Middle East & Africa Immersive Technology Market Size & Outlook
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MEA immersive technology market highlights
- The MEA immersive technology market generated a revenue of USD 1,011.3 million in 2023.
- The market is expected to grow at a CAGR of 26.7% from 2024 to 2030.
- In terms of segment, hardware was the largest revenue generating component in 2023.
- Software/Platform is the most lucrative component segment registering the fastest growth during the forecast period.
- Country-wise, South Africa is expected to register the highest CAGR from 2024 to 2030.
MEA data book summary
| Market revenue in 2023 | USD 1,011.3 million |
| Market revenue in 2030 | USD 5,297.1 million |
| Growth rate | 26.7% (CAGR from 2023 to 2030) |
| Largest segment | Hardware |
| Fastest growing segment | Software/Platform |
| Historical data covered | 2018 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Hardware, Software/Platform, Services |
| Key market players worldwide | Barco NV, Alphabet Inc Class A, HTC Corp DR, International Business Machines Corp, Magic Leap, Meta Platforms Inc Class A, Microsoft Corp, Samsung Electronics Co Ltd, Sony Group Corp, Compass Inc Class A, EON Reality, Leap Motion |
Other key industry trends
- In terms of revenue, MEA region accounted for 3.0% of the global immersive technology market in 2023.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Europe is the fastest growing regional market and is projected to reach USD 40,972.1 million by 2030.
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Immersive Technology Market Scope
Immersive Technology Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Leap Motion | View profile | 51-100 | San Francisco, California, United States, North America | http://www.leapmotion.com |
| EON Reality | View profile | 101-250 | Irvine, California, United States, North America | http://www.eonreality.com |
| Compass Inc Class A | View profile | 2549 | 110 Fifth Avenue,, 4th Floor, New York, NY, United States, 10011 | https://www.compass.com |
| Barco NV | View profile | 3360 | 35 President Kennedypark, Kortrijk, Belgium, 8500 | https://www.barco.com |
| Magic Leap | View profile | 1001-5000 | Plantation, Florida, United States, North America | http://magicleap.com |
| HTC Corp DR | View profile | 17575 | No. 23, Xinghua Road, Taoyuan District, Taoyuan, Taiwan, 330 | https://www.htc.com |
| Meta Platforms Inc Class A | View profile | 69329 | 1 Meta Way, Menlo Park, CA, United States, 94025 | https://about.meta.com |
| Samsung Electronics Co Ltd | View profile | 124804 | 129, Samsung-ro, Yeongtong-gu, Gyeonggi-do, Suwon-si, Korea, Republic of, 443-742 | https://www.samsung.com |
| Alphabet Inc Class A | View profile | 180895 | 1600 Amphitheatre Parkway, Mountain View, CA, United States, 94043 | https://www.abc.xyz |
| Sony Group Corp | View profile | 113000 | 7-1, Konan 1-Chome, Minato-ku, Tokyo, Japan, 108-0075 | https://www.sony.com |
| Microsoft Corp | View profile | 221000 | One Microsoft Way, Redmond, WA, United States, 98052-6399 | https://www.microsoft.com |
| International Business Machines Corp | View profile | 282200 | One New Orchard Road, Armonk, NY, United States, 10504 | http://www.ibm.com |
Middle East & Africa immersive technology market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to immersive technology market will help companies and investors design strategic landscapes.
Hardware was the largest segment with a revenue share of 48.45% in 2024. Horizon Databook has segmented the Middle East & Africa immersive technology market based on hardware, software/platform, services covering the revenue growth of each sub-segment from 2018 to 2030.
The regional growth is driven by a combination of factors including government initiatives aimed at diversifying economies through technology adoption and increasing investment in smart city projects. Additionally, there is a rising demand for immersive training solutions in industries such as healthcare and defense, which are leveraging VR and AR to enhance learning outcomes. These factors are expected to drive the market growth in the coming years.
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Target buyers of Middle East & Africa immersive technology market databook
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Our clientele includes a mix of immersive technology market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa immersive technology market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa immersive technology market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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MEA immersive technology market size, by country, 2018-2030 (US$M)
Middle East & Africa Immersive Technology Market Outlook Share, 2024 & 2030 (US$M)
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