The cake market in the United States is expected to reach a projected revenue of US$ 13,245.8 million by 2030. A compound annual growth rate of 1.8% is expected of the United States cake market from 2023 to 2030.
The U.S. cake market generated a revenue of USD 11,524.2 million in 2022 and is expected to reach USD 13,245.8 million by 2030.
The U.S. market is expected to grow at a CAGR of 1.8% from 2023 to 2030.
In terms of segment, dessert cakes was the largest revenue generating product in 2022.
Cupcakes is the most lucrative product segment registering the fastest growth during the forecast period.
Cake market data book summary
Market revenue in 2022
USD 11,524.2 million
Market revenue in 2030
USD 13,245.8 million
Growth rate
1.8% (CAGR from 2022 to 2030)
Largest segment
Dessert cakes
Fastest growing segment
Cupcakes
Historical data
2018 - 2021
Base year
2022
Forecast period
2023 - 2030
Quantitative units
Revenue in USD million
Market segmentation
Cupcakes, Sponge Cakes, Dessert Cakes
Key market players worldwide
Campbell Soup Company, Grupo Bimbo SAB de CV ADR, Britannia Bulk Holdings Inc, JM Smucker Co, McKee Foods Corporation, Balconi, Monginis, Bake'n Joy Foods
Other key industry trends
In terms of revenue, U.S. accounted for 18.0% of the global cake market in 2022.
Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
In North America, U.S. cake market is projected to lead the regional market in terms of revenue in 2030.
Mexico is the fastest growing regional market in North America and is projected to reach USD 2,352.8 million by 2030.
Global food manufacturers are strategically entering the U.S. market to meet the consumer demand for high-quality sweets and convenient snacking options. They are achieving this by establishing bakery sections within prominent retailers such as Target and Walmart, aiming to cater to the preferences of American consumers for premium baked goods and easily accessible snack formats.
In May 2022, Premier Foods, a U.K.-based food manufacturing company, introduced its baked treats brand, Mr Kipling, to the U.S. for the first time. Mr Kipling's cakes are available in vanilla, lemon, chocolate, and salted caramel flavors in the bakery section of 219 Target stores across the U.S.
American specialty cake companies often partner with specially baked food delights like cookies, chocolates, and biscuits to launch specialized recipes to broaden their offerings in the competitive bakery industry.
Such specialized offerings will strengthen the demand for flavorful baked products like cookie cakes across the U.S. In February 2023, Nothing Bundt Cakes, a Dallas-based specialty cake company, partnered with OREO to launch the ‘Nothing Bundt Cakes OREO Cookies & Cream Bundt Cake.' The limited-time flavor comes in miniature Bundtlets and larger 8-10 inch Bundt Cakes and is available across Nothing Bundt Cakes retailers across the U.S.
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Cake Market Outlook will help companies and investors design strategic landscapes.
Dessert Cakes was the largest segment with a revenue share of 48.47% in 2022.
Horizon Databook has segmented the U.S. cake market based on cupcakes, sponge cakes, dessert cakes covering the revenue growth of each sub-segment from 2018 to 2030.
Global food manufacturers are strategically entering the U.S. market to meet the consumer demand for high-quality sweets and convenient snacking options. They are achieving this by establishing bakery sections within prominent retailers such as Target and Walmart, aiming to cater to the preferences of American consumers for premium baked goods and easily accessible snack formats.
In May 2022, Premier Foods, a U.K.-based food manufacturing company, introduced its baked treats brand, Mr Kipling, to the U.S. for the first time. Mr Kipling's cakes are available in vanilla, lemon, chocolate, and salted caramel flavors in the bakery section of 219 Target stores across the U.S.
American specialty cake companies often partner with specially baked food delights like cookies, chocolates, and biscuits to launch specialized recipes to broaden their offerings in the competitive bakery industry.
Such specialized offerings will strengthen the demand for flavorful baked products like cookie cakes across the U.S. In February 2023, Nothing Bundt Cakes, a Dallas-based specialty cake company, partnered with OREO to launch the ‘Nothing Bundt Cakes OREO Cookies & Cream Bundt Cake.' The limited-time flavor comes in miniature Bundtlets and larger 8-10 inch Bundt Cakes and is available across Nothing Bundt Cakes retailers across the U.S.
U.S. Cake Market Product Outlook (Revenue, USD Million , 2018-2030)
Cupcakes
Sponge Cakes
Dessert Cakes
Others
U.S. Cake Market Distribution Channel Outlook (Revenue, USD Million , 2018-2030)
Foodservice
Retail
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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. Cake Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into U.S. Cake Market Outlook from 2018 to 2030, including revenue numbers, major trends, and company profiles.