North America Hair And Scalp Care Market, 2026-2033
Global Market
Related Markets
North America hair and scalp care market highlights
- The North America hair and scalp care market generated a revenue of USD 16,871.0 million in 2025.
- The market is expected to grow at a CAGR of 6.2% from 2026 to 2033.
- In terms of segment, shampoo was the largest revenue generating product in 2025.
- Hair Serums is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, Canada is expected to register the highest CAGR from 2026 to 2033.
North America data book summary
| Market revenue in 2025 | USD 16,871.0 million |
| Market revenue in 2033 | USD 27,081.7 million |
| Growth rate | 6.2% (CAGR from 2026 to 2033) |
| Largest segment | Shampoo |
| Fastest growing segment | Hair Serums |
| Historical data covered | 2021 - 2024 |
| Base year for estimation | 2025 |
| Forecast period covered | 2026 - 2033 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Shampoo, Conditioner, Hair Oils, Hair Serums, Masks and Treatments |
| Key market players worldwide | L'Oreal SA, Johnson & Johnson Services, Inc., Beiersdorf AG, Procter & Gamble Co, Unilever, AMOREPACIFIC, The Estee Lauder Companies Inc Class A, Kanebo Cosmetics Inc., Shiseido |
Other key industry trends
- In terms of revenue, North America region accounted for 19.1% of the global hair and scalp care market in 2025.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2033.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 58,225.6 million by 2033.
North America hair and scalp care industry held a considerable share in 2024. The region’s well-established distribution networks and the presence of key market players contribute to its significant market share.
Furthermore, high consumer awareness regarding hair and scalp health, widespread availability of advanced hair care products, and a strong emphasis on personal grooming are expected to drive market growth.
In March 2024, Dove launched the Dove Scalp + Hair Therapy Collection, a premium range of six products designed to treat scalp health, promoting visibly thicker, stronger, and fuller hair. Developed with dermatologists and backed by 65 years of Dove science, the collection offers affordable, accessible, and clinically proven scalp and hair care results.
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Publish Date: Jun 05, 2026
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Hair And Scalp Care Market
Hair And Scalp Care Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Procter & Gamble Co | View profile | 107,000 | One Procter and Gamble Plaza, Cincinnati, OH, United States, 45202 | www.pginvestor.com |
| Beiersdorf AG | View profile | 21,958 | Unnastrasse 48, Hamburg, Germany, 22529 | www.beiersdorf.com |
| L'Oreal SA | View profile | 94,605 | 41, Rue Martre, Clichy Cedex, Paris, France, 92117 | www.loreal.com |
| The Estee Lauder Companies Inc Class A | View profile | 62,000 | 767 Fifth Avenue, New York, NY, United States, 10153 | www.elcompanies.com |
| AMOREPACIFIC | View profile | 1001-5000 | Yongsan, Seoul-t'ukpyolsi, South Korea, Asia | www.amorepacific.com |
| Shiseido | View profile | 10001+ | Tokyo, Tokyo, Japan, Asia | www.shiseido.com/ |
| Johnson & Johnson Services, Inc. | View profile | - | - | - |
| Unilever | View profile | - | - | - |
| Kanebo Cosmetics Inc. | View profile | 1001-5000 | Chuo, Hokkaido, Japan, Asia | www.kanebo-cosmetics.co.jp/ |
North America Hair And Scalp Care Market
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Hair And Scalp Care Market will help companies and investors design strategic landscapes.
Shampoo was the largest segment with a revenue share of 40.02% in 2025.
Horizon Databook has segmented the North America hair and scalp care market based on shampoo, conditioner, hair oils, hair serums, masks and treatments covering the revenue growth of each sub-segment from 2021 to 2033.
North America hair and scalp care industry held a considerable share in 2024. The region’s well-established distribution networks and the presence of key market players contribute to its significant market share.
Furthermore, high consumer awareness regarding hair and scalp health, widespread availability of advanced hair care products, and a strong emphasis on personal grooming are expected to drive market growth.
In March 2024, Dove launched the Dove Scalp + Hair Therapy Collection, a premium range of six products designed to treat scalp health, promoting visibly thicker, stronger, and fuller hair. Developed with dermatologists and backed by 65 years of Dove science, the collection offers affordable, accessible, and clinically proven scalp and hair care results.
- North America Hair And Scalp Care Market Product Outlook (Revenue, USD Million , 2021-2033)
- Shampoo
- Conditioner
- Hair Oils
- Hair Serums
- Masks and Treatments
- Others
- North America Hair And Scalp Care Market Concern Outlook (Revenue, USD Million , 2021-2033)
- Oily and Greasy Scalp
- Dandruff and Flaky Scalp
- Dry and Damaged Hair
- Sensitive and Irritated Scalp
- Hair Loss and Thinning
- Glossy Hair/Antidullness
- Others
- North America Hair And Scalp Care Market Hair Outlook (Revenue, USD Million , 2021-2033)
- Straight
- Wavy
- Curly
- Coily
- North America Hair And Scalp Care Market Price Tiers Outlook (Revenue, USD Million , 2021-2033)
- Mass
- Mid-Tier
- Premium
- North America Hair And Scalp Care Market End Use Outlook (Revenue, USD Million , 2021-2033)
- Women
- Men
- North America Hair And Scalp Care Market Distribution Channel Outlook (Revenue, USD Million , 2021-2033)
- Supermarkets and Hypermarkets
- Specialty Beauty Stores
- Pharmacies and Drugstores
- Online/E-commerce
- Others
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America Hair And Scalp Care Market, including forecasts for subscribers. This continent databook contains high-level insights into North America Hair And Scalp Care Market from 2021 to 2033, including revenue numbers, major trends, and company profiles.
North America Hair And Scalp Care Market, 2021-2033 (US$M)
North America Product - Hair And Scalp Care Market, 2025 - 2033 (US$M)
