U.S. Hair Dryer Market Size & Outlook, 2026-2033

The hair dryer market in the United States is expected to reach a projected revenue of US$ 3,880.8 million by 2033. A compound annual growth rate of 7.3% is expected of the United States hair dryer market from 2026 to 2033.
Revenue, 2025 (US$M)
$2,276.6
Forecast, 2033 (US$M)
$3,880.8
CAGR, 2026 - 2033
7.3%
Report Coverage
U.S.

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U.S. hair dryer market, 2021-2033 (US$M)

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U.S. hair dryer market highlights

  • The U.S. hair dryer market generated a revenue of USD 2,276.6 million in 2025 and is expected to reach USD 3,880.8 million by 2033.
  • The U.S. market is expected to grow at a CAGR of 7.3% from 2026 to 2033.
  • In terms of segment, corded was the largest revenue generating product in 2025.
  • Cordless is the most lucrative product segment registering the fastest growth during the forecast period.


Hair dryer market data book summary

Market revenue in 2025USD 2,276.6 million
Market revenue in 2033USD 3,880.8 million
Growth rate7.3% (CAGR from 2026 to 2033)
Largest segmentCorded
Fastest growing segmentCordless
Historical data2021 - 2024
Base year2025
Forecast period2026 - 2033
Quantitative unitsRevenue in USD million
Market segmentationCorded, Cordless
Key market players worldwideConair, Panasonic Holdings Corp, Koninklijke Philips NV, Dyson, Spectrum Brands Holdings Inc, Revlon, Procter & Gamble Co, GHD, TESCOM, InStyler Brands


Other key industry trends

  • In terms of revenue, U.S. accounted for 24.0% of the global hair dryer market in 2025.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2033.
  • In North America, U.S. hair dryer market is projected to lead the regional market in terms of revenue in 2033.
  • Canada is the fastest growing regional market in North America and is projected to reach USD 576.4 million by 2033.

Corded was the largest segment with a revenue share of 86.43% in 2025. Horizon Databook has segmented the U.S. hair dryer market based on corded, cordless covering the revenue growth of each sub-segment from 2021 to 2033.


The U.S. dominates the North American hair dryer market and accounted for 73.8% of the revenue in 2021. Hair dryers are a commonly used personal care appliance in households across the U.S. As consumers in the country have a higher disposable income.

A larger share of the population uses hair dryers, contributing to the dominant market share. A growing section of the population is becoming more attentive toward grooming and personal care and this often results in the demand for high-end and premium products. 

In response, an increasing number of companies both domestic and international are looking to cater to this demand. For instance, in July 2020, Chinese smart home appliances company Tineco launched a smart hair dryer called MODA ONE in the U.S. market.

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Hair Dryer Market Companies

Name Profile # Employees HQ Website
InStyler Brands View profile 11-50 Culver City, California, United States, North America https://instyler.com
TESCOM View profile 101-250 Hyderabad, Andhra Pradesh, India, Asia https://tescom.co.in/
GHD View profile 501-1000 Leeds, Leeds, United Kingdom, Europe https://www.ghdhair.com/
Revlon View profile 1001-5000 New York, New York, United States, North America https://www.revlonanz.com
Dyson View profile 5001-10000 Malmesbury, Wiltshire, United Kingdom, Europe http://www.dyson.com
Conair View profile 1001-5000 Glendale, Arizona, United States, North America http://www.conair.com/
Spectrum Brands Holdings Inc View profile 3100 3001 Deming Way, Middleton, WI, United States, 53562 https://www.spectrumbrands.com
Panasonic Holdings Corp View profile 230025 1006, Oaza Kadoma, Kadoma-shi, Osaka, Japan, 571-8501 https://holdings.panasonic
Procter & Gamble Co View profile 107000 One Procter and Gamble Plaza, Cincinnati, OH, United States, 45202 https://www.pginvestor.com
Koninklijke Philips NV View profile 73712 Philips Center, Amstelplein 2, Amsterdam, Netherlands, 1096 BC https://www.philips.com

U.S. hair dryer market size, by product, 2021-2033 (US$M)

U.S. Hair Dryer Market Outlook Share, 2025 & 2033 (US$M)

U.S. hair dryer market size, by product, 2021-2033 (US$M)

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