Global Anime Merchandising Market Size & Outlook
Global anime merchandising market, 2018-2030 (US$M)
Related Markets
Global anime merchandising market highlights
- The global anime merchandising market generated a revenue of USD 10,859.4 million in 2024 and is expected to reach USD 18,676.0 million by 2030.
- The market is expected to grow at a CAGR (2025 - 2030) of 9.4% by 2030.
- In terms of segment, figurine accounted for a revenue of USD 4,476.7 million in 2024.
- Books is the most lucrative product segment registering the fastest growth during the forecast period.
- In terms of region, Asia Pacific was the largest revenue generating market in 2024.
- Country-wise, Mexico is expected to register the highest CAGR from 2025 to 2030.
Global data book summary
| Market revenue in 2024 | USD 10,859.4 million |
| Market revenue in 2030 | USD 18,676.0 million |
| Growth rate | 9.4% (CAGR from 2025 to 2030) |
| Largest segment | Figurine |
| Fastest growing segment | Books |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Figurine, Clothing, Books, Board Games and Toys, Posters |
Other key industry trends
- In terms of revenue, the North America accounted for 8.9% of the global anime merchandising market in 2024.
- By country, the Japan is projected to lead the global market in terms of revenue in 2030.
- By country, Mexico is the fastest growing regional market and is projected to reach USD 225.4 million by 2030.
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Anime Merchandising Market Scope
Anime Merchandising Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Stronger | View profile | 1-10 | Luxembourg, Luxembourg, Belgium, Europe | https://stronger.lu |
| Bioworld | View profile | 251-500 | Irving, Texas, United States, North America | http://bioworldcorp.com/ |
| Alter | View profile | 11-50 | New York, New York, United States, North America | http://alter.xyz/ |
| Max Factory | View profile | 101-250 | Milan, Lombardia, Italy, Europe | https://maxfactory.eu/ |
| Atomic Weapons Establishment | View profile | 5001-10000 | Reading, Reading, United Kingdom, Europe | http://www.awe.co.uk/ |
| TMS Entertainment | View profile | - | Nakanoku, Okinawa, Japan, Asia | http://www.tms-e.co.jp |
| Good Smile Company | View profile | 101-250 | Tokyo, Tokyo, Japan, Asia | http://www.goodsmile.info/ |
| Studio Ghibli | View profile | 101-250 | Tokyo, Tokyo, Japan, Asia | http://www.ghibli.jp |
| iMedicom | View profile | 11-50 | Gunpo, Kyonggi-do, South Korea, Asia | https://imedicom.co.kr |
| AMC Networks Inc Class A | View profile | 1900 | 11 Penn Plaza, New York, NY, United States, 10001 | https://www.amcnetworks.com |
| BANDAI NAMCO Holdings Inc | View profile | 20054 | 5-37-8, Shiba, Minato-ku, Tokyo, Japan, 108-0014 | http://www.bandainamco.co.jp |
| Sony Group Corp | View profile | 113000 | 7-1, Konan 1-Chome, Minato-ku, Tokyo, Japan, 108-0075 | https://www.sony.com |
Global anime merchandising market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to anime merchandising market will help companies and investors design strategic landscapes.
Figurine was the largest segment with a revenue share of 41.22% in 2024. Horizon Databook has segmented the Global anime merchandising market based on figurine, clothing, books, board games and toys, posters covering the revenue growth of each sub-segment from 2018 to 2030.
- Global Anime Merchandising Product Outlook (Revenue, USD Million, 2018-2030)
- Figurine
- Clothing
- Books
- Board Games and Toys
- Posters
- Others
- Global Anime Merchandising Distribution Channel Outlook (Revenue, USD Million, 2018-2030)
- Online
- Offline
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Target buyers of Global anime merchandising market databook
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Our clientele includes a mix of anime merchandising market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of global-level data and insights on the Global anime merchandising market , including forecasts for subscribers. This global databook contains high-level insights into Global anime merchandising market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Global anime merchandising market size, by regions, 2018-2030 (US$M)
Top 10 countries: Anime merchandising market size, 2024 (US$M)
Global anime merchandising market share, by product, 2024 & 2030 (%, US$M)
Anime merchandising market: Opportunity assessment by country
Global anime merchandising market, by region, 2024 (US$M)
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