Brazil Nail Polish Market Size & Outlook, 2023-2030
Related Markets
Brazil nail polish market highlights
- The Brazil nail polish market generated a revenue of USD 352.5 million in 2023 and is expected to reach USD 509.9 million by 2030.
- The Brazil market is expected to grow at a CAGR of 5.4% from 2024 to 2030.
- In terms of segment, regular nail polish (standard/traditional) was the largest revenue generating type in 2023.
- UV Gel Nail Polish is the most lucrative type segment registering the fastest growth during the forecast period.
Nail polish market data book summary
| Market revenue in 2023 | USD 352.5 million |
| Market revenue in 2030 | USD 509.9 million |
| Growth rate | 5.4% (CAGR from 2023 to 2030) |
| Largest segment | Regular nail polish (standard/traditional) |
| Fastest growing segment | UV Gel Nail Polish |
| Historical data | 2017 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Regular Nail Polish (Standard/Traditional), UV Gel Nail Polish, Dip Powder, Acrylic, Polygel, Others (Matte, Metallic, etc.) |
| Key market players worldwide | Coty Inc Class A, L'Oreal SA, Revlon, The Estee Lauder Companies Inc Class A, Shiseido Co Ltd, Unilever PLC, Art of Beauty, butter LONDON |
Other key industry trends
- In terms of revenue, Brazil accounted for 2.2% of the global nail polish market in 2023.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Latin America, Brazil nail polish market is projected to lead the regional market in terms of revenue in 2030.
- Brazil is the fastest growing regional market in Latin America and is projected to reach USD 509.9 million by 2030.
Regular nail polish (standard/traditional) was the largest segment with a revenue share of 50.24% in 2023. Horizon Databook has segmented the Brazil nail polish market based on regular nail polish (standard/traditional), uv gel nail polish, dip powder, acrylic, polygel, others (matte, metallic, etc.) covering the revenue growth of each sub-segment from 2017 to 2030.
Brazil is a significant consumer of nail polishes. Despite the economic challenges in Brazil, consumers are looking for premium nail polish options. The Brazilian beauty market has experienced a shift towards increased regulation and a growing demand for higher-quality products, which has led to the focus on creative and innovative nail polish offerings.
Fiabila, a French nail polish specialist and supplier, offers exclusive nail polishes in the Brazilian market. The company has invested significantly in a fully operational production site in Brazil during 2011-2016.
Such international brands are aiming to provide the Brazilian market with internationally acclaimed high-quality production with exclusive innovations. These manufacturers aim to cater to the demand for quality and variety in the nail polish market in Brazil.
No credit card required*
Horizon in a snapshot
- 30K+ Global Market Reports
- 120K+ Country Reports
- 1.2M+ Market Statistics
- 200K+ Company Profiles
- Industry insights and more
Nail Polish Market Scope
Nail Polish Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| butter LONDON | View profile | 51-100 | Seattle, Washington, United States, North America | http://www.butterlondon.com |
| Art of Beauty | View profile | 11-50 | Bedford, Ohio, United States, North America | https://www.zoya.com/ |
| Revlon | View profile | 1001-5000 | New York, New York, United States, North America | https://www.revlonanz.com |
| The Estee Lauder Companies Inc Class A | View profile | 62000 | 767 Fifth Avenue, New York, NY, United States, 10153 | https://www.elcompanies.com |
| L'Oreal SA | View profile | 94605 | 41, Rue Martre, Clichy Cedex, Paris, France, 92117 | https://www.loreal.com |
| Shiseido Co Ltd | View profile | 35859 | 5-5 Ginza 7-chome, Chuo-ku, Tokyo, Japan, 104-0061 | http://www.shiseido.co.jp |
| Coty Inc Class A | View profile | 11350 | 350 Fifth Avenue, New York, NY, United States, 10118 | https://www.coty.com |
| Unilever PLC | View profile | 128377 | 100 Victoria Embankment, London, United Kingdom, EC4Y 0DY | https://www.unilever.com |
Brazil nail polish market size, by type, 2017-2030 (US$M)
Brazil Nail Polish Market Outlook Share, 2023 & 2030 (US$M)
Related industry reports
Related statistics
Sign up - it's easy, and free!
Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our
free plan indefinitely.
Included in Horizon account
- 30K+ Global Market Reports
- 120K+ Country Reports
- 1.2M+ Market Statistics
- 200K+ Company Profiles
- Industry insights and more
