U.S. Non-Alcoholic Spirits Market Size & Outlook, 2025-2030
Global Market
Related Markets
U.S. non-alcoholic spirits market highlights
- The U.S. non-alcoholic spirits market generated a revenue of USD 62.0 million in 2024 and is expected to reach USD 106.8 million by 2030.
- The U.S. market is expected to grow at a CAGR of 9.7% from 2025 to 2030.
- In terms of segment, vodka was the largest revenue generating product in 2024.
- Gin is the most lucrative product segment registering the fastest growth during the forecast period.
Non-alcoholic spirits market data book summary
| Market revenue in 2024 | USD 62.0 million |
| Market revenue in 2030 | USD 106.8 million |
| Growth rate | 9.7% (CAGR from 2025 to 2030) |
| Largest segment | Vodka |
| Fastest growing segment | Gin |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Whiskey, Rum, Gin, Vodka |
| Key market players worldwide | Diageo PLC, Pernod Ricard SA |
Other key industry trends
- In terms of revenue, U.S. accounted for 15.0% of the global non-alcoholic spirits market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In North America, U.S. non-alcoholic spirits market is projected to lead the regional market in terms of revenue in 2030.
- Canada is the fastest growing regional market in North America and is projected to reach USD 10.0 million by 2030.
The U.S. sports event market continues to grow, fueled by high fan involvement, increasing sponsorship spend, and advances in technology. The top leagues including the NFL, NBA, and MLB rule, drawing millions of fans and commanding huge media rights deals.
The adoption of digital technologies such as augmented reality (AR) and real-time data analytics boosts fan experience. Sports betting legalization has also contributed to market growth, boosting audience engagement.
Stadium modernization, VIP hospitality packages, and hybrid event models that offer a mix of live and virtual experiences continue to fuel demand. Women's sport growth and the focus on sustainability are also framing the future of the industry.
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Publish Date: Apr 24, 2025
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Non-Alcoholic Spirits Market Scope
Non-Alcoholic Spirits Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Pernod Ricard SA | View profile | 20,617 | 5, Cours Paul Ricard, Paris, France, 75008 | www.pernod-ricard.com |
| Diageo PLC | View profile | 30,269 | 16 Great Marlborough Street, London, United Kingdom, W1F 7HS | www.diageo.com |
| Lyre's Spirit Co | View profile | 101-250 | Leichhardt, New South Wales, Australia, Oceania | lyres.com |
| Seedlip | View profile | 51-100 | London, England, United Kingdom, Europe | www.seedlipdrinks.com/ |
| Ceder's | View profile | 10001+ | Paris, Texas, United States, North America | www.cedersdrinks.com |
| Ritual Zero Proof | View profile | 11-50 | Chicago, Illinois, United States, North America | www.ritualzeroproof.com/ |
| Kin Euphorics | View profile | 11-50 | New York, New York, United States, North America | www.kineuphorics.com |
| Spiritless | View profile | 51-100 | Austin, Texas, United States, North America | spiritless.com |
| Pentire Group | View profile | 11-50 | Newquay, Cornwall, United Kingdom, Europe | pentire.group/ |
U.S. Non-alcoholic Spirits Market Outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Non-alcoholic Spirits Market Outlook will help companies and investors design strategic landscapes.
Vodka was the largest segment with a revenue share of 37.9% in 2024.
Horizon Databook has segmented the U.S. non-alcoholic spirits market based on whiskey, rum, gin, vodka covering the revenue growth of each sub-segment from 2018 to 2030.
The U.S. sports event market continues to grow, fueled by high fan involvement, increasing sponsorship spend, and advances in technology. The top leagues including the NFL, NBA, and MLB rule, drawing millions of fans and commanding huge media rights deals.
The adoption of digital technologies such as augmented reality (AR) and real-time data analytics boosts fan experience. Sports betting legalization has also contributed to market growth, boosting audience engagement.
Stadium modernization, VIP hospitality packages, and hybrid event models that offer a mix of live and virtual experiences continue to fuel demand. Women's sport growth and the focus on sustainability are also framing the future of the industry.
- U.S. Non-Alcoholic Spirits Market Product Outlook (Revenue, USD Million , 2018-2030)
- Whiskey
- Rum
- Gin
- Vodka
- Others
- U.S. Non-Alcoholic Spirits Market Type Outlook (Revenue, USD Million , 2018-2030)
- On Trade
- Off Trade
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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. Non-alcoholic Spirits Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into U.S. Non-alcoholic Spirits Market Outlook from 2018 to 2030, including revenue numbers, major trends, and company profiles.
U.S. Non-Alcoholic Spirits Market, 2018-2030 (US$M)
US Product - Non-alcoholic Spirits Market Statistics, 2024 - 2030 (US$M)
