softgels, Pills
Key market players worldwideGlanbia PLC, Abbott Laboratories, Nestle SA, The Kraft Heinz Co, PepsiCo Inc, Ajinomoto Co Inc, GSK PLC ADR, Herbalife Ltd, WK Kellogg Co, Amway Malaysia Holdings


Other key industry trends

  • In terms of revenue, U.S. accounted for 25.9% of the global weight loss supplements market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. weight loss supplements market is projected to lead the regional market in terms of revenue in 2030.
  • U.S. is the fastest growing regional market in North America and is projected to reach USD 17,973.5 million by 2030.

The U.S. weight loss supplements market is expected to witness significant growth due to the presence of several key supplement providers, such as Nestlé, New Chapter, Inc., and others operating in the country. Furthermore, the players operating in the country offer various types of supplementation products such as multivitamins and botanicals.

Thus, market competition in the country is expected to significantly increase in the near future. Furthermore, growing efforts by leading market players to develop novel health supplements to meet evolving product demand are projected to offer significant growth opportunities for the market.

For instance, in September 2024, Kourtney Kardashian Barker's supplement brand, Lemme, launched Lemme GLP-1 Daily, an all-natural supplement aimed at boosting GLP-1 hormone levels. The innovative capsule is designed to reduce hunger and cravings while supporting healthy weight management. Such initiatives are expected to boost the market over the forecast period.

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Publish Date: Dec 05, 2024

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Weight Loss Supplements Market Companies

NameProfile# EmployeesHQWebsite
Abbott LaboratoriesView profile 114,000100 Abbott Park Road, Abbott Park, IL, United States, 60064-6400www.abbottinvestor.com
Nestle SAView profile 270,000Avenue Nestle 55, Vevey, Switzerland, CH-1800www.nestle.com
GSK PLC ADRView profile 70,200980 Great West Road, Brentford, Middlesex, United Kingdom, TW8 9GSwww.gsk.com
Glanbia PLCView profile 5,534Ring Road, Glanbia House, Kilkenny, Ireland, R95 E866www.glanbia.com
PepsiCo IncView profile 318,000700 Anderson Hill Road, Purchase, NY, United States, 10577www.pepsico.com
Herbalife LtdView profile 9,200Ugland House, South Church Street, P.O. Box 309GT, Grand Cayman, Cayman Islands, KY1-1104www.herbalife.com
WK Kellogg CoView profile 3,150One Kellogg Square, Battle Creek, MI, United States, 49016-3599www.wkkellogg.com
The Kraft Heinz CoView profile 36,000One PPG Place, Pittsburgh, PA, United States, 15222www.kraftheinzcompany.com
Ajinomoto Co IncView profile 43,31815-1, Kyobashi 1-chome, Chuo-ku, Tokyo, Japan, 104-8315www.ajinomoto.co.jp
Amway Malaysia HoldingsView profile -Petaling Jaya, Selangor, Malaysia, Asiawww.amway.my

U.S. Weight Loss Supplements Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Weight Loss Supplements Market Outlook will help companies and investors design strategic landscapes.


Powder was the largest segment with a revenue share of 37.73% in 2024.

Horizon Databook has segmented the U.S. weight loss supplements market based on liquid, powder, softgels, pills covering the revenue growth of each sub-segment from 2018 to 2030.




The U.S. weight loss supplements market is expected to witness significant growth due to the presence of several key supplement providers, such as Nestlé, New Chapter, Inc., and others operating in the country. Furthermore, the players operating in the country offer various types of supplementation products such as multivitamins and botanicals.

Thus, market competition in the country is expected to significantly increase in the near future. Furthermore, growing efforts by leading market players to develop novel health supplements to meet evolving product demand are projected to offer significant growth opportunities for the market.

For instance, in September 2024, Kourtney Kardashian Barker's supplement brand, Lemme, launched Lemme GLP-1 Daily, an all-natural supplement aimed at boosting GLP-1 hormone levels. The innovative capsule is designed to reduce hunger and cravings while supporting healthy weight management. Such initiatives are expected to boost the market over the forecast period.

  • U.S. Weight Loss Supplements Market Type Outlook (Revenue, USD Million , 2018-2030)
    • Liquid
    • Powder
    • Softgels
    • Pills
    • Others
  • U.S. Weight Loss Supplements Market Ingredients Outlook (Revenue, USD Million , 2018-2030)
    • Vitamins & Minerals
    • Natural Extracts/ Botanicals
    • Amino Acids
  • U.S. Weight Loss Supplements Market End User Outlook (Revenue, USD Million , 2018-2030)
    • Under 18 years
    • 18 to 40 years
    • 41 to 50 years
    • Above 50 years
  • U.S. Weight Loss Supplements Market Distribution Channel Outlook (Revenue, USD Million , 2018-2030)
    • Offline Channel
    • Online Channel

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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. Weight Loss Supplements Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into U.S. Weight Loss Supplements Market Outlook from 2018 to 2030, including revenue numbers, major trends, and company profiles.

U.S. Weight Loss Supplements Market, 2018-2030 (US$M)

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US Type - Weight Loss Supplements Market Statistics, 2024 - 2030 (US$M)

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US Type - Weight Loss Supplements Market Statistics, 2024 - 2030 (USD Million)

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