Mobile & Tablets - Programmatic Advertising Market Statistics
The global mobile & tablets programmatic advertising market size was valued at US$ 335.4 billion in 2023 and is estimated to grow at a compound annual growth rate (CAGR) of 22.7% from 2023 to 2030.
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Mobile & tablets - Programmatic advertising market highlights
- The global mobile & tablets segment generated a revenue of USD 335.4 billion in 2023 and is expected to reach USD 1,401.2 billion by 2030.
- The market is expected to grow at a CAGR (2024 - 2030) of 23.3% by 2030.
- In terms of region, North America was the largest revenue generating market in 2023.
- Country-wise, India is expected to register the highest CAGR from 2024 to 2030.
Market summary
| Market revenue in 2023 | USD 335.4 billion |
| Market revenue in 2030 | USD 1,401.2 billion |
| Growth rate | 23.3% (CAGR from 2024 to 2030) |
| Historical data covered | 2017 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD billion |
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