U.S. Manga Market Size & Outlook, 2024-2030

The manga market in the United States is expected to reach a projected revenue of US$ 3,733.9 million by 2030. A compound annual growth rate of 24% is expected of the United States manga market from 2025 to 2030.
Revenue, 2024 (US$M)
$1,057.6
Forecast, 2030 (US$M)
$3,733.9
CAGR, 2025 - 2030
24%
Report Coverage
U.S.

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U.S. manga market, 2018-2030 (US$M)

U.S. manga market, 2018-2030 (US$M)

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U.S. manga market highlights

  • The U.S. manga market generated a revenue of USD 1,057.6 million in 2024 and is expected to reach USD 3,733.9 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 24% from 2025 to 2030.
  • In terms of segment, digital was the largest revenue generating content type in 2024.
  • Digital is the most lucrative content type segment registering the fastest growth during the forecast period.


Manga market data book summary

Market revenue in 2024USD 1,057.6 million
Market revenue in 2030USD 3,733.9 million
Growth rate24% (CAGR from 2025 to 2030)
Largest segmentDigital
Fastest growing segmentDigital
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationPrinted, Digital
Key market players worldwideAkita Shoten, Bilibili Inc ADR, Bungeishunju, Good Smile Company, Houbunsha, Kadokawa Corp, Kodansha, Media Do Co Ltd, 7Seas Entertainment, Shogakukan, Shueisha, Viz Comic, Yen Press


Other key industry trends

  • In terms of revenue, U.S. accounted for 6.8% of the global manga market in 2024.
  • Country-wise, Japan is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. manga market is projected to lead the regional market in terms of revenue in 2030.
  • U.S. is the fastest growing regional market in North America and is projected to reach USD 3,733.9 million by 2030.

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Manga Market Companies

Name Profile # Employees HQ Website
Viz Comic View profile - Ealing, Ealing, United Kingdom, Europe https://viz.co.uk/
Yen Press View profile 11-50 New York, New York, United States, North America https://yenpress.com/
Shueisha View profile 501-1000 Tokyo, Tokyo, Japan, Asia https://www.shueisha.co.jp/
Shogakukan View profile 501-1000 Tokyo, Tokyo, Japan, Asia https://www.shogakukan.co.jp/
7Seas Entertainment View profile 51-100 Hyderabad, Andhra Pradesh, India, Asia http://www.7seasent.com
Kodansha View profile 501-1000 Tokyo, Tokyo, Japan, Asia http://www.kodansha.co.jp/
Houbunsha View profile - Tokyo, Tokyo, Japan, Asia https://houbunsha.co.jp/
Bungeishunju View profile 251-500 Tokyo, Tokyo, Japan, Asia https://www.bunshun.co.jp/
Akita Shoten View profile 101-250 Tokyo, Tokyo, Japan, Asia https://www.akitashoten.co.jp/
Media Do Co Ltd View profile 696 1-1-1 Hitotsubashi Chiyoda-ku, 5th Floor, Palaceside Building, Tokyo, Japan, 100-0003 http://www.mediado.jp
Kadokawa Corp View profile 8488 2-13-3 Fujimi, Chiyoda-ku, Tokyo, Japan, 102-8177 https://www.kadokawa.co.jp
Bilibili Inc ADR View profile 8801 No. 485 Zhengli Road, Building 3, Guozheng Center, Yangpu District, Shanghai, China, People's Republic of, 200433 https://www.bilibili.com
Good Smile Company View profile 101-250 Tokyo, Tokyo, Japan, Asia http://www.goodsmile.info/

U.S. manga market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to manga market will help companies and investors design strategic landscapes.


Digital was the largest segment with a revenue share of 96.88% in 2024. Horizon Databook has segmented the U.S. manga market based on printed, digital covering the revenue growth of each sub-segment from 2018 to 2030.


The manga market in U.S. is expected to grow at a CAGR of 22.7% owing to strong presence of comic bookstores contributing to heightened product sales in the country. The demand for manga has been high in the U.S. over the years, leading to a considerable rise in the manga licensing publishers and production of comics.

An example of manga licensing publishers in America is the massive anime company Funimation. This company specializes in the dubbing and distribution of Japanese animations. Moreover, the increasing number of anime conventions, attracting a large fanbase across the country is favoring the growth of U.S. manga market further.

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Target buyers of U.S. manga market databook

  • Our clientele includes a mix of manga market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the U.S. manga market , including forecasts for subscribers. This country databook contains high-level insights into U.S. manga market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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US Content Type - Manga Market size, 2024 - 2030 (US$M)

U.S. Manga Market Outlook Share, 2024 & 2030 (US$M)

US Content Type - Manga Market size, 2024 - 2030 (US$M)

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