North America Metaverse Market Size & Outlook, 2025-2030
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North America metaverse market highlights
- The North America metaverse market generated a revenue of USD 45,162.0 million in 2024.
- The market is expected to grow at a CAGR of 41% from 2025 to 2030.
- In terms of segment, software was the largest revenue generating product in 2024.
- Services is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, Canada is expected to register the highest CAGR from 2025 to 2030.
North America data book summary
| Market revenue in 2024 | USD 45,162.0 million |
| Market revenue in 2030 | USD 355,523.7 million |
| Growth rate | 41% (CAGR from 2025 to 2030) |
| Largest segment | Software |
| Fastest growing segment | Services |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Infrastructure, Hardware, Software, Services |
| Key market players worldwide | Meta Platforms Inc Class A, Tencent Holdings Ltd, NetEase Inc ADR, NVIDIA Corp, Epic Corp, Roblox Corp Ordinary Shares - Class A, Nextech3d AI Corp Ordinary Shares - New Shares, Grayscale Decentraland Trust (MANA), Microsoft Corp, Antier Solutions Pvt Ltd, ByteDance, Unity Technologies, Lilith Games, The Sandbox, Active Theory |
Other key industry trends
- In terms of revenue, North America region accounted for 42.8% of the global metaverse market in 2024.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 295,489.3 million by 2030.
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Metaverse Market Scope
Metaverse Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Active Theory | View profile | 11-50 | Venice, California, United States, North America | https://activetheory.net/home |
| Lilith Games | View profile | 501-1000 | Jiading, Shanghai, China, Asia | https://www.lilith.sh |
| Unity Technologies | View profile | 5001-10000 | San Francisco, California, United States, North America | https://unity.com/ |
| ByteDance | View profile | 10001+ | Beijing, Beijing, China, Asia | http://bytedance.com |
| Nextech3d AI Corp Ordinary Shares - New Shares | View profile | 172 | Toronto Rpo Royal Bank Plaza, Po Box 64039, Toronto, ON, Canada, M5J 2T6 | https://www.nextechar.com |
| NetEase Inc ADR | View profile | 29128 | No. 599 Wangshang Road, NetEase Building, Binjiang District, Hangzhou, China, People's Republic of, 310052 | https://ir.netease.com |
| The Sandbox | View profile | 101-250 | San Francisco, California, United States, North America | https://www.sandbox.game |
| Antier Solutions Pvt Ltd | View profile | 501-1000 | Nottingham, Nottingham, United Kingdom, Europe | https://antiersolutions.com/ |
| Grayscale Decentraland Trust (MANA) | View profile | - | - | - |
| Roblox Corp Ordinary Shares - Class A | View profile | 2457 | 970 Park Place, San Mateo, CA, United States, 94403 | https://www.corp.roblox.com |
| Meta Platforms Inc Class A | View profile | 69329 | 1 Meta Way, Menlo Park, CA, United States, 94025 | https://about.meta.com |
| Tencent Holdings Ltd | View profile | 104787 | No. 33 Haitian 2nd Road, Tencent Binhai Towers, Nanshan District, Shenzhen, China, People's Republic of, 518054 | http://www.tencent.com |
| NVIDIA Corp | View profile | 29600 | 2788 San Tomas Expressway, Santa Clara, CA, United States, 95051 | https://www.nvidia.com |
| Microsoft Corp | View profile | 221000 | One Microsoft Way, Redmond, WA, United States, 98052-6399 | https://www.microsoft.com |
| Epic Corp | View profile | 2 | PO Box 11147, Newport Beach, CA, United States, 92658 |
North America metaverse market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to metaverse market will help companies and investors design strategic landscapes.
Software was the largest segment with a revenue share of 40.36% in 2024. Horizon Databook has segmented the North America metaverse market based on infrastructure, hardware, software, services covering the revenue growth of each sub-segment from 2018 to 2030.
The North American metaverse market is competitive due to multiple augmented reality (AR) device and solution providers, such as PTC, Magic Leap, Inc., Microsoft Corporation, and Google LLC. North America strongly demands VR in business, sports, and entertainment.
Meanwhile, several companies, including Apple Inc., Google LLC, Microsoft Corporation, and Meta, are making significant advancements in extended reality (xR), bolstering the metaverse market.
Furthermore, the region's metaverse market is driven by the government's support and ambition to leverage the metaverse's potential to improve the effectiveness and standard of public services and strengthen cooperation between regional and federal government agencies.
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Our clientele includes a mix of metaverse market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America metaverse market , including forecasts for subscribers. This continent databook contains high-level insights into North America metaverse market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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North America metaverse market size, by country, 2018-2030 (US$M)
North America Metaverse Market Outlook Share, 2024 & 2030 (US$M)
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