U.S. Metaverse Market Size & Outlook, 2025-2030
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U.S. metaverse market highlights
- The U.S. metaverse market generated a revenue of USD 34,288.1 million in 2024 and is expected to reach USD 253,772.9 million by 2030.
- The U.S. market is expected to grow at a CAGR of 39.6% from 2025 to 2030.
- In terms of segment, software was the largest revenue generating product in 2024.
- Services is the most lucrative product segment registering the fastest growth during the forecast period.
Metaverse market data book summary
| Market revenue in 2024 | USD 34,288.1 million |
| Market revenue in 2030 | USD 253,772.9 million |
| Growth rate | 39.6% (CAGR from 2025 to 2030) |
| Largest segment | Software |
| Fastest growing segment | Services |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Infrastructure, Hardware, Software, Services |
| Key market players worldwide | Meta Platforms Inc Class A, Tencent Holdings Ltd, NetEase Inc ADR, NVIDIA Corp, Epic Corp, Roblox Corp Ordinary Shares - Class A, Nextech3d AI Corp Ordinary Shares - New Shares, Grayscale Decentraland Trust (MANA), Microsoft Corp, Antier Solutions Pvt Ltd, ByteDance, Unity Technologies, Lilith Games, The Sandbox, Active Theory |
Other key industry trends
- In terms of revenue, U.S. accounted for 32.5% of the global metaverse market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In North America, U.S. metaverse market is projected to lead the regional market in terms of revenue in 2030.
- Canada is the fastest growing regional market in North America and is projected to reach USD 95,102.6 million by 2030.
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Metaverse Market Scope
Metaverse Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Active Theory | View profile | 11-50 | Venice, California, United States, North America | https://activetheory.net/home |
| Lilith Games | View profile | 501-1000 | Jiading, Shanghai, China, Asia | https://www.lilith.sh |
| Unity Technologies | View profile | 5001-10000 | San Francisco, California, United States, North America | https://unity.com/ |
| ByteDance | View profile | 10001+ | Beijing, Beijing, China, Asia | http://bytedance.com |
| Nextech3d AI Corp Ordinary Shares - New Shares | View profile | 172 | Toronto Rpo Royal Bank Plaza, Po Box 64039, Toronto, ON, Canada, M5J 2T6 | https://www.nextechar.com |
| NetEase Inc ADR | View profile | 29128 | No. 599 Wangshang Road, NetEase Building, Binjiang District, Hangzhou, China, People's Republic of, 310052 | https://ir.netease.com |
| The Sandbox | View profile | 101-250 | San Francisco, California, United States, North America | https://www.sandbox.game |
| Antier Solutions Pvt Ltd | View profile | 501-1000 | Nottingham, Nottingham, United Kingdom, Europe | https://antiersolutions.com/ |
| Grayscale Decentraland Trust (MANA) | View profile | - | - | - |
| Roblox Corp Ordinary Shares - Class A | View profile | 2457 | 970 Park Place, San Mateo, CA, United States, 94403 | https://www.corp.roblox.com |
| Meta Platforms Inc Class A | View profile | 69329 | 1 Meta Way, Menlo Park, CA, United States, 94025 | https://about.meta.com |
| Tencent Holdings Ltd | View profile | 104787 | No. 33 Haitian 2nd Road, Tencent Binhai Towers, Nanshan District, Shenzhen, China, People's Republic of, 518054 | http://www.tencent.com |
| NVIDIA Corp | View profile | 29600 | 2788 San Tomas Expressway, Santa Clara, CA, United States, 95051 | https://www.nvidia.com |
| Microsoft Corp | View profile | 221000 | One Microsoft Way, Redmond, WA, United States, 98052-6399 | https://www.microsoft.com |
| Epic Corp | View profile | 2 | PO Box 11147, Newport Beach, CA, United States, 92658 |
U.S. metaverse market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to metaverse market will help companies and investors design strategic landscapes.
Software was the largest segment with a revenue share of 39.85% in 2024. Horizon Databook has segmented the U.S. metaverse market based on infrastructure, hardware, software, services covering the revenue growth of each sub-segment from 2018 to 2030.
The U.S. is likely to play a significant role in developing the metaverse, given its position as a global leader in technology and innovation. The U.S. government has already shown interest in the potential of the metaverse and has established initiatives to explore its potential applications.
It is likely that the U.S. will continue to be a key player in the development of the metaverse and that the technology will significantly impact the U.S. economy and society as a whole. The primary technologies used for the metaverse are virtual and augmented reality.
The United States Air Force (USAF) has already begun investing in technologies like the metaverse. In August 2021, Red 6, a developer of Airborne Tactical Augmented Reality System (ATARS), announced received a contract from the U.S. Air Force for an augmented reality system worth up to USD 70 million.
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Our clientele includes a mix of metaverse market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. metaverse market , including forecasts for subscribers. This country databook contains high-level insights into U.S. metaverse market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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US Application - Metaverse Market size, 2024 - 2030 (US$M)
U.S. Metaverse Market Outlook Share, 2024 & 2030 (US$M)
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