North America Lottery Market Size & Outlook, 2026-2033
The lottery market in North America is expected to reach a projected revenue of US$ 137,747.6 million by 2033. A compound annual growth rate of 4.8% is expected of North America lottery market from 2026 to 2033.
The North America lottery market generated a revenue of USD 94,914.5 million in 2025.
The market is expected to grow at a CAGR of 4.8% from 2026 to 2033.
In terms of segment, instant games was the largest revenue generating category in 2025.
Sports game is the most lucrative category segment registering the fastest growth during the forecast period.
Country-wise, Canada is expected to register the highest CAGR from 2026 to 2033.
North America data book summary
Market revenue in 2025
USD 94,914.5 million
Market revenue in 2033
USD 137,747.6 million
Growth rate
4.8% (CAGR from 2026 to 2033)
Largest segment
Instant games
Fastest growing segment
Sports game
Historical data covered
2021 - 2024
Base year for estimation
2025
Forecast period covered
2026 - 2033
Quantitative units
Revenue in USD million
Market segmentation
Draw based games, Instant games, Sports game
Key market players worldwide
International Game Technology PLC, Scientific Games - The Lottery Business, Lottomatica Group SpA, Camelot Group, Chinese Welfare Services of SA, China Sports Lottery Technology Group, Hong Kong Jockey Club, Florida Lottery, OLG, Mizuho Bank, Intralot, BCLC
Other key industry trends
In terms of revenue, North America region accounted for 25.4% of the global lottery market in 2025.
Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2033.
Europe is the fastest growing regional market and is projected to reach USD 213,684.8 million by 2033.
The region has seen a shift towards online lottery platforms, which has increased its penetration. This growth is largely attributed to the rising penetration of the internet and the widespread adoption of smartphones, which have made it more convenient for consumers to participate in lottery games digitally.
The introduction of new games and formats that cater to diverse consumer preferences has fueled market growth. Lottery operators continually innovate to keep players engaged, with various game formats emerging alongside traditional draw-based games. Instant-win scratch-off tickets and interactive games are becoming increasingly popular, contributing to overall market expansion.
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Lottery Market Outlook will help companies and investors design strategic landscapes.
Instant Games was the largest segment with a revenue share of 52.91% in 2025.
Horizon Databook has segmented the North America lottery market based on draw based games, instant games, sports game covering the revenue growth of each sub-segment from 2021 to 2033.
The region has seen a shift towards online lottery platforms, which has increased its penetration. This growth is largely attributed to the rising penetration of the internet and the widespread adoption of smartphones, which have made it more convenient for consumers to participate in lottery games digitally.
The introduction of new games and formats that cater to diverse consumer preferences has fueled market growth. Lottery operators continually innovate to keep players engaged, with various game formats emerging alongside traditional draw-based games. Instant-win scratch-off tickets and interactive games are becoming increasingly popular, contributing to overall market expansion.
North America Lottery Market Category Outlook (Revenue, USD Million , 2021-2033)
Draw based games
Instant games
Sports game
North America Lottery Market Application Outlook (Revenue, USD Million , 2021-2033)
Offline
Online
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America Lottery Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into North America Lottery Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.